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~isPartOf:"Journal of marketing communications"
~subject:"Customer satisfaction"
~subject:"Reputation"
~type_genre:"Article in journal"
~type_genre:"Ratgeber"
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Search: subject_exact:"Corporate image"
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Customer satisfaction
Reputation
Corporate reputation
22
Firmenimage
22
Public relations
12
Öffentlichkeitsarbeit
12
Corporate Social Responsibility
10
Corporate social responsibility
10
Consumer behaviour
6
Konsumentenverhalten
6
Corporate culture
5
Unternehmenskultur
5
Advertising
3
Brand architecture
3
Brand image
3
Brand management
3
Markenarchitektur
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Markenführung
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Markenimage
3
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corporate branding
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Beziehungsmarketing
2
CSR communication
2
Communication
2
Confidence
2
Corporate identity
2
Crisis management
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Financial crisis
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Finanzkrise
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Kommunikation
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Krisenmanagement
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Marketing management
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Marketingmanagement
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Personality psychology
2
Persönlichkeitspsychologie
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Relationship marketing
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Tourism
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consumer attitude
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Fullerton, Jami A.
2
Brennett, Roger
1
Bögel, Paula Maria
1
Elving, Wim J. L.
1
Holtzhausen, Derina
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Kendrick, Alice
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Kottasz, Rita
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Journal of marketing communications
Corporate reputation review : an international journal
77
Journal of business research : JBR
34
Journal of business ethics : JOBE
23
Corporate reputation review
21
Journal of retailing and consumer services
16
Corporate communications : an international journal
13
Management science : journal of the Institute for Operations Research and the Management Sciences
13
International journal of hospitality management
10
International journal of contemporary hospitality management
9
Journal of business strategy
9
Business & society
8
European management journal
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Marketing intelligence & planning
8
Business research quarterly : BRQ
7
Corporate social responsibility and environmental management
7
Economic research
7
Journal of business ethics : JBE
7
Finance research letters
6
Global business & economics review
6
International journal of industrial organization
6
International review on public and non-profit marketing
6
International studies of management and organization
6
Journal of economic behavior & organization : JEBO
6
Journal of the Academy of Marketing Science
6
The journal of applied business research
6
The journal of services marketing
6
Administrative Sciences : open access journal
5
Applied economics letters
5
Business strategy and the environment
5
Cogent business & management
5
European research on management and business economics
5
Journal of hospitality marketing & management
5
Journal of risk and financial management : JRFM
5
Service business
5
Tourism management : research, policies, practice
5
Business horizons
4
Economics letters
4
European journal of management and business economics : EJM&BE
4
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ECONIS (ZBW)
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1
Company reputation and its influence on consumer trust in response to ongoing CSR communication
Bögel, Paula Maria
- In:
Journal of marketing communications
25
(
2019
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10012203272
Saved in:
2
Country reputation as a moderator of tourism advertising effectiveness
Fullerton, Jami A.
;
Kendrick, Alice
- In:
Journal of marketing communications
23
(
2017
)
3
,
pp. 260-272
Persistent link: https://www.econbiz.de/10011705486
Saved in:
3
Managing the reputation of the banking industry after the global financial crisis : implications of public anger, processing depth and retroactive memory interference for public re...
Kottasz, Rita
;
Brennett, Roger
- In:
Journal of marketing communications
22
(
2016
)
3
,
pp. 284-306
Persistent link: https://www.econbiz.de/10011613165
Saved in:
4
The 2010 FIFA World Cup and South Africa : a study of longer-term effects and moderators of country reputation
Holtzhausen, Derina
;
Fullerton, Jami A.
- In:
Journal of marketing communications
21
(
2015
)
3
,
pp. 185-198
Persistent link: https://www.econbiz.de/10011376485
Saved in:
5
Scepticism and corporate social responsibility communications : the influence of fit and reputation
Elving, Wim J. L.
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 277-292
Persistent link: https://www.econbiz.de/10010187600
Saved in:
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