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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Deependra Singh"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~source:"econis"
~subject:"Arbeitszufriedenheit"
~subject:"B-to-B-Marketing"
~subject:"Business-to-business marketing"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
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Arbeitszufriedenheit
B-to-B-Marketing
Business-to-business marketing
Customer satisfaction
Konsumentenverhalten
Kundenzufriedenheit
Beziehungsmarketing
9
Relationship marketing
9
Consumer behaviour
7
Brand image
4
Brand management
4
Markenführung
4
Markenimage
4
Brand
3
Confidence
3
Dienstleistungsqualität
3
Lieferantenmanagement
3
Markenartikel
3
Service quality
3
Supplier relationship management
3
Vertrauen
3
relationship marketing
3
E-commerce
2
Electronic Commerce
2
Emotion
2
Ghana
2
Online retailing
2
Online-Handel
2
trust
2
Arbeitsverhalten
1
Beschwerdemanagement
1
Brand experience
1
Brand identification
1
Brand relationship orientation
1
China
1
Complaint management
1
Consumption
1
Customer value
1
Direct marketing
1
Direktmarketing
1
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Undetermined
7
Free
1
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Article
9
Type of publication (narrower categories)
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Article in journal
9
Aufsatz in Zeitschrift
9
Language
All
English
Author
All
Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Deependra Singh
Khare, Arpita
Malhotra, Naresh K.
Pervan, Simon J.
4
Bowden, Jana
3
Fernandes, Teresa
3
Japutra, Arnold
3
Lim, Weng Marc
3
Manoli, Argyro Elisavet
3
Martin, Brett
3
Polonsky, Michael J.
3
Roy, Sanjit
3
Wilkins, Stephen
3
Bang, Nguyen
2
Baumann, Chris
2
Bove, Liliana L.
2
Butt, Muhammad Mohsin
2
Casidy, Riza
2
Conduit, Jodie
2
Fazli-Salehi, Reza
2
Gounaris, Spiros
2
Hawkins, Matthew A.
2
Johnson, Lester W.
2
Ketron, Seth
2
Khan, M. Sajid
2
Leckie, Civilai
2
Mai, Enping
2
Melewar, T. C.
2
Michaelidou, Nina
2
Mishra, Sita
2
Pitt, Leyland F.
2
Polo-Redondo, Yolanda
2
Prentice, Catherine
2
Pérez, Andrea
2
Rahman, Kaleel
2
Reid, Mike
2
Rizomyliotis, Ioannis
2
Roy, Sanjit Kumar
2
Simkin, Lyndon
2
Svensson, Göran
2
Torres, Ivonne M.
2
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Published in...
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of strategic marketing
Journal of business research : JBR
11
Journal of international consumer marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of business-to-business marketing
3
Journal of retailing and consumer services
3
Marketing intelligence & planning
3
European journal of marketing : EJM
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
European journal of marketing
1
Fundamentals of marketing research ; Vol. 4
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
Journal of African business
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of internet commerce
1
Journal of marketing analytics : JMA
1
Journal of retailing
1
Journal of targeting, measurement and analysis for marketing
1
Legends in marketing
1
Leveraging consumer behavior and psychology in the digital economy
1
Nachhaltigkeit und Innovation in internen und externen Unternehmensbeziehungen : Festschrift für Prof. Dr. Klaus Bellmann zum 80. Geburtstag
1
Psychology & marketing
1
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ECONIS (ZBW)
Showing
1
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9
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9
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1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
4
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
5
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
6
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
7
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
8
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
9
Managing customer citizenship behavior : a relationship perspective
Balaji, M. S.
- In:
Journal of strategic marketing
22
(
2014
)
3
,
pp. 222-239
Persistent link: https://www.econbiz.de/10010384772
Saved in:
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