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~isPartOf:"Selling modernity : advertising in twentieth-century Germany"
~subject:"Germany (until 1945)"
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Germany (until 1945)
Cultural history
6
Kulturgeschichte
6
Advertising effects
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Deutschland (bis 1945)
5
Psychology of advertising
5
Werbepsychologie
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Werbewirkung
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Advertising
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Werbung
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Political communication
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Politische Kommunikation
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Brand management
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Consumer behaviour
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Deutschland
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Germany
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Konsumentenverhalten
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Manipulation
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Markenführung
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Marketing theory
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Baranowski, Shelley
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Friebe, Holm
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Import, Michael
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Repp, Kevin
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Ross, Corey
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Selling modernity : advertising in twentieth-century Germany
Creative urban milieus : historical perspectives on culture, economy, and the city
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Geschichte
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Journal of the European Economic Association
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Kritische Studien zur Geschichtswissenschaft
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Kritische Studien zur Geschichtswissenschaft : KSG
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Münchener Wirtschaftswissenschaftliche Beiträge : VWL ; discussion papers
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Neunhofer Dialog
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Reshaping capitalism in Weimar and Nazi Germany
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Studien zur Alltags- und Kulturgeschichte
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Weimar and now : German cultural criticism
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Working papers / Universitat Pompeu Fabra, Department of Economics and Business
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Zeitschrift für das gesamte Genossenschaftswesen : ZfgG
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ECONIS (ZBW)
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Marketing, modernity, and "the German people's soul" : advertising and its enemies in late imperial Germany, 1896 - 1914
Repp, Kevin
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 27-51)
.
2007
Persistent link: https://www.econbiz.de/10003603993
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2
Visions of prosperity : the Americanization of advertising in interwar Germany
Ross, Corey
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 52-77)
.
2007
Persistent link: https://www.econbiz.de/10003603996
Saved in:
3
Branding Germany : Hans Domizlaff's Markentechnik and its ideological impact
Friebe, Holm
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 78-101)
.
2007
Persistent link: https://www.econbiz.de/10003603998
Saved in:
4
"Planting a forest tall and straight like the German Volk" : visualizing the Volksgemeinschaft through advertising in German forestry journals, 1933 - 1945
Import, Michael
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 102-126)
.
2007
Persistent link: https://www.econbiz.de/10003604002
Saved in:
5
Selling the "racial community" : Kraft durch Freude and consumption in the Third Reich
Baranowski, Shelley
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 127-150)
.
2007
Persistent link: https://www.econbiz.de/10003604008
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