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~isPartOf:"Journal of promotion management : innovations in planning and applied research"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"USA"
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Viral marketing
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Online-Marketing
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Journal of promotion management : innovations in planning and applied research
The international review of retail, distribution and consumer research
International journal of hospitality management
9
Journal of advertising research
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of marketing theory and practice
5
Journal of travel and tourism marketing
5
International journal of electronic marketing and retailing : IJEMR
4
Journal of business research : JBR
4
MSI reports : working paper series
4
Psychology & marketing
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of marketing communications
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Journal of marketing theory and practice : JMTP
3
Journal of service research : JSR
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
The journal of services marketing
3
Tourism management : research, policies, practice
3
Business horizons
2
Connected marketing : the viral, buzz and word of mouth revolution
2
Electronic commerce research
2
Information systems research : ISR
2
International journal of electronic commerce : IJEC
2
International journal of internet marketing and advertising : IJIMA
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of electronic commerce research : JECR
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
2
Journal of internet commerce
2
Journal of marketing research : JMR
2
Journal of retailing and consumer services
2
Marketing letters : a journal of research in marketing
2
Working papers / Harvard Business School, Division of Research
2
Young consumers : insight and ideas for responsible marketers
2
ANU working papers in economics and econometrics
1
Bridging the gap between advertising academia and practice
1
CESifo working papers
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U.S. and Korean consumers : a cross-cultural examination of product information-seeking and -giving
Cheong, Hyuk Jun
;
Mohammed-Baksh, Sufyan
- In:
Journal of promotion management : innovations in …
26
(
2020
)
6
,
pp. 893-910
Persistent link: https://www.econbiz.de/10012258146
Saved in:
2
The role of love in satisfied customers' relationships with retailers
Kim, Hye-yŏng
;
Kim, Youn-kyung
;
Jolly, Laura
; …
- In:
The international review of retail, distribution and …
20
(
2010
)
3
,
pp. 285-296
Persistent link: https://www.econbiz.de/10003996368
Saved in:
3
Retailer evaluation: the crucial link between in-store processes and shopping outcomes
Gurel-Atay, Eda
;
Giese, Joan L.
;
Godek, John
- In:
The international review of retail, distribution and …
20
(
2010
)
3
,
pp. 297-310
Persistent link: https://www.econbiz.de/10003996370
Saved in:
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