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~isPartOf:"Journal of the Academy of Marketing Science"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"msa"
~person:"Backhaus, Klaus"
~person:"Bagozzi, Richard P."
~person:"Moschis, George P."
~person:"Ruyter, Ko de"
~person:"Sotgiu, Francesca"
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Elderly people"
~subject:"Life cycle"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
Elderly people
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Konsumentenverhalten
17
Beziehungsmarketing
5
Relationship marketing
5
Internet marketing
4
Online-Marketing
4
Corporate Social Responsibility
3
Corporate social responsibility
3
Viral marketing
3
Virales Marketing
3
Willingness to pay
3
Zahlungsbereitschaftsanalyse
3
Advertising effects
2
Auslandsverlagerung
2
Customer satisfaction
2
Dienstleistungsqualität
2
Emotion
2
Environmental management
2
Gratitude
2
Kundenzufriedenheit
2
Market research
2
Marktforschung
2
Offshoring
2
Service quality
2
Umweltmanagement
2
Werbewirkung
2
Advertising
1
Anger
1
Articulation
1
Attribution inferences
1
Auftragsfertigung
1
Augmented reality
1
B-to-B-Marketing
1
Behavioral targeting
1
Betriebliche Wertschöpfung
1
Bewertung
1
Biomedical model
1
Biopsychosocial model
1
Bundling strategy
1
Business ethics
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17
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Article in journal
Aufsatz im Buch
Konferenzbeitrag
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17
Language
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Bulgarian
German
English
Malay (macrolanguage)
Author
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Backhaus, Klaus
Bagozzi, Richard P.
Moschis, George P.
Ruyter, Ko de
Sotgiu, Francesca
Wong, IpKin Anthony
Grewal, Dhruv
9
Kumar, V.
7
Hagtvedt, Henrik
4
Hennig-Thurau, Thorsten
4
Homburg, Christian
4
Kukar-Kinney, Monika
4
Blut, Markus
3
Brasel, S. Adam
3
Burton, Scot
3
Cleeren, Kathleen
3
Dellaert, Benedict G. C.
3
Hamilton, Rebecca W.
3
Hoyer, Wayne D.
3
Monroe, Kent B.
3
Motyka, Scott
3
Newman, Christopher L.
3
Noble, Stephanie M.
3
Schlager, Tobias
3
Verhoef, Peter C.
3
Verlegh, Peeter
3
Zhang, Jonathan Z.
3
Alavi, Sascha
2
Arunachalam, S.
2
Baker, Julie
2
Bijmolt, Tammo H. A.
2
Biswas, Dipayan
2
Bleier, Alexander
2
Chandon, Pierre
2
Chen, Zoey
2
Cui, Anna Shaojie
2
DeCarlo, Thomas E.
2
Dekimpe, Marnik G.
2
Donkers, Bas
2
Doorn, Jenny van
2
Duhachek, Adam
2
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Journal of the Academy of Marketing Science
Journal of business research : JBR
8
Journal of travel and tourism marketing
8
Psychology & marketing
8
International journal of hospitality management
7
Journal of retailing
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing research : JMR
4
Journal of service research : JSR
4
International journal of contemporary hospitality management
3
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Marketing letters : a journal of research in marketing
3
The journal of services marketing
3
Tourism management : research, policies, practice
3
Asia Pacific journal of marketing and logistics
2
Cogent business & management
2
Handbook of brand relationships
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of consumer studies
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Journal of consumer affairs : official publication of the American Council on Consumer Interests
2
Journal of consumer behaviour : an international research review
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of financial services marketing : JFSM
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of international consumer marketing
2
Journal of service research
2
Marketing : journal of research and management
2
AMS review : official publication of the Academy of Marketing Science
1
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
British journal of management
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
Die Betriebswirtschaft : DBW
1
Digital marketing : global strategies from the world's leading experts
1
European journal of marketing
1
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ECONIS (ZBW)
17
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1
Behaviorally targeted location-based mobile marketing
Bernritter, Stefan F.
;
Ketelaar, Paul E.
;
Sotgiu, Francesca
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
4
,
pp. 677-702
Persistent link: https://www.econbiz.de/10012587383
Saved in:
2
Categorical versus dimensional thinking : improving anti-stigma campaigns by matching health message frames and implicit worldviews
Meyer, Jan-Hinrich
;
Ruyter, Ko de
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10012290947
Saved in:
3
Conceptualizing the electronic word-of-mouth process : what we know and need to know about eWOM creation, exposure, and evaluation
Rosario, Ana Babić
;
Valck, Kristine de
;
Sotgiu, Francesca
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 422-448
Persistent link: https://www.econbiz.de/10012290962
Saved in:
4
Consumer arrogance and word-of-mouth
Ruvio, Ayalla
;
Bagozzi, Richard P.
;
Hult, Tomas M.
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1116-1137
Persistent link: https://www.econbiz.de/10012386871
Saved in:
5
Consumer effects of front-of-package nutrition labeling : an interdisciplinary meta-analysis
Ikonen, Iina
;
Sotgiu, Francesca
;
Aydinli, Aylin
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 360-383
Persistent link: https://www.econbiz.de/10012290957
Saved in:
6
Seeing eye to eye : social augmented reality and shared decision making in the marketplace
Hilken, Tim
;
Keeling, Debbie I.
;
Ruyter, Ko de
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 143-164
Persistent link: https://www.econbiz.de/10012290938
Saved in:
7
The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott
;
Grewal, Dhruv
;
Aguirre, Elizabeth
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
Saved in:
8
Do customized service packages impede value capture in industrial markets?
Steiner, Michael
;
Eggert, Andreas
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011453165
Saved in:
9
Making SENS : exploring the antecedents and impact of store environmental stewardship climate
Hensen, Niek
;
Keeling, Debbie I.
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 497-515
Persistent link: https://www.econbiz.de/10011563228
Saved in:
10
Consumer stakeholder responses to reshoring strategies
Grappi, Silvia
;
Romani, Simona
;
Bagozzi, Richard P.
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
4
,
pp. 453-471
Persistent link: https://www.econbiz.de/10011306304
Saved in:
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