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~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~isPartOf:"Springer eBook Collection"
~isPartOf:"Urban events, place branding and promotion : place event marketing"
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12
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place branding
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Springer eBook Collection
Urban events, place branding and promotion : place event marketing
Journal of business research : JBR
18
Branded spaces : experience enactments and entanglements
13
Handbook on place branding and marketing
13
Journal of marketing management : MM
13
Tourism management : research, policies, practice
10
European Spatial Research and Policy
8
The journal of product & brand management
8
Marketing theory
7
StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
7
International review on public and non-profit marketing
6
Journal of travel and tourism marketing
6
Strategic place branding methodologies and theory for tourist attraction
6
The marketing review
6
The journal of brand management : an international journal
5
Beiträge von AbsolventInnen des MCI Tourismus zu Entrepreneurship, Marketing und Destinationsmanagement
4
Standortwettbewerb und Tourismus : regionale Erfolgsstrategien
4
Bausteine der Regionalentwicklung
3
Brand research : [an outcome of the second International Conference on Brand Management]
3
International journal of leisure and tourism marketing : IJLTM
3
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Kongresse, Tagungen und Events : Potenziale, Strategien und Trends der Veranstaltungswirtschaft
3
Lebensqualität und Standortattraktivität : Kultur, Mobilität und regionale Marken als Erfolgfaktoren
3
Public management review
3
Qualitative market research : an international journal
3
Revue d'économie régionale & urbaine : RERU
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
Africa journal of management
2
Annals of tourism research : ATR ; a social sciences journal
2
Brands and branding
2
Brands and branding geographies
2
European journal of marketing : EJM
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
International journal of Indian culture and business management : IJICBM
2
International journal of business and globalisation : IJBG
2
International journal of hospitality management
2
International journal of retail & distribution management
2
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ECONIS (ZBW)
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1
Customer-based place brand equity and tourism : a regional identity perspective
Bose, Sunny
;
Pradhan, Sudeepta
;
Bashir, Makhmoor
;
Roy, …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10012880233
Saved in:
2
The elusive destination brand and the ATLAS wheel of place brand management
Kavaratzis, Mihalis
;
Hatch, Mary Jo
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012425161
Saved in:
3
The concept of place event marketing
Cudny, Waldemar
- In:
Urban events, place branding and promotion : place …
,
(pp. 1-24)
.
2020
Persistent link: https://www.econbiz.de/10012161170
Saved in:
4
Cultural promotion of place as "northern" space : the case of Umeå2014 - European Capital of Culture event
Appelblad, Håkan
- In:
Urban events, place branding and promotion : place …
,
(pp. 25-46)
.
2020
Persistent link: https://www.econbiz.de/10012161175
Saved in:
5
Branding authenticity : perceptions of La Patum de Berga, a complex place marketing event in Catalonia, Spain
Colombo, Alba
;
Cantó Milà, Natàlia
- In:
Urban events, place branding and promotion : place …
,
(pp. 47-62)
.
2020
Persistent link: https://www.econbiz.de/10012161182
Saved in:
6
Participatory cultural events and place attachment : a new path towards place branding?
Brokalaki, Zafeirenia
;
Comunian, Roberta
- In:
Urban events, place branding and promotion : place …
,
(pp. 63-85)
.
2020
Persistent link: https://www.econbiz.de/10012161186
Saved in:
7
Place branding through culture and arts events : cases from Eastern Canada
Jolliffe, Lee
;
Chesworth, Nancy
- In:
Urban events, place branding and promotion : place …
,
(pp. 105-123)
.
2020
Persistent link: https://www.econbiz.de/10012161205
Saved in:
8
Geographies and branding impacts of non-metropolitan music festivals in the Western Cape province of South Africa
Donaldson, Ronnie
;
Duckitt, Henry
- In:
Urban events, place branding and promotion : place …
,
(pp. 141-161)
.
2020
Persistent link: https://www.econbiz.de/10012161215
Saved in:
9
An exploratory study of residents’ perception of place image : the case of Kavala
Stylidis, Dimitrios
;
Sit, Jason
;
Biran, Avital
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
5
,
pp. 659-674
Persistent link: https://www.econbiz.de/10011486278
Saved in:
10
Residents' place satisfaction and place attachment on destination brand-building behaviors : conceptual and empirical differentiation
Chen, Ning
;
Dwyer, Larry M.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
8
,
pp. 1026-1041
Persistent link: https://www.econbiz.de/10011938060
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