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~isPartOf:"Journal of travel and tourism marketing"
~person:"Han, Heesup"
~person:"Phau, Ian"
~subject:"Firmenimage"
~subject:"Konsumentenverhalten"
~subject:"Retail trade"
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Search: subject:"Brand Management"
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Firmenimage
Konsumentenverhalten
Retail trade
Brand management
6
Consumer behaviour
6
Markenführung
6
Brand image
5
Markenimage
5
Brand
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Markenartikel
2
perceived value
2
Beziehungsmarketing
1
Big event
1
Brand personality
1
CSR in Tourism
1
Casino
1
Confidence
1
Corporate reputation
1
Customer integration
1
Customer satisfaction
1
Dienstleistungsqualität
1
Environmental consciousness
1
Festival marketing
1
Gambling
1
Glücksspiel
1
Green tourism
1
Großveranstaltung
1
Holiday behaviour
1
Hotel industry
1
Hotellerie
1
International tourism
1
Internationaler Tourismus
1
Kundenintegration
1
Kundenzufriedenheit
1
Pakistan tourism growth
1
Perception
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Personality psychology
1
Persönlichkeitspsychologie
1
Relationship marketing
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Han, Heesup
Phau, Ian
Hyun, Sunghyup Sean
4
Ahn, Jiseon
3
Back, Ki-Joon
3
Chua, Bee-Lia
2
Hwang, Jinsoo
2
Kim, Insin
2
Lo, Ada
2
Tung, Vincent Wing Sun
2
Yu, Jongsik
2
Ahmad, Naveed
1
Ahn, Young-joo
1
Baek, Hyungshin
1
Barišić, Petra
1
Cai, Gangwei
1
Chan, Ambrose Pak Ho
1
Chaney, Damien
1
Chang, Ching-Hung
1
Cheung, Catherine
1
Chi, Xiaoting
1
Creevey, Dean
1
Farhat, Zeineb
1
Fu, Xiaoxiao
1
Heung, Vincent C. S.
1
Hong, EunPyo
1
Hui, Sandy
1
Hyun, Hyowon
1
Joo, Kyu-Hyeon
1
Kang, Juhee
1
Kidney, Etain
1
Kim, Dae-Young
1
Kim, Heather Markham
1
Kim, Hyeon-Cheol
1
Kim, Jinkyung Jenny
1
Kim, Kyungmin
1
Kim, Miyoung
1
Kim, Seontaik
1
King, Brian
1
Kotsi, Filareti
1
Kucukusta, Deniz
1
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Journal of travel and tourism marketing
International journal of contemporary hospitality management
4
International journal of hospitality management
4
Journal of business research : JBR
4
Marketing intelligence & planning
4
Journal of fashion marketing and management
3
Journal of retailing and consumer services
3
The journal of brand management : an international journal
3
Australasian marketing journal
2
Journal of international consumer marketing
2
Journal of promotion management : JPM
2
Tourism and hospitality research : the surrey quarterly review
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Brand management ; Vol. 4
1
Country of origin effect : looking back and moving forward
1
European journal of marketing : EJM
1
International journal of consumer studies
1
Journal of hospitality marketing & management
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Strategic change
1
The journal of consumer marketing
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
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ECONIS (ZBW)
6
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1
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
2
Impact of green brand authenticity on warm glow, green satisfaction, and willingness to pay more
Moon, Hyoungeun
;
Yu, Jongsik
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 326-344
Persistent link: https://www.econbiz.de/10014369795
Saved in:
3
Travel and tourism marketing in the age of the conscious tourists : a study on CSR and tourist brand advocacy
Ahmad, Naveed
;
Samad, Sarminah
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
7
,
pp. 551-567
Persistent link: https://www.econbiz.de/10014419174
Saved in:
4
Impact of corporate social responsibilities on customer responses and brand choices
Han, Heesup
;
Yu, Jongsik
;
Lee, Kyung-Sik
;
Baek, Hyungshin
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
Saved in:
5
The role of brand personality, self-congruity, and sensory experience in elucidating sky lounge users' behavior
Chua, Bee-Lia
;
Kim, Hyeon-Cheol
;
Lee, Sanghyeop
;
Han, Heesup
- In:
Journal of travel and tourism marketing
36
(
2019
)
1
,
pp. 29-42
Persistent link: https://www.econbiz.de/10012179361
Saved in:
6
A model of brand prestige formation in the casino industry
Hwang, Jinsoo
;
Han, Heesup
- In:
Journal of travel and tourism marketing
33
(
2016
)
7/9
,
pp. 1106-1123
Persistent link: https://www.econbiz.de/10011627469
Saved in:
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