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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Chen, Yuangao"
~person:"Deependra Singh"
~person:"Gil Saura, Irene"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Business-to-business marketing"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Krankenhaus"
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B-to-B-Marketing
Business-to-business marketing
Customer satisfaction
Konsumentenverhalten
Krankenhaus
Beziehungsmarketing
10
Relationship marketing
10
Consumer behaviour
7
Brand image
6
Brand management
6
Markenführung
6
Markenimage
6
Brand
4
Confidence
4
Markenartikel
4
Vertrauen
4
Kundenzufriedenheit
3
Lieferantenmanagement
3
Supplier relationship management
3
relationship marketing
3
Dienstleistungsqualität
2
E-commerce
2
Electronic Commerce
2
Emotion
2
Ghana
2
Online retailing
2
Online-Handel
2
Service quality
2
brand equity
2
commitment
2
trust
2
Arbeitszufriedenheit
1
B2B relations
1
Beschwerdemanagement
1
Brand experience
1
Brand extension
1
Brand identification
1
Brand relationship orientation
1
China
1
Communal brand relationship
1
Complaint management
1
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9
Free
1
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Article
10
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Article in journal
10
Aufsatz in Zeitschrift
10
Language
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English
Author
All
Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Chen, Yuangao
Deependra Singh
Gil Saura, Irene
Khare, Arpita
Malhotra, Naresh K.
Fazli-Salehi, Reza
2
Svensson, Göran
2
Torres, Ivonne M.
2
Zúñiga, Miguel Ángel
2
Alavi, Ali
1
Albrecht, Lisa
1
Ali, Ahsan
1
Almomani, Hamzeh Q.
1
Amir, Aysel
1
Arghashi, Vahideh
1
Bahadur, Waseem
1
Bahia, Kamilia
1
Bajpai, Naval
1
Barbosa, Maria de Lourdes de Azevedo
1
Berenguer Contrí, Gloria
1
Bhatti, Zeeshan Ahmed
1
Bian, Jiahui
1
Bozbay, Zehra
1
Bressolles, Grégory
1
Bruce, Helen L.
1
Caesar, Livingstone D.
1
Farias, Salomão Alencar de
1
Fayos-Gardo, Teresa
1
Fon Sim Ong
1
Galetzka, Mirjam
1
Guan, Jyh-Liang
1
Gumparthi, Vivek Pani
1
Gökmenoglu, Korhan K.
1
Høgevold, Nils M.
1
Ioannou Katidis, Pavlos
1
Jahn, Benedikt
1
Japee, Gurudutta Pradeep
1
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Published in...
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business research : JBR
11
Journal of international consumer marketing
5
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
Journal of retailing and consumer services
4
Service business
4
The journal of brand management : an international journal
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of retail & distribution management
3
Journal of business-to-business marketing
3
Journal of hospitality and tourism insights
3
Marketing intelligence & planning
3
The international review of retail, distribution and consumer research
3
European journal of marketing : EJM
2
European retail research
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of hospitality management
2
International journal of retail and distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of vacation marketing : an international journal
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
The journal of product & brand management
2
AMS review : official publication of the Academy of Marketing Science
1
Electronic commerce research
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
European journal of marketing
1
Fundamentals of marketing research ; Vol. 4
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of services technology and management
1
International journal of technology marketing : IJTMkt
1
Journal of African business
1
Journal of consumer behaviour : an international research review
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
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Source
All
ECONIS (ZBW)
10
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1
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10
of
10
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date (newest first)
date (oldest first)
1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
The role of retail equity, value and relational benefits in building B2B relationships in retailing
Gil Saura, Irene
;
Ruiz-Molina, M. Eugenia
;
Berenguer …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 253-286
Persistent link: https://www.econbiz.de/10012312405
Saved in:
4
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
5
Exchange versus communal : how brand relationship types affect brand extension evaluation
Jiang, Hui
;
Wang, Kaichao
;
Bian, Jiahui
;
Chen, Yuangao
; …
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
1
,
pp. 47-75
Persistent link: https://www.econbiz.de/10014514527
Saved in:
6
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
7
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
8
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
9
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
10
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
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