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Search: subject_exact:"Vertriebsform"
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Distribution channel
68
Vertriebsweg
68
Einzelhandel
36
Retail trade
36
Consumer behaviour
25
Konsumentenverhalten
25
E-commerce
20
Electronic Commerce
20
Online retailing
20
Online-Handel
20
Beziehungsmarketing
15
Relationship marketing
15
Preismanagement
11
Pricing strategy
11
Game theory
9
Spieltheorie
9
Multichannel retailing
8
Marketing management
7
Marketingmanagement
7
Internet marketing
6
Lieferkette
6
Online-Marketing
6
Retailing
6
Supply chain
6
Theorie
6
Theory
6
Food retailing
5
Lebensmitteleinzelhandel
5
Lieferantenmanagement
5
Multichannel strategy
5
Multikanalvertrieb
5
Supplier relationship management
5
Distribution channels
4
Emerging economies
4
Marketing channels
4
Pricing
4
Retail assortment
4
Schwellenländer
4
Sortiment
4
Brand management
3
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38
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Article
67
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1
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68
Aufsatz in Zeitschrift
68
Collection of articles of several authors
1
Sammelwerk
1
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English
68
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Breugelmans, Els
4
Campo, Katia
4
Mantrala, Murali K.
4
Neslin, Scott A.
4
Lamey, Lien
3
Melis, Kristina
3
Palmatier, Robert W.
3
Pauwels, Koen
3
Cai, Gangshu
2
Cao, Lanlan
2
Chung, Hwan
2
Farris, Paul W.
2
Ganesan, Shankar
2
Hult, G. Tomas M.
2
Ingene, Charles A.
2
Inman, J. Jeffrey
2
Kim, Stephen K.
2
Konuş, Umut
2
Lee, Eunkyu
2
Neves, Marcos Fava
2
Ratchford, Brian Thomas
2
Shankar, Venkatesh
2
Sharma, Amalesh
2
Verhoef, Peter C.
2
Ailawadi, Kusum L.
1
Anderl, Eva
1
Banerjee, Somnath
1
Basuroy, Suman
1
Batsakis, Georgios
1
Beldona, Srinath
1
Benedicktus, Ray L.
1
Bhaskaran, Sreekumar R.
1
Bian, Yiwen
1
Bilgicer, Tolga
1
Binder, Jochen
1
Biswas, Dipayan
1
Blut, Markus
1
Brady, Michael K.
1
Brock, Christian
1
Brown, Stephen
1
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Journal of retailing
Journal of retailing and consumer services
126
European journal of operational research : EJOR
111
International journal of production economics
101
Journal of marketing channels : ... distribution systems, strategy, and management
62
Management science : journal of the Institute for Operations Research and the Management Sciences
61
Journal of business research : JBR
60
Industrial marketing management : the international journal for industrial and high-tech firms
58
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
International journal of production research
49
Transportation research / E : an international journal
48
Omega : the international journal of management science
37
The international review of retail, distribution and consumer research
36
Handbuch Multi-Channel-Marketing
29
International journal of retail & distribution management
29
SpringerLink / Bücher
28
Journal of marketing research : JMR
27
Journal of the Academy of Marketing Science
27
Journal of marketing
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Production and operations management : an international journal of the Production and Operations Management Society
22
Production and operations management : the flagship research journal of the Production and Operations Management Society
22
Marketing letters : a journal of research in marketing
21
Manufacturing & service operations management : M & SOM
19
The journal of business & industrial marketing
19
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
18
Europäische Hochschulschriften / 5
17
Gabler Edition Wissenschaft
17
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
17
International journal of logistics : research and applications
16
Journal of the Operational Research Society
16
American journal of agricultural economics
15
International journal of retail and distribution management
15
Information systems research : ISR
14
International journal of logistics systems and management
14
Journal of revenue and pricing management
14
Asia Pacific journal of marketing and logistics
13
Decision sciences : DS
13
ERIM report series research in management
12
Electronic commerce research
12
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ECONIS (ZBW)
68
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41
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68
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41
From multi-channel retailing to omni-channel retailing : introduction to the special issue in multi-channel retailing
Verhoef, Peter C.
;
Kannan, P. K.
;
Inman, J. Jeffrey
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 174-181
Persistent link: https://www.econbiz.de/10011308953
Saved in:
42
Special issue: Multichannel retailing
Brown, Stephen
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011309642
Saved in:
43
Substitution or promotion? : the impact of price discounts on cross-channel sales of digital movies
Gong, Jing
;
Smith, Michael D.
;
Telang, Rahul
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 343-357
Persistent link: https://www.econbiz.de/10011309661
Saved in:
44
Shopping benefits of multichannel assortment integration and the moderating role of retailer type
Emrich, Oliver
;
Paul, Michael
;
Rudolph, Thomas
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 326-342
Persistent link: https://www.econbiz.de/10011309667
Saved in:
45
Integrating bricks with chicks : retailer-level and channel-level outcomes of online-offline channel integration
Herhausen, Dennis
;
Binder, Jochen
;
Schloegel, Marcus
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 309-325
Persistent link: https://www.econbiz.de/10011309670
Saved in:
46
The hare and the tortoise : do earlier adopters of online channels purchase more?
Li, Jing
;
Konuş, Umut
;
Pauwels, Koen
;
Langerak, Fred
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 289-308
Persistent link: https://www.econbiz.de/10011309673
Saved in:
47
The impact of the multi-channel retail mix on online store choice : does online experience matter?
Melis, Kristina
;
Campo, Katia
;
Breugelmans, Els
;
Lamey, Lien
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 272-288
Persistent link: https://www.econbiz.de/10011309679
Saved in:
48
Social contagion and customer adoption of new sales channels
Bilgicer, Tolga
;
Jedidi, Kamel
;
Lehmann, Donald R.
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011309681
Saved in:
49
Strategic role of retailer bundling in a distribution channel
Cao, Qingning
;
Geng, Xianjun
;
Zhang, Jun
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 50-67
Persistent link: https://www.econbiz.de/10010500760
Saved in:
50
The impact of category captainship on the breadth and appeal of a retailer's assortment
Kurtuluş, Mümin
;
Ülkü, Sezer
;
Dotson, Jeffrey P.
; …
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 379-392
Persistent link: https://www.econbiz.de/10010408217
Saved in:
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