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~isPartOf:"Journal of strategic marketing"
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strategic marketing
6
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5
Marketingmanagement
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4
strategic orientation
2
"flipped classroom"
1
"learning space"
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Journal of Strategic Marketing
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Budhathoki, Tribikram
1
Burford, Marion R.
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Canhoto, Ana Isabel Domingos
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Chan, Kaye
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Christodoulou, Ioannis
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Crick, James M.
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David, Fred R.
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Gilmore, Audrey
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Langley, Paul A.
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Paul, Justin
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Journal of strategic marketing
Strategic Direction
47
European Journal of Marketing
20
Marketing Intelligence & Planning
17
Journal of Business & Industrial Marketing
5
Journal of Consumer Marketing
5
Management Decision
5
International Journal of Retail & Distribution Management
4
Journal of business research : JBR
4
Journal of the Academy of Marketing Science
4
Management & Marketing
4
Strategy & Leadership
4
AMS review : official publication of the Academy of Marketing Science
3
Asia Pacific Journal of Marketing and Logistics
3
Asia Pacific journal of marketing and logistics
3
Cuadernos de Gestión
3
International Journal of Bank Marketing
3
International Journal of Sports Marketing and Sponsorship
3
International Journal of Trade and Global Markets
3
International Marketing Review
3
Journal of Business Strategy
3
Journal of Product & Brand Management
3
Journal of Services Marketing
3
Journal of marketing management : MM
3
The marketing review
3
Проблемы современной экономики
3
Annals of Faculty of Economics
2
Annals of University of Craiova - Economic Sciences Series
2
Business Inform
2
European journal of marketing : EJM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International Journal of Wine Marketing
2
International journal of sports marketing & sponsorship
2
International marketing review
2
International studies of management and organization
2
Journal of Applied Management and Investments
2
Journal of Management Development
2
Journal of Research in Interactive Marketing
2
Journal of euromarketing
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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ECONIS (ZBW)
8
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1
Analyzing survey data in marketing research : a guide for academics and postgraduate students
Crick, James M.
- In:
Journal of strategic marketing
32
(
2024
)
2
,
pp. 203-215
Persistent link: https://www.econbiz.de/10014553156
Saved in:
2
A retrospective of the Journal of
Strategic
Marketing
from 1993 to 2019 using bibliometric analysis
Donthu, Naveen
;
Kumar, Satish
;
Paul, Justin
;
Pattnaik, …
- In:
Journal of strategic marketing
30
(
2022
)
3
,
pp. 239-259
Persistent link: https://www.econbiz.de/10013283983
Saved in:
3
The implementation of integrated marketing communication (IMC) : evidence from professional football clubs in England
Manoli, Argyro Elisavet
;
Hodgkinson, Ian R.
- In:
Journal of strategic marketing
28
(
2020
)
6
,
pp. 542-563
Persistent link: https://www.econbiz.de/10012313920
Saved in:
4
A gaming simulation approach to understanding blue ocean strategy development as a transition from traditional competitive strategy
Christodoulou, Ioannis
;
Langley, Paul A.
- In:
Journal of strategic marketing
28
(
2020
)
8
,
pp. 727-752
Persistent link: https://www.econbiz.de/10012313936
Saved in:
5
Conceptualising a digital orientation : antecedents of supporting SME performance in the digital economy
Quinton, Sarah
;
Canhoto, Ana Isabel Domingos
; …
- In:
Journal of strategic marketing
26
(
2018
)
5
,
pp. 427-439
Persistent link: https://www.econbiz.de/10011903384
Saved in:
6
Strategic
marketing
planning for heritage tourism : a conceptual model and empirical findings from two emerging heritage regions
McCamley, Claire
;
Gilmore, Audrey
- In:
Journal of strategic marketing
26
(
2018
)
2
,
pp. 156-173
Persistent link: https://www.econbiz.de/10011861433
Saved in:
7
Refining a
strategic
marketing
course : is a "flip" a good "fit"?
Burford, Marion R.
;
Chan, Kaye
- In:
Journal of strategic marketing
25
(
2017
)
2
,
pp. 152-163
Persistent link: https://www.econbiz.de/10011742957
Saved in:
8
The quantitative strategic planning matrix : a new marketing tool
David, Meredith E.
;
David, Fred R.
;
Davod, Forest R.
- In:
Journal of strategic marketing
25
(
2017
)
4
,
pp. 342-352
Persistent link: https://www.econbiz.de/10011871399
Saved in:
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