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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Borges, Adilson"
~person:"Deependra Singh"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Brand identification"
~subject:"Business-to-business marketing"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Krankenhaus"
~subject:"Kundenzufriedenheit"
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| 19 applied filters
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B-to-B-Marketing
Brand identification
Business-to-business marketing
Customer satisfaction
Konsumentenverhalten
Krankenhaus
Kundenzufriedenheit
Consumer behaviour
13
Beziehungsmarketing
11
Relationship marketing
11
Brand image
5
Brand management
5
Markenführung
5
Markenimage
5
Brand
4
Dienstleistungsqualität
4
Emotion
4
Markenartikel
4
Online retailing
4
Online-Handel
4
Service quality
4
Confidence
3
Internet marketing
3
Lieferantenmanagement
3
Online-Marketing
3
Supplier relationship management
3
Vertrauen
3
Viral marketing
3
Virales Marketing
3
relationship marketing
3
E-commerce
2
Electronic Commerce
2
Ghana
2
Personality psychology
2
Persönlichkeitspsychologie
2
Purchase intentions
2
Arbeitszufriedenheit
1
Beschwerdemanagement
1
Brand experience
1
Brand relationship orientation
1
Branding
1
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Online availability
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Undetermined
10
Free
1
Type of publication
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Article
15
Type of publication (narrower categories)
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Article in journal
15
Aufsatz in Zeitschrift
15
Language
All
English
Author
All
Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Borges, Adilson
Deependra Singh
Khare, Arpita
Malhotra, Naresh K.
Prentice, Catherine
15
Park, Jungkun
13
Lombart, Cindy
9
Dwivedi, Yogesh Kumar
8
Klaus, Philipp
8
Quach, Sara
8
Thaichon, Park
8
Khan, Imran
7
Rana, Nripendra P.
7
Septianto, Felix
7
Söderlund, Magnus
7
Agag, Gomaa
6
Hollebeek, Linda D.
6
Jebarajakirthy, Charles
6
Louis, Didier
6
Loureiro, Sandra Maria Correia
6
Mortimer, Gary
6
Baumann, Chris
5
Dhir, Amandeep
5
Kuppelwieser, Volker
5
Lunardo, Renaud
5
Molinillo, Sebastian
5
Park, Eunil
5
Sands, Sean
5
Seger-Guttmann, Tali
5
Wästlund, Erik
5
Abdelmoety, Ziad Hassan
4
Baier, Daniel
4
Bogomolova, Svetlana
4
Cambra-Fierro, Jesús
4
Casidy, Riza
4
Cheah, Jun-Hwa
4
Das, Gopal
4
Elms, Jonathan
4
Eugene Cheng-xi Aw
4
Hyun, Hyowon
4
Japutra, Arnold
4
Kumar, Vikas
4
Ladhari, Riadh
4
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Published in...
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of retailing and consumer services
Journal of business research : JBR
12
Journal of international consumer marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of retail & distribution management
3
Journal of business-to-business marketing
3
Marketing intelligence & planning
3
The journal of brand management : an international journal
3
European journal of marketing
2
European journal of marketing : EJM
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
Fundamentals of marketing research ; Vol. 4
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
Journal of African business
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of internet commerce
1
Journal of marketing analytics : JMA
1
Journal of retailing
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Legends in marketing
1
Leveraging consumer behavior and psychology in the digital economy
1
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Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
Why consumers exaggerate in online reviews? : moral disengagement and dark personality traits
Kapoor, Payal S.
;
Balaji, M. S.
;
Maity, Moutusy
;
Jain, …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012502723
Saved in:
4
An integrated model for predicting consumer's intention to write online reviews
Dixit, Saumya
;
Badgaiyan, Anant Jyoti
;
Khare, Arpita
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 112-120
Persistent link: https://www.econbiz.de/10011980807
Saved in:
5
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
6
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
7
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
8
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
9
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
10
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
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