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~isPartOf:"Journal of marketing theory and practice : JMTP"
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Journal of marketing theory and practice : JMTP
Young Consumers
8
International Journal of Contemporary Hospitality Management
6
International journal of contemporary hospitality management
5
International journal of hospitality management
5
Journal of fashion marketing and management
5
Management dynamics in the knowledge economy
5
Marketing i menedžment innovacij : m&mi
5
Young consumers : insight and ideas for responsible marketers
5
Amfiteatru Economic Journal
4
Amfiteatru economic : an economic and business research periodical
4
International Journal of Wine Business Research
4
International journal of electronic business : IJEB
4
Journal of Fashion Marketing and Management: An International Journal
4
Journal of retailing and consumer services
4
African journal of business and economic research : AJBER
3
Asia Pacific journal of marketing and logistics
3
Cogent Business & Management
3
Cogent business & management
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Global business review
3
International journal of business innovation and research : IJBIR
3
International journal of process management and benchmarking : IJPMB
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Journal of Consumer Marketing
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Journal of Fashion Marketing and Management
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Journal of marketing and consumer behaviour in emerging markets
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Journal of travel and tourism marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Management Research Review
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Post-Print / HAL
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Problems and perspectives in management : PPM ; international research journal
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Strategic Direction
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The international journal of human resource management
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The international review of retail, distribution and consumer research
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"e-Finanse"
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Annales Universitatis Mariae Curie-Skłodowska / H
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Economic research
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Electronic commerce research
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Employee Relations
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Employee relations
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Führung gestaltet : Generationenwechsel - Digitalisierung - Kulturwandel : Bericht über den 11. Kongress der Sozialwirtschaft vom 16. und 17. Mai 2019 in Magdeburg
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1
What drives
generation-y
women to buy fashion items online?
Parker, Christopher J.
;
Kuo, Hsin-Yun
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
3
,
pp. 279-294
Persistent link: https://www.econbiz.de/10013358774
Saved in:
2
A multi-dimensional view of consumer value to explain socially-responsible consumer behavior : a fuzzy-set analysis of
Generation
Y
's fast-fashion consumers
Pauluzzo, Rubens
;
Mason, Michela C.
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
2
,
pp. 191-212
Persistent link: https://www.econbiz.de/10013358764
Saved in:
3
Flipping the script : consumers' propensity for self-medication
Rajamma, Rajasree K.
;
Paswan, Audhesh K.
;
Pelton, Lou E.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
4
,
pp. 448-462
Persistent link: https://www.econbiz.de/10012607670
Saved in:
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