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~isPartOf:"Journal of marketing"
~subject:"E-Business"
~subject:"Retail trade"
~subject:"Theorie"
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E-Business
Retail trade
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Consumer behaviour
290
Konsumentenverhalten
290
Beziehungsmarketing
51
Relationship marketing
51
Brand management
46
Markenführung
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Geyskens, Inge
2
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Journal of marketing
Journal of retailing and consumer services
502
Journal of business research : JBR
174
Journal of retailing
142
International journal of retail & distribution management
118
The international review of retail, distribution and consumer research
117
NBER working paper series
96
Management science : journal of the Institute for Operations Research and the Management Sciences
95
Working paper / National Bureau of Economic Research, Inc.
87
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83
European journal of operational research : EJOR
75
Discussion paper / Centre for Economic Policy Research
73
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
69
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67
SpringerLink / Bücher
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Economics letters
59
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59
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50
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48
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47
International journal of production economics
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Psychology & marketing
45
The American economic review
43
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40
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
37
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Discussion paper
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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ECONIS (ZBW)
34
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1
The impact of organic specialist store entry on category performance at incumbent stores
Maesen, Stijn
;
Lamey, Lien
- In:
Journal of marketing
87
(
2023
)
1
,
pp. 97-113
Persistent link: https://www.econbiz.de/10013474262
Saved in:
2
Navigating the last mile : the demand effects of click-and-collect order fulfillment
Gielens, Katrijn
;
Gijsbrechts, Els
;
Geyskens, Inge
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 158-178
Persistent link: https://www.econbiz.de/10012593261
Saved in:
3
How physical stores enhance customer value : the importance of product inspection depth
Zhang, Jonathan Z.
;
Chang, Chun-Wei
;
Neslin, Scott A.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10013258823
Saved in:
4
When to use markets, lines, and lotteries : how beliefs about preferences shape beliefs about allocation
Shaddy, Franklin
;
Shah, Anuj K.
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 140-156
Persistent link: https://www.econbiz.de/10013258857
Saved in:
5
Augmented reality in retail and its impact on sales
Tan, Yong-Chin
;
Chandukala, Sandeep R.
;
Reddy, Srinivas K.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 48-66
Persistent link: https://www.econbiz.de/10012794728
Saved in:
6
When algorithms fail : consumers' responses to brand harm crises caused by algorithm errors
Srinivasan, Raji
;
Sarial-Abi, Gülen
- In:
Journal of marketing
85
(
2021
)
5
,
pp. 74-91
Persistent link: https://www.econbiz.de/10012608717
Saved in:
7
Leaving something for the imagination : the effect of visual concealment on preferences
Sevilla, Julio
;
Meyer, Robert J.
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 109-126
Persistent link: https://www.econbiz.de/10012231640
Saved in:
8
Creating effective online customer experiences
Bleier, Alexander
;
Harmeling, Colleen M.
;
Palmatier, …
- In:
Journal of marketing
83
(
2019
)
2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
Saved in:
9
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar
;
Lim, Joon Ho
;
Rishika, Rishika
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Saved in:
10
In-store mobile phone use and customer shopping behavior : evidence from the field
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Beitelspacher, …
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 102-126
Persistent link: https://www.econbiz.de/10011880550
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