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~isPartOf:"Selling modernity : advertising in twentieth-century Germany"
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Advertising effects
7
Psychology of advertising
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Werbepsychologie
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Werbewirkung
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Advertising
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Werbung
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Cultural history
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Deutschland (bis 1945)
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German Democratic Republic
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Baranowski, Shelley
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Castillo, Greg
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Selling modernity : advertising in twentieth-century Germany
Journal of economic psychology : research in economic psychology and behavioral economics
75
Psychology & marketing
54
Journal of advertising : official publication of the American Academy of Advertising
48
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
SpringerLink / Bücher
32
International journal of advertising : the quarterly review of marketing communications
24
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
22
Journal of advertising research
20
Journal of business research : JBR
20
The Cambridge handbook of psychology and economic behaviour
20
Springer eBook Collection
19
The journal of socio-economics
19
Europäische Hochschulschriften / 5
18
International journal of advertising : the review of marketing communications
18
Happiness, economics and politics : towards a multi-disciplinary approach
15
Journal of marketing research : JMR
13
Journal of economic literature
12
Marketing : ZFP ; journal of research and management
12
Discussion paper / Centre for Economic Policy Research
11
Konsum und Verhalten
11
Edward Elgar E-Book Archive
10
Research
10
Journal of economic behavior & organization : JEBO
9
Journal of marketing theory and practice
9
NBER working paper series
9
Working paper / Institute for Empirical Research in Economics, University of Zürich
9
Advances in Austrian economics
8
Faculty & research / Insead : working paper series
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Journal of marketing communications
8
Lehrbuch
8
NBER Working Paper
8
The economic journal : the journal of the Royal Economic Society
8
Working paper / National Bureau of Economic Research, Inc.
8
A research agenda for economic psychology
7
Berichte aus der Betriebswirtschaft
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Der Mensch im Mittelpunkt wirtschaftlichen Handelns : Tagungsband zur 15. Fachtagung der "Gesellschaft für Angewandte Wirtschaftspsychologie", Ludwigshafen, 10. - 11. Juli 2009
7
Discussion paper series / IZA
7
Public personnel management
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1
Marketing, modernity, and "the German people's soul" : advertising and its enemies in late imperial Germany, 1896 - 1914
Repp, Kevin
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 27-51)
.
2007
Persistent link: https://www.econbiz.de/10003603993
Saved in:
2
Visions of prosperity : the Americanization of advertising in interwar Germany
Ross, Corey
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 52-77)
.
2007
Persistent link: https://www.econbiz.de/10003603996
Saved in:
3
Branding Germany : Hans Domizlaff's Markentechnik and its ideological impact
Friebe, Holm
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 78-101)
.
2007
Persistent link: https://www.econbiz.de/10003603998
Saved in:
4
"Planting a forest tall and straight like the German Volk" : visualizing the Volksgemeinschaft through advertising in German forestry journals, 1933 - 1945
Import, Michael
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 102-126)
.
2007
Persistent link: https://www.econbiz.de/10003604002
Saved in:
5
Selling the "racial community" : Kraft durch Freude and consumption in the Third Reich
Baranowski, Shelley
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 127-150)
.
2007
Persistent link: https://www.econbiz.de/10003604008
Saved in:
6
"True advertising means promoting a good thing through a good form" : advertising in the German Democratic Republic
Kaminsky, Anna
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 262-286)
.
2007
Persistent link: https://www.econbiz.de/10003604054
Saved in:
7
Promoting socialist cities and citizens : East Germany's national building program
Castillo, Greg
- In:
Selling modernity : advertising in twentieth-century Germany
,
(pp. 287-306)
.
2007
Persistent link: https://www.econbiz.de/10003604061
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