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~isPartOf:"Journal of travel and tourism marketing"
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Event marketing
21
Event-Marketing
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Consumer behaviour
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Konsumentenverhalten
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Big event
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Großveranstaltung
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Holiday behaviour
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Tourism
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Tourismus
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Customer satisfaction
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Destinationsmanagement
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Dienstleistungsqualität
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Service quality
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Beziehungsmarketing
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Australien
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Boo, Soyoung
4
Arcodia, Charles
2
Busser, James A.
2
Kim, Miyoung
2
Abreu Novais, Margarida
1
Cai, Liping A.
1
Carneiro, Maria João
1
Carruthers, Cynthia P.
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Chi, Xiaoting
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Choe, Yeongbae
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Fu, Xiaoxiao
1
Gration, David
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Guerreiro, Manuela
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Han, Heesup
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Hede, Anne-Marie
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Jeon, Hyeongjin
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Kastenholz, Elisabeth
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Kim, Dae-Kwan
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Kim, Jong-hyeong
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Kim, Jooho
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Kruger, Martinette
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Ladhari, Riadh
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Le Dung
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Lee, Jin-soo
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Lee, Sang Min
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Lehto, Xinran Y.
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Li, Mimi
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Liu, Juan
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Loureiro, Sandra Maria Correia
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Mathisen, Line
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Meng, Bo
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Miao, Li
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Journal of travel and tourism marketing
SpringerLink / Bücher
45
Tourism management : research, policies, practice
41
International journal of event and festival management
34
International journal of hospitality management
26
Customer Experience : Forum Dienstleistungsmanagement
22
Tourism management perspectives : TMP
21
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
International journal of contemporary hospitality management
19
Markenkommunikation und Beziehungsmarketing
18
International journal of sport management and marketing : IJSMM
17
Sport management review
17
Springer eBook Collection
17
Journal of hospitality marketing & management
16
Food and wine events in Europe : a stakeholder approach
15
Journal of business research : JBR
15
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
15
Journal of sport management : the official journal of the North American Society of Sport Management
13
Kongresse, Tagungen und Events : Potenziale, Strategien und Trends der Veranstaltungswirtschaft
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
essentials
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
Journal of retailing and consumer services
12
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
11
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Research
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Wirtschaftswissenschaft
10
Events und Wege aus der Krise : "The New Normal" aus Sicht von Wissenschaft und Praxis
9
Events und Erlebnis : Stand und Perspektiven der Eventforschung
8
Gabler Edition Wissenschaft
8
Ifo-Schnelldienst
8
Mannheimer Beiträge zur Betriebswirtschaftslehre
8
Memorable customer experiences : a research anthology
8
Stand und Perspektiven der Eventforschung
8
The business of events management
8
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ECONIS (ZBW)
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1
What makes integrated resort attractive? : exploring the role of experience encounter elements
Ji, Chunli
;
Yang, Ping
- In:
Journal of travel and tourism marketing
39
(
2022
)
3
,
pp. 305-319
Persistent link: https://www.econbiz.de/10013352885
Saved in:
2
Cultivating and disseminating a festival image : the case of the Qingdao International Beer Festival
Chi, Xiaoting
;
Meng, Bo
;
Zhou, Heng
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
4
,
pp. 373-393
Persistent link: https://www.econbiz.de/10013417039
Saved in:
3
Customer experience and engagement in tourism destinations : the experiential marketing perspective
Rather, Raouf Ahmad
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 15-32
Persistent link: https://www.econbiz.de/10012289255
Saved in:
4
Impact of tourist experience on memorability and authenticity : a study of creative tourism
Wang, Chaohui
;
Liu, Juan
;
Wei, Lijiao
;
Zhang, Tingting
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 48-63
Persistent link: https://www.econbiz.de/10012289257
Saved in:
5
Event participation and advocacy : assessing the role of affective commitment and perceived benefits
Ok, Chihyung
;
Park, Kwangsoo
;
Park, Seunghyun
;
Jeon, …
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 128-140
Persistent link: https://www.econbiz.de/10012289266
Saved in:
6
The role of mega-sports event experience and host city experience in explaining enjoyment, city image, and behavioral intentions
Ladhari, Riadh
;
Souiden, Nizar
- In:
Journal of travel and tourism marketing
37
(
2020
)
4
,
pp. 460-478
Persistent link: https://www.econbiz.de/10012289350
Saved in:
7
Applying experiential marketing in selling tourism dreams
Le Dung
;
Scott, Noel
;
Lohmann, Guilherme
- In:
Journal of travel and tourism marketing
36
(
2019
)
2
,
pp. 220-235
Persistent link: https://www.econbiz.de/10012179393
Saved in:
8
Tourists' hotel event experience and satisfaction : an integrative approach
Boo, Soyoung
;
Busser, James A.
- In:
Journal of travel and tourism marketing
35
(
2018
)
7
,
pp. 895-908
Persistent link: https://www.econbiz.de/10011941774
Saved in:
9
The dimensions of rural tourism experience : impacts on arousal, memory, and satisfaction
Kastenholz, Elisabeth
;
Carneiro, Maria João
;
Marques, …
- In:
Journal of travel and tourism marketing
35
(
2018
)
2
,
pp. 189-201
Persistent link: https://www.econbiz.de/10011886016
Saved in:
10
Celebration of heritage : linkages between historical re-enactment festival attributes and attendees’ value perception
Fu, Xiaoxiao
;
Zhang, Wenqian
;
Lehto, Xinran Y.
;
Miao, Li
- In:
Journal of travel and tourism marketing
35
(
2018
)
2
,
pp. 202-217
Persistent link: https://www.econbiz.de/10011886018
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