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~isPartOf:"Marketing intelligence & planning"
~language:"eng"
~person:"Phau, Ian"
~person:"Vrontis, Demetris"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
8
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4
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4
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2
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Phau, Ian
Vrontis, Demetris
Arli, Denni
7
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7
Sharma, Piyush
7
Grace, Debra
5
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4
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Marketing intelligence & planning
Journal of business research : JBR
34
Journal for global business advancement : JGBA
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Global business & economics review
11
International marketing review
11
Journal of fashion marketing and management
10
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Technological forecasting & social change : an international journal
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The journal of brand management : an international journal
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Journal of transnational management : the official journal of the International Management Development Association
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World review of entrepreneurship, management and sustainable development
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Australasian marketing journal
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Journal of Asia Business Studies
6
International journal of organizational analysis
5
Journal for international business and entrepreneurship development
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of international consumer marketing
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International journal of internet marketing and advertising : IJIMA
4
International journal of managerial and financial accounting : IJMFA
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Journal for international business and entrepreneurship development : JIBED
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Management decision
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Thunderbird international business review
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Cross cultural management : an international journal
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Direct marketing : an international journal
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EuroMed journal of business
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European journal of marketing : EJM
3
International journal of globalisation and small business : IJGSB
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International journal of technology marketing : IJTMkt
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Journal of consumer behaviour
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Journal of customer behaviour
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Journal of international management
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Journal of vacation marketing : an international journal
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism management : research, policies, practice
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Young consumers : insight and ideas for responsible marketers
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Asia-Pacific journal of business administration
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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ECONIS (ZBW)
15
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15
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1
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
2
CSR motives on situational scepticism towards luxury brands
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013172878
Saved in:
3
Investigating the role of religiosity as a deterrent against digital piracy
Casidy, Riza
;
Lwin, Michael
;
Phau, Ian
- In:
Marketing intelligence & planning
35
(
2017
)
1
,
pp. 62-80
Persistent link: https://www.econbiz.de/10011657324
Saved in:
4
Uniqueness and status consumption in Generation Y consumers : does moderation exist?
Butcher, Luke
;
Phau, Ian
;
Shimul, Anwar Sadat
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 673-687
Persistent link: https://www.econbiz.de/10011774650
Saved in:
5
Effects of "owned by" versus "made in" for willingness to buy Australian brands
Cheah, Isaac
;
Phau, Ian
- In:
Marketing intelligence & planning
33
(
2015
)
3
,
pp. 444-468
Persistent link: https://www.econbiz.de/10011298758
Saved in:
6
Factors influencing consumers' attitudes and purchase intentions of e-deals
Cheah, Isaac
;
Phau, Ian
;
Liang, Johan
- In:
Marketing intelligence & planning
33
(
2015
)
5
,
pp. 763-783
Persistent link: https://www.econbiz.de/10011447632
Saved in:
7
Product innovation and couse-related marketing success : a conceptual framework and a research agenda
Christophi, Michael
;
Vrontis, Demetris
;
Leonidou, Erasmia
- In:
Marketing intelligence & planning
32
(
2014
)
2
,
pp. 174-189
Persistent link: https://www.econbiz.de/10010364051
Saved in:
8
Students' perceptions of an internalised learning environment
Quintal, Vanessa
;
Phau, Ian
- In:
Marketing intelligence & planning
32
(
2014
)
1
,
pp. 89-106
Persistent link: https://www.econbiz.de/10010252837
Saved in:
9
Brand leaders and me-too alternatives : how do consumers choose?
Quintal, Vanessa
;
Phau, Ian
- In:
Marketing intelligence & planning
31
(
2013
)
4
,
pp. 367-387
Persistent link: https://www.econbiz.de/10009764904
Saved in:
10
Downloading digital video games : predictors, moderators and consequences
Phau, Ian
;
Liang, Johan
- In:
Marketing intelligence & planning
30
(
2012
)
7
,
pp. 740-756
Persistent link: https://www.econbiz.de/10009671946
Saved in:
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