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~isPartOf:"Journal of service management"
~isPartOf:"Marketing intelligence & planning"
~subject:"Beziehungsmarketing"
~subject:"Marketing management"
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Beziehungsmarketing
Marketing management
Relationship marketing
204
Consumer behaviour
196
Konsumentenverhalten
196
Brand management
121
Markenführung
120
Dienstleistungsqualität
106
Service quality
106
Marketingmanagement
93
Customer satisfaction
79
Kundenzufriedenheit
79
Brand image
77
Markenimage
77
Customer integration
51
Kundenintegration
51
Social Web
49
Social web
49
Brand
46
Internet marketing
46
Markenartikel
45
Online-Marketing
45
Dienstleistungssektor
42
Service industry
42
Services
39
Dienstleistung
38
Innovation
37
Service management
36
Customer service
35
Dienstleistungsmanagement
35
Kundenservice
35
Lieferantenmanagement
35
Supplier relationship management
35
Marketing
32
Corporate Social Responsibility
30
Corporate social responsibility
30
Betriebliche Wertschöpfung
28
Value creation
28
USA
27
United States
27
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Undetermined
141
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2
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Article
281
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5
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285
Aufsatz in Zeitschrift
285
Case study
7
Fallstudie
7
Collection of articles of several authors
4
Sammelwerk
4
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English
286
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Edvardsson, Bo
5
Aksoy, Lerzan
4
Hollebeek, Linda D.
4
Jaakkola, Elina
4
McColl-Kennedy, Janet R.
4
Hammerschmidt, Maik
3
Keiningham, Timothy
3
Kumar, Prashant
3
Leckie, Civilai
3
Malthouse, Edward C.
3
Merrilees, Bill
3
Nijssen, E. J.
3
Ponsignon, Frederic
3
Simkin, Lyndon
3
Tsiotsou, Rodoula H.
3
Weiger, Welf Hermann
3
Witell, Lars
3
Amenuvor, Fortune Edem
2
Ardley, Barry
2
Bang, Nguyen
2
Bilstein, Nicola
2
Bloemer, Johanna M.
2
Buoye, Alexander
2
Caemmerer, Barbara
2
Casidy, Riza
2
Fearne, Andrew P.
2
Fisk, Raymond P.
2
Giertz, Johann N.
2
Grace, Debra
2
Grönroos, Christian
2
Gustafsson, Anders
2
Halinen, Aino
2
Hammedi, Wafa
2
Harker, Michael
2
Heinonen, Kristina
2
Helkkula, Anu
2
Hillebrand, Bas
2
Holbrook, Morris B.
2
Kandampully, Jay
2
Karjaluoto, Heikki
2
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Published in...
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Journal of service management
Marketing intelligence & planning
Journal of business research : JBR
896
Journal of retailing and consumer services
638
Industrial marketing management : the international journal for industrial and high-tech firms
595
SpringerLink / Bücher
410
Journal of strategic marketing
316
International journal of hospitality management
300
The journal of business & industrial marketing
270
Journal of the Academy of Marketing Science
257
The journal of services marketing
232
Journal of marketing
211
European journal of marketing : EJM
207
The service industries journal
200
Journal of marketing management : MM
194
Gabler Edition Wissenschaft
170
The journal of brand management : an international journal
154
International journal of electronic customer relationship management : IJECRM
149
Asia Pacific journal of marketing and logistics
146
Europäische Hochschulschriften / 5
144
The journal of product & brand management
142
Psychology & marketing
134
Journal of marketing communications
133
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
130
Journal of travel and tourism marketing
130
International journal of contemporary hospitality management
129
Cogent business & management
124
Journal of hospitality marketing & management
123
Journal of retailing
122
Tourism management : research, policies, practice
121
Journal of service research : JSR
119
Management science : journal of the Institute for Operations Research and the Management Sciences
110
Business horizons
103
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
Services marketing quarterly
102
Springer eBook Collection
100
Springer eBook Collection / Business and Economics
100
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
95
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
91
The international journal of bank marketing : IJBM
89
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ECONIS (ZBW)
286
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1
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10
of
286
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date (oldest first)
1
Customer-to-customer interactions in the sport fan context : typology, framework (C2CIF) and directions for future research
Uhrich, Sebastian
;
Grohs, Reinhard
;
Koenigstorfer, Joerg
- In:
Journal of service management
35
(
2024
)
1
,
pp. 53-70
Persistent link: https://www.econbiz.de/10014456578
Saved in:
2
Sustainable customer relationship
management
Ferrer-Estévez, Maria
;
Chalmeta, Ricardo
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 244-262
Persistent link: https://www.econbiz.de/10014253353
Saved in:
3
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
4
Better together : involving consumers in the ideation, creation and dissemination of transformative value
Bilstein, Nicola
;
Verlegh, Peeter
;
Klostermann, Jan
; …
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 520-530
Persistent link: https://www.econbiz.de/10013325696
Saved in:
5
Some agents are more similar than others : customer orientation of frontline robots and employees
Leiño Calleja, David
;
Schepers, Jeroen
;
Nijssen, E. J.
- In:
Journal of service management
34
(
2023
)
6
,
pp. 27-49
Persistent link: https://www.econbiz.de/10014456545
Saved in:
6
Brand community formation in service
management
: lessons from the sport industry
Heere, Bob
;
Lock, Daniel
;
Cooper, Danielle
- In:
Journal of service management
35
(
2024
)
1
,
pp. 71-88
Persistent link: https://www.econbiz.de/10014456580
Saved in:
7
The impact of financial performance and corporate reputation on customer purchases : the role of stakeholders and brand value in the automotive sector
Sánchez-Iglesias, Nuria
;
García-Madariaga, Jesús
; …
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10014469191
Saved in:
8
A meta-analysis of the impact of customer mistreatment on service employees' affective, attitudinal and behavioral outcomes
Wu, Yu
;
Groth, Markus
;
Zhang, Kaixin
;
Minbashian, Amirali
- In:
Journal of service management
34
(
2023
)
5
,
pp. 896-940
Persistent link: https://www.econbiz.de/10014456504
Saved in:
9
Decoding consumers' CSR scepticism : service recovery experience perspective
Kushwah, Mihir Kumar
;
Srivastava, Himanshu Shekhar
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 265-278
Persistent link: https://www.econbiz.de/10014312974
Saved in:
10
Mergers and acquisitions success : examining customer loyalty
Álvarez-González, Paula
;
Otero-Neira, Carmen
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 48-61
Persistent link: https://www.econbiz.de/10013532107
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