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~isPartOf:"Services marketing quarterly"
~source:"econis"
~subject:"Beziehungsmarketing"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Subject
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Beziehungsmarketing
Konsumentenverhalten
Relationship marketing
94
Dienstleistungsqualität
80
Service quality
80
Consumer behaviour
70
Customer satisfaction
58
Kundenzufriedenheit
58
Brand management
24
Markenführung
24
USA
23
United States
23
Customer service
20
Kundenservice
20
Dienstleistungsmarketing
15
Lieferantenmanagement
15
Services marketing
15
Supplier relationship management
15
Brand image
14
Markenimage
14
Marketing management
14
Marketingmanagement
14
Beschwerdemanagement
13
Complaint management
13
Dienstleistungssektor
11
Einzelhandel
11
Retail trade
11
Service industry
11
customer satisfaction
11
loyalty
11
Customer integration
10
Kundenintegration
10
satisfaction
10
Internet marketing
9
Online-Marketing
9
Arbeitszufriedenheit
8
Brand
8
Confidence
8
Dienstleistung
8
Dienstleistungsmanagement
8
more ...
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Online availability
All
Undetermined
60
Free
3
Type of publication
All
Article
113
Type of publication (narrower categories)
All
Article in journal
Mehrbändiges Werk
Working Paper
Aufsatz in Zeitschrift
113
Language
All
English
113
Author
All
Torres, Ivonne M.
4
Zúñiga, Miguel Ángel
4
Gilboa, Shaked
3
Greene, Henry
3
Leisen Pollack, Birgit
3
Prentice, Catherine
3
Rho, Taeseok
3
Thaichon, Park
3
Choi, Beom Joon
2
Dalakas, Vassilis
2
Fazli-Salehi, Reza
2
Gamliel, Eyal
2
Gulas, Charles S.
2
Herstein, Ram
2
Madadi, Rozbeh
2
Mattila, Anna S.
2
Melancon, Joanna Phillips
2
Quach, Sara
2
Shin, Hyunju
2
Smith, Katherine Taken
2
Smith, L. Murphy
2
Suh, Munshik
2
Tran, Trang P.
2
Vilnai-Yavetz, Iris
2
Abratt, Russell
1
Adjei, Mavis T.
1
Adomaviciute-Sakalauske, Karina
1
Aga, Mehmet
1
Aggarwal, Praveen
1
Aguirre-Rodriguez, Alexandra
1
Ahn, Jinwoo
1
Ali, Alisha
1
Amaad, Hafiz
1
Anselmsson, Johan
1
Arrivabene, Lorena Silva
1
Ashill, Nicholas J.
1
Babakus, Emin
1
Banerjee, Shubhomoy
1
Bansal, Ishita
1
Basu, Amiya K.
1
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Published in...
All
Services marketing quarterly
Journal of business research : JBR
1,188
Journal of retailing and consumer services
938
International journal of hospitality management
839
Industrial marketing management : the international journal for industrial and high-tech firms
472
The journal of product & brand management
405
The journal of brand management : an international journal
379
Management science : journal of the Institute for Operations Research and the Management Sciences
363
Tourism management : research, policies, practice
363
Journal of marketing management : MM
358
Cogent business & management
325
International journal of contemporary hospitality management
313
International journal of retail & distribution management
312
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
298
Journal of fashion marketing and management
289
Journal of hospitality marketing & management
287
The journal of services marketing
273
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
249
Journal of the Academy of Marketing Science
248
Psychology & marketing
244
Journal of strategic marketing
231
Asia Pacific journal of marketing and logistics
226
The service industries journal
217
Journal of marketing
216
The journal of business & industrial marketing
210
European journal of marketing : EJM
207
Journal of marketing management : JMM ; journal of the Academy of Marketing
198
Journal of travel and tourism marketing
196
Marketing : ZFP ; journal of research and management
192
Journal of business ethics : JOBE
185
Journal of promotion management : innovations in planning and applied research
183
Journal of promotion management : JPM
179
Journal of retailing
174
Marketing intelligence & planning
172
Journal of marketing communications
168
International journal of consumer studies
167
International journal of electronic customer relationship management : IJECRM
161
Journal of service management
154
Tourism management perspectives : TMP
151
Journal of sport management : the official journal of the North American Society of Sport Management
145
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
137
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Source
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ECONIS (ZBW)
Showing
1
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113
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date (oldest first)
1
The role of customer complaint
management
on switching intention and customer exit in fitness centers
Campos, Pimenta, Marco Tulio
;
Mesquita, José Marcos …
- In:
Services marketing quarterly
44
(
2023
)
1
,
pp. 51-72
Persistent link: https://www.econbiz.de/10013546191
Saved in:
2
Is love extendable to relationship marketing and supply chain
management
?
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Zúñiga, Miguel Ángel
- In:
Services marketing quarterly
43
(
2022
)
3
,
pp. 374-388
Persistent link: https://www.econbiz.de/10013352810
Saved in:
3
A sales approach to key account
management
(KAM) : toward a unified view of KAM deployment and operationalization
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Zúñiga, Miguel …
- In:
Services marketing quarterly
42
(
2021
)
3/4
,
pp. 234-252
Persistent link: https://www.econbiz.de/10012650015
Saved in:
4
Online content creators' and viewers' interdependent journeys
Hollebeek, Linda D.
;
Anselmsson, Johan
; …
- In:
Services marketing quarterly
45
(
2024
)
3
,
pp. 296-318
Persistent link: https://www.econbiz.de/10015049447
Saved in:
5
Service agent driven co-created caring in chat-based customer service encounters
Heinonen, Johanna
;
Sthapit, Erose
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014513536
Saved in:
6
Exploring antecedents and outcomes of customer engagement among elite football fans
Winell, Erik
- In:
Services marketing quarterly
44
(
2023
)
2/3
,
pp. 167-187
Persistent link: https://www.econbiz.de/10014320367
Saved in:
7
"Enjoy!" the effects of service blessings on the customer
Schindler, Robert M.
;
Sen, Sandipan S.
;
Wiles, Judy A.
- In:
Services marketing quarterly
43
(
2022
)
1
,
pp. 110-128
Persistent link: https://www.econbiz.de/10012801859
Saved in:
8
From user behavior to subscription sales : an insight into e-book platform leveraging customer segmentation and A/B testing
Hashemian, Farid
;
Maleki, Negar
;
Zeinali, Yasser
- In:
Services marketing quarterly
45
(
2024
)
2
,
pp. 153-181
Persistent link: https://www.econbiz.de/10014566256
Saved in:
9
An extensive framework of customer-to-customer value co-creation practices : a study in a running event context
Nguyen Bac Nguyen
;
Menezes, João
- In:
Services marketing quarterly
45
(
2024
)
2
,
pp. 182-224
Persistent link: https://www.econbiz.de/10014566259
Saved in:
10
A framework to improve the digital customer experience in complex services
Kandil, Omnia
;
Dessart, Laurence
;
Standaert, Willem
; …
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 25–54
Persistent link: https://www.econbiz.de/10014513537
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