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Event marketing
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Fairley, Sheranne
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4
Parent, Milena M.
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Brown, Michael
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Chahardovali, Tarlan
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Costa, Carla A.
1
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Sport management review
SpringerLink / Bücher
45
Tourism management : research, policies, practice
41
International journal of event and festival management
34
Journal of travel and tourism marketing
27
International journal of hospitality management
26
Customer Experience : Forum Dienstleistungsmanagement
22
Tourism management perspectives : TMP
21
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
International journal of contemporary hospitality management
19
Markenkommunikation und Beziehungsmarketing
18
International journal of sport management and marketing : IJSMM
17
Springer eBook Collection
17
Journal of hospitality marketing & management
16
Food and wine events in Europe : a stakeholder approach
15
Journal of business research : JBR
15
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
15
Journal of sport management : the official journal of the North American Society of Sport Management
13
Kongresse, Tagungen und Events : Potenziale, Strategien und Trends der Veranstaltungswirtschaft
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
essentials
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
Journal of retailing and consumer services
12
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
11
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Research
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Wirtschaftswissenschaft
10
Events und Wege aus der Krise : "The New Normal" aus Sicht von Wissenschaft und Praxis
9
Events und Erlebnis : Stand und Perspektiven der Eventforschung
8
Gabler Edition Wissenschaft
8
Ifo-Schnelldienst
8
Mannheimer Beiträge zur Betriebswirtschaftslehre
8
Memorable customer experiences : a research anthology
8
Stand und Perspektiven der Eventforschung
8
The business of events management
8
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1
Athletic goal achievement : a critical antecedent of event satisfaction, re-participation intention, and future exercise intention in participant sport events
Hyun, Moonsup
;
Jordan, Jeremy S.
- In:
Sport management review
23
(
2020
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10012295136
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2
Living on the edge : psychological drivers of athletes' intention to re-patronage extreme sporting events
Raggiotto, Francesco
;
Scarpi, Daniele
- In:
Sport management review
23
(
2020
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10012295141
Saved in:
3
From intention to participation : exploring the moderating role of a voucher-based event leveraging initiative
Potwarka, Luke R.
;
Snelgrove, Ryan
;
Drewery, David
; …
- In:
Sport management review
23
(
2020
)
2
,
pp. 302-314
Persistent link: https://www.econbiz.de/10012295147
Saved in:
4
Sporting hyperchallenges : health, social, and fiscal implications
Lamont, Matthew
;
Kennelly, Millicent
- In:
Sport management review
22
(
2019
)
1
,
pp. 68-79
Persistent link: https://www.econbiz.de/10012099334
Saved in:
5
Do influxes of atypical labor make sport event workers prone to exploitation?
McLeod, Christopher M.
;
Holden, John T.
;
Hawzen, Matthew G.
- In:
Sport management review
22
(
2019
)
4
,
pp. 527-539
Persistent link: https://www.econbiz.de/10012099432
Saved in:
6
Consumer experience quality : a review and extension of the sport management literature
Yoshida, Masayuki
- In:
Sport management review
20
(
2017
)
5
,
pp. 427-442
Persistent link: https://www.econbiz.de/10011783800
Saved in:
7
Network governance of a multi-level, multi-sectoral sport event : differences in coordinating ties and actors
Parent, Milena M.
;
Rouillard, Christian
;
Naraine, Michael L.
- In:
Sport management review
20
(
2017
)
5
,
pp. 497-509
Persistent link: https://www.econbiz.de/10011783816
Saved in:
8
Mind games : the inclusion of trivia as a sport in the Pan Pacific Masters Games
Fairley, Sheranne
;
Warner, Stacy
;
Lovegrove, Hannah
; …
- In:
Sport management review
19
(
2016
)
2
,
pp. 240-250
Persistent link: https://www.econbiz.de/10011475620
Saved in:
9
Stakeholder perceptions on the democratic governance of major sports events
Parent, Milena M.
- In:
Sport management review
19
(
2016
)
4
,
pp. 402-416
Persistent link: https://www.econbiz.de/10011566670
Saved in:
10
Leveraging events to ensure enduring benefits : the legacy strategy of the 2015 AFC Asian Cup
Fairley, Sheranne
;
Lovegrove, Hannah
;
Brown, Michael
- In:
Sport management review
19
(
2016
)
4
,
pp. 466-474
Persistent link: https://www.econbiz.de/10011566690
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