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~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~subject:"Consumer behaviour"
~subject:"Estimation"
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Search: subject_exact:"Identität einer Person"
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Consumer behaviour
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Personality psychology
15
Persönlichkeitspsychologie
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Professional sports
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team identification
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Andrew, Damon P. S.
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
Journal of business research : JBR
110
Journal of retailing and consumer services
57
Discussion paper series / IZA
55
Journal of consumer research : JCR ; an interdisciplinary bimonthly
52
Psychology & marketing
50
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
48
International journal of hospitality management
32
Journal of economic psychology : research in economic psychology and behavioral economics
26
Journal of consumer behaviour : an international research review
22
International journal of consumer studies
21
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
21
SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
21
The journal of brand management : an international journal
21
IZA Discussion Paper
20
Journal of sport management : the official journal of the North American Society of Sport Management
20
European journal of marketing : EJM
19
The journal of product & brand management
19
Journal of fashion marketing and management
18
Journal of travel and tourism marketing
18
Sport management review
18
Asia Pacific journal of marketing and logistics
17
The journal of consumer marketing
17
Journal of business ethics : JOBE
16
Journal of marketing management : MM
16
Journal of marketing research : JMR
16
Young consumers : insight and ideas for responsible marketers
16
International journal of advertising : the review of marketing communications
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Journal of marketing management : JMM ; journal of the Academy of Marketing
15
The Routledge companion to identity and consumption
15
Tourism management : research, policies, practice
15
Journal of international consumer marketing
13
Journal of marketing communications
13
Marketing letters : a journal of research in marketing
13
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
13
Marketing theory
12
Journal of consumer research : JCR ; an interdisciplinary journal
11
Journal of marketing theory and practice
11
Journal of strategic marketing
11
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ECONIS (ZBW)
12
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1
The effects of self-brand connection and self-construal on consumers’ psychological and behavioral responses to athlete scandals
Arai, Akiko
;
Ko, Yong Jae
;
Asada, Akira
;
Connaughton, …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 62-75
Persistent link: https://www.econbiz.de/10014292948
Saved in:
2
Cut from the same cloth : an examination of attachment to college football coaches
Mudrick, Michael
;
Fink, Janet
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 76-85
Persistent link: https://www.econbiz.de/10013198836
Saved in:
3
Identification in sport and religion : exploring the overlap between two group identities
Statz, Keevan M.
;
Delia, Elizabeth B.
;
Gordon, Brian S.
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 89-100
Persistent link: https://www.econbiz.de/10013346949
Saved in:
4
NBA fan behavior : the effects of personality on NBA fandom and stickiness in pPurchasing related products
Wu, Yu-Tai
;
Wu, Yu-Feng
;
Cheng, Chih-Fu
;
Chen, Mei-Yen
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 141-156
Persistent link: https://www.econbiz.de/10013346961
Saved in:
5
Nonlocal fandom : effects of geographic distance, geographic identity, and local competition on team identification
Reifurth, Katherine R. N.
;
Bernthal, Matthew J.
; …
- In:
Sport marketing quarterly : preferred journal of the …
28
(
2019
)
4
,
pp. 195-208
Persistent link: https://www.econbiz.de/10012254420
Saved in:
6
From BIRFing to BIRGing : a 10-year study of the psychology of Cubs fans
Jensen, Jonathan A.
;
Greenwell, T. Christopher
; …
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
4
,
pp. 236-249
Persistent link: https://www.econbiz.de/10012000632
Saved in:
7
How I perform is not enough : exploring branding barriers faced by elite female athletes
Lobpries, Jami
;
Bennett, Gregg
;
Brison, Natasha
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10011919162
Saved in:
8
A case of multiple (brand) personalities : expanding the methods of brand personality measurement in sport team contexts
Greenhalgh, Greg
;
Dwyer, Brendan
;
LeCrom, Carrie W.
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
1
,
pp. 20-30
Persistent link: https://www.econbiz.de/10011697105
Saved in:
9
Are they wearing their pride on their sleeve? : examining the impact of team and university identity upon brand equity
Wear, Henry
;
Heere, Bob
;
Clopton, Aaron
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
2
,
pp. 79-89
Persistent link: https://www.econbiz.de/10011517866
Saved in:
10
An antecedent model of team identification in the context of professional soccer
Theodorakis, Nicholas D.
;
Wann, Daniel L.
;
Weaver, Stephen
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
2
,
pp. 80-90
Persistent link: https://www.econbiz.de/10009579954
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