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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~language:"eng"
~subject:"Game theory"
~subject:"Theorie"
~subject:"Virales Marketing"
~type_genre:"Article in journal"
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Game theory
Theorie
Virales Marketing
Consumer behaviour
273
Konsumentenverhalten
273
Theory
202
USA
114
United States
114
Internet marketing
107
Online-Marketing
106
Preismanagement
106
Pricing strategy
106
Spieltheorie
105
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91
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4
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Ofek, Elie
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3
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3
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3
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3
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Economics letters
5,586
European journal of operational research : EJOR
5,489
Journal of economic theory
3,229
Journal of economic behavior & organization : JEBO
2,714
Games and economic behavior
2,664
Journal of economic dynamics & control
2,491
Computers & operations research : and their applications to problems of world concern ; an international journal
2,367
The American economic review
2,328
International journal of production research
2,119
European economic review : EER
2,004
Economic theory : official journal of the Society for the Advancement of Economic Theory
1,967
Journal of public economics
1,803
Management science : journal of the Institute for Operations Research and the Management Sciences
1,716
Economic modelling
1,714
Journal of econometrics
1,617
International journal of production economics
1,570
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
1,545
Applied economics
1,523
Public choice
1,466
Journal of mathematical economics
1,425
Social choice and welfare
1,422
The economic journal : the journal of the Royal Economic Society
1,395
Journal of banking & finance
1,379
Journal of monetary economics
1,377
International economic review
1,357
Journal of international economics
1,247
International journal of industrial organization
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1,230
Operations research letters
1,198
American journal of agricultural economics
1,158
Applied economics letters
1,119
Mathematical social sciences
1,116
Journal of macroeconomics
1,115
The review of economic studies
1,071
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
1,067
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
1,065
The Canadian journal of economics
1,061
Journal of political economy
1,034
Energy economics
1,020
Insurance / Mathematics & economics
1,012
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ECONIS (ZBW)
338
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1
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10
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338
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1
Does gender matter? : the effect of management responses on reviewing behavior
Proserpio, Davide
;
Troncoso, Isamar
;
Valsesia, Francesca
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
6
,
pp. 1199-1213
Persistent link: https://www.econbiz.de/10012796490
Saved in:
2
The effect of individual online reviews on purchase likelihood
Vana, Prasad
;
Lambrecht, Anja
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 708-730
Persistent link: https://www.econbiz.de/10012623403
Saved in:
3
Entry of platforms into complementary hardware access product markets
Sharma, Siddhartha
;
Mehra, Amit
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 325-343
Persistent link: https://www.econbiz.de/10012504964
Saved in:
4
The fateful first consumer review
Park, Sungsik
;
Shin, Woochoel
;
Xie, Jinhong
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
3
,
pp. 481-507
Persistent link: https://www.econbiz.de/10012594009
Saved in:
5
Frontiers : algorithmic collusion : supra-competitive prices via independent algorithms
Hansen, Karsten T.
;
Misra, Kanishka
;
Pai, Mallesh M.
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10012493285
Saved in:
6
Impact of political television advertisements on viewers' response to subsequent advertisements
Fossen, Beth L.
;
Mallapragada, Girish
;
De, Anwesha
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 305-324
Persistent link: https://www.econbiz.de/10012504957
Saved in:
7
List price and discount in a stochastic selling process
Ning, Z. Eddie
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 366-387
Persistent link: https://www.econbiz.de/10012504972
Saved in:
8
Low-price guarantees in a dual channel of distribution
Jiang, Juncai
;
He, Chuan
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 765-782
Persistent link: https://www.econbiz.de/10012623426
Saved in:
9
Price fairness and strategic obfuscation
Allender, William J.
;
Liaukonyte, Jura
;
Nasser, Sherif
; …
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
1
,
pp. 122-146
Persistent link: https://www.econbiz.de/10012493748
Saved in:
10
Pricing under dynamic competition when loyal consumers stockpile
Gangwar, Manish
;
Kumar, Nanda
;
Rao, Ram C.
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
3
,
pp. 569-588
Persistent link: https://www.econbiz.de/10012594063
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