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~isPartOf:"Selling modernity : advertising in twentieth-century Germany"
~subject:"Advertising"
~subject:"Bioeconomics"
~subject:"Europa"
~subject:"Germany"
~subject:"Kultur"
~subject:"Russland"
~subject:"Theorie"
~subject:"Werbewirkung"
~subject:"Wirtschaftsgeschichte"
~type_genre:"Aufsatz im Buch"
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Advertising
Bioeconomics
Europa
Germany
Kultur
Russland
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Wirtschaftsgeschichte
Cultural history
6
Kulturgeschichte
6
Advertising effects
5
Deutschland (bis 1945)
5
Germany (until 1945)
5
Psychology of advertising
5
Werbepsychologie
5
Werbung
4
Political communication
2
Politische Kommunikation
2
Brand management
1
Consumer behaviour
1
Deutschland
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Konsumentenverhalten
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Manipulation
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Markenführung
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Marketing
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Marketing theory
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Baranowski, Shelley
1
Friebe, Holm
1
Gries, Rainer
1
Import, Michael
1
Repp, Kevin
1
Ross, Corey
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Selling modernity : advertising in twentieth-century Germany
Creative urban milieus : historical perspectives on culture, economy, and the city
2
Konkurrenz und Kooperation : interdisziplinäre Zugänge zur Theorie der Co-opetition
2
Cultural factors in economic growth : with 11 tables ; ["Sixth Annual SEEP-Conference on Economic Ethics and Philosophy" on the theme of 'Cultural Factors in Economic Growth' held at Marienrode Monastry, Hildesheim, in April 1998]
1
Die kulturelle Seite der Währung : europäische Währungskulturen, Geldwerterfahrungen und Notenbanksysteme im 20. Jahrhundert
1
Ein Diskurs zu Analysemethoden der evolutorischen Ökonomik
1
Europe and the Americas
1
Georg Simmels Philosophie des Geldes : einhundert Jahre danach
1
Geschichte - Unternehmen - Archive : [Festschrift für Horst A. Wessel zum 65. Geburtstag]
1
People, places and business cultures : essays in honour of Francesca Carnevali
1
Perspektiven einer kulturellen Ökonomik
1
The Routledge companion to advertising and promotional culture
1
The determinants of entrepreneurship : leadership, culture, institutions
1
The reformation : as a pre-condition for modern capitalism
1
The social market economy : theory and ethics of the economic order
1
Tourismusforschung in Nordrhein-Westfalen : Ergebnisse, Projekte, Perspektiven
1
Ökonomie und die Vorstellungen einer gerechten Welt : soziale Marktwirtschaft und ihre kulturellen Wurzeln; Beiträge zu den Tagungen 2009 und 2010 in Tutzing
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ECONIS (ZBW)
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Marketing, modernity, and "the German people's soul" : advertising and its enemies in late imperial Germany, 1896 - 1914
Repp, Kevin
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 27-51)
.
2007
Persistent link: https://www.econbiz.de/10003603993
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2
Visions of prosperity : the Americanization of advertising in interwar Germany
Ross, Corey
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 52-77)
.
2007
Persistent link: https://www.econbiz.de/10003603996
Saved in:
3
Branding Germany : Hans Domizlaff's Markentechnik and its ideological impact
Friebe, Holm
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 78-101)
.
2007
Persistent link: https://www.econbiz.de/10003603998
Saved in:
4
"Planting a forest tall and straight like the German Volk" : visualizing the Volksgemeinschaft through advertising in German forestry journals, 1933 - 1945
Import, Michael
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 102-126)
.
2007
Persistent link: https://www.econbiz.de/10003604002
Saved in:
5
Selling the "racial community" : Kraft durch Freude and consumption in the Third Reich
Baranowski, Shelley
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 127-150)
.
2007
Persistent link: https://www.econbiz.de/10003604008
Saved in:
6
"Serve yourself!" : the history and theory of self-service in West and East Germany
Gries, Rainer
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 307-327)
.
2007
Persistent link: https://www.econbiz.de/10003604069
Saved in:
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