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~isPartOf:"Journal of strategic marketing"
~subject:"Consumer behaviour"
~subject:"Marketing management"
~subject:"Umweltmanagement"
~subject:"Welt"
~type_genre:"Aufsatz in Zeitschrift"
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| 6 applied filters
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Subject
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Consumer behaviour
Marketing management
Umweltmanagement
Welt
Marketingmanagement
193
Beziehungsmarketing
168
Relationship marketing
168
Konsumentenverhalten
128
Brand management
110
Markenführung
110
Brand image
66
Markenimage
66
Customer satisfaction
51
Kundenzufriedenheit
51
Firm performance
42
Unternehmenserfolg
42
Strategic management
41
Strategisches Management
41
Brand
39
Markenartikel
39
Dienstleistungsqualität
36
Service quality
36
Social Web
34
Social web
34
Lieferantenmanagement
29
Supplier relationship management
29
Innovation
28
Internet marketing
28
Online-Marketing
28
Competitive advantage
27
KMU
27
SME
27
Wettbewerbsvorteil
27
market orientation
27
Customer integration
25
Kundenintegration
25
Marketing
25
Emerging economies
23
Innovation management
23
Innovationsmanagement
23
Schwellenländer
23
Betriebliche Wertschöpfung
22
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Online availability
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Undetermined
170
Free
5
Type of publication
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Article
304
Book / Working Paper
5
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
309
Collection of articles of several authors
5
Sammelwerk
5
Language
All
English
309
Author
All
Gilmore, Audrey
7
O'Cass, Aron
6
D'Souza, Clare M.
4
Manoli, Argyro Elisavet
4
Pervan, Simon J.
4
Rahman, Kaleel
4
Roy, Sanjit
4
Sahi, Gurjeet Kaur
4
Simkin, Lyndon
4
Bowden, Jana
3
Fernandes, Teresa
3
Gupta, Mahesh Chander
3
Hawkins, Matthew A.
3
Japutra, Arnold
3
Johnson, Lester W.
3
Lane, Nikala
3
Leenders, Mark A. A. M.
3
Martin, Brett
3
Mattsson, Jan
3
Modi, Pratik
3
Morgan, Robert
3
Ngo, Liem Viet
3
O'Dwyer, Michele
3
Reid, Mike
3
Simmons, Geoff
3
Sullivan Mort, Gillian
3
Weinstein, Art
3
Wilkins, Stephen
3
Wright, Sheila
3
Areni, Charles Scott
2
Bang, Nguyen
2
Baron, Steve
2
Ben Slimane, Karim
2
Bove, Liliana L.
2
Carson, David
2
Casidy, Riza
2
Champion, Donna
2
Chaney, Damien
2
Coffie, Stanley
2
Crick, James M.
2
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Published in...
All
Journal of strategic marketing
Journal of business research : JBR
1,302
Journal of retailing and consumer services
857
International journal of hospitality management
828
Business strategy and the environment
579
Management science : journal of the Institute for Operations Research and the Management Sciences
471
Journal of business ethics : JOBE
470
Tourism management : research, policies, practice
436
Cogent business & management
417
Industrial marketing management : the international journal for industrial and high-tech firms
417
Journal of marketing management : MM
416
The journal of product & brand management
411
The journal of brand management : an international journal
401
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
314
International journal of contemporary hospitality management
311
International journal of retail & distribution management
307
Corporate social responsibility and environmental management
297
International journal of production economics
296
Journal of fashion marketing and management
293
Research policy : policy, management and economic studies of science, technology and innovation
281
European journal of marketing : EJM
270
Journal of hospitality marketing & management
270
Journal of air transport management
261
Journal of the Academy of Marketing Science
255
Technological forecasting & social change : an international journal
252
Psychology & marketing
238
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
234
Journal of risk and financial management : JRFM
229
Finance research letters
227
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
225
Journal of marketing communications
224
Marketing intelligence & planning
218
Asia Pacific journal of marketing and logistics
216
Journal of marketing
216
Journal of marketing management : JMM ; journal of the Academy of Marketing
208
Marketing : ZFP ; journal of research and management
198
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
197
Tourism management perspectives : TMP
192
Journal of promotion management : JPM
188
International journal of production research
179
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Source
All
ECONIS (ZBW)
309
Showing
1
-
10
of
309
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date (oldest first)
1
A revisit to the role of gender, age, subjective and objective
knowledge
in consumers’ attitudes towards organic food
Fatha, Latifa
;
Ayoubi, Rami
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 499-515
Persistent link: https://www.econbiz.de/10014304906
Saved in:
2
The influence of green brand innovativeness and value perception on brand loyalty : the moderating role of green
knowledge
Lin, Jialing
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10012202445
Saved in:
3
Strategic brand
management
in and through sport
Manoli, Argyro Elisavet
- In:
Journal of strategic marketing
32
(
2024
)
6
,
pp. 814-821
Persistent link: https://www.econbiz.de/10015051757
Saved in:
4
The influence of eco-label
knowledge
and trust on pro-environmental consumer behaviour in an emerging market
Khan Md. Raziuddin Taufique
;
Vocino, Andrea
;
Polonsky, …
- In:
Journal of strategic marketing
25
(
2017
)
7
,
pp. 511-529
Persistent link: https://www.econbiz.de/10011855054
Saved in:
5
Crossing the chasm between green corporate image and green corporate identity : a text mining, social media-based case study on automakers
Saran, Saman Mirzaie
;
Shokouhyar, Sajjad
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 116-139
Persistent link: https://www.econbiz.de/10014303146
Saved in:
6
Internal brand
management
, brand understanding, employee brand commitment, and brand citizenship behavior : a meta-analysis
Afshardoost, Mona
;
Eshaghi, Mohammad Sadegh
;
Bowden, Jana
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 983-1011
Persistent link: https://www.econbiz.de/10014305061
Saved in:
7
FMCG firms' margin
management
: consumer trade-offs among product price, quantity and quality
Wilkins, Stephen
;
Ireland, John J.
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 764-781
Persistent link: https://www.econbiz.de/10013492889
Saved in:
8
Strategic brand
management
for higher education institutions with graduate degree programs : empirical insights from the higher education marketing mix
Lim, Weng Marc
;
Teck Weng Jee
;
De Run, Ernest Cyril
- In:
Journal of strategic marketing
28
(
2020
)
3
,
pp. 225-245
Persistent link: https://www.econbiz.de/10012202807
Saved in:
9
Environmental
management
systems : an alternative marketing strategy for sustainability
D'Souza, Clare M.
;
Marjoribanks, Timothy
;
Young, Suzanne
; …
- In:
Journal of strategic marketing
27
(
2019
)
5
,
pp. 417-434
Persistent link: https://www.econbiz.de/10012202764
Saved in:
10
Approaching Key Account
Management
from a long-term perspective
Tzempelikos, Nektarios
;
Gounaris, Spiros
- In:
Journal of strategic marketing
21
(
2013
)
2
,
pp. 179-198
Persistent link: https://www.econbiz.de/10009732195
Saved in:
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