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~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Kundenwert"
~subject:"Markenartikel"
~type_genre:"Article in journal"
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Kundenwert
Markenartikel
Beziehungsmarketing
53
Relationship marketing
53
Consumer behaviour
32
Konsumentenverhalten
32
Social Web
18
Social web
18
Dienstleistungsqualität
11
Service quality
11
Internet marketing
10
Online-Marketing
10
Customer satisfaction
9
Customer value
9
Kundenzufriedenheit
9
Brand management
7
E-commerce
7
Electronic Commerce
7
Markenführung
7
Brand image
6
Customer integration
6
Digitalisierung
6
Digitization
6
Einzelhandel
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Kundenintegration
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Markenimage
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Online retailing
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Online-Handel
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Retail trade
6
Social media
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Social relations
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Soziale Beziehungen
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Betriebliche Wertschöpfung
5
Innovation
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Perceived value
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Value creation
5
Artificial intelligence
4
Brand
4
Customer experience
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Caputa, Wiesława
2
Hajli, Nick
2
Nadeem, Waqar
2
Teck Ming Tan
2
Amegbe, Hayford
1
Buss, Amanda Sória
1
Callegaro, Aline Marian
1
Chen, Lihan
1
Chen, Shih-Chih
1
Chiang, Lanlung
1
Dhir, Amandeep
1
Dzandu, Michael D.
1
Echeveste, Márcia Elisa
1
Foroudi, Mohammad Mahdi
1
Foroudi, Pantea
1
Gao, Yanhuan
1
Ghobakhloo, Morteza
1
Gupta, Suraksha
1
Hanu, Charles
1
Huang, Youlin
1
Jabeen, Fauzia
1
Jannesari, Milad T.
1
Jung, Carlos Fernando
1
Juntunen, Mari
1
Kaur, Puneet
1
Krawczyk-Sokolowska, Izabela
1
Krawczyk-Sokołowska, Izabela
1
Lin, Chieh-Peng
1
Luoma-aho, Vilma
1
Malodia, Suresh
1
Maroufkhani, Parisa
1
Pierscieniak, Agata
1
Reinikainen, Hanna
1
Salo, Jari
1
Schwengber ten Caten, Carla
1
Shahla Asadi
1
Shirazi, Farid
1
Song, Jinzhu
1
Tajvidi, Mina
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Talwar, Shalini
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Technological forecasting & social change : an international journal
Journal of business research : JBR
121
Journal of retailing and consumer services
86
The journal of product & brand management
75
The journal of brand management : an international journal
66
Industrial marketing management : the international journal for industrial and high-tech firms
60
International journal of hospitality management
32
Journal of strategic marketing
28
Marketing intelligence & planning
23
Journal of the Academy of Marketing Science
22
International journal of contemporary hospitality management
21
Cogent business & management
20
Journal of marketing
20
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
19
Journal of service management
19
Psychology & marketing
18
Asia Pacific journal of marketing and logistics
17
European journal of marketing : EJM
16
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Journal of promotion management : innovations in planning and applied research
16
The journal of business & industrial marketing
16
The journal of services marketing
15
The service industries journal
15
Journal of marketing analytics : JMA
14
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
14
Journal of service research : JSR
14
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
Business horizons
13
International journal of internet marketing and advertising : IJIMA
12
Journal of creating value
12
Tourism management : research, policies, practice
12
European journal of marketing
11
International journal of market research
11
The journal of consumer marketing
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of hospitality marketing & management
10
Journal of marketing research : JMR
10
Global business review
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
9
Journal of marketing management : MM
9
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ECONIS (ZBW)
13
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1
Being friendly and competent : service robots' proactive behavior facilitates customer value co-creation
Song, Jinzhu
;
Gao, Yanhuan
;
Huang, Youlin
;
Chen, Lihan
- In:
Technological forecasting & social change : an …
196
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014476984
Saved in:
2
Awareness of network security and customer value : the company and customer perspective
Krawczyk-Sokołowska, Izabela
;
Caputa, Wiesława
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014441438
Saved in:
3
I love you, but you let me down! How hate and retaliation damage customer-brand relationship
Jabeen, Fauzia
;
Kaur, Puneet
;
Talwar, Shalini
;
Malodia, …
- In:
Technological forecasting & social change : an …
174
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013204913
Saved in:
4
Gamification of mobile money payment for generating customer value in emerging economies : the social impact theory perspective
Dzandu, Michael D.
;
Hanu, Charles
;
Amegbe, Hayford
- In:
Technological forecasting & social change : an …
185
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014233652
Saved in:
5
How do interactive voice assistants build brands' loyalty?
Maroufkhani, Parisa
;
Shahla Asadi
;
Ghobakhloo, Morteza
; …
- In:
Technological forecasting & social change : an …
183
(
2022
),
pp. 1-23
Persistent link: https://www.econbiz.de/10013473319
Saved in:
6
How do experiences enhance brand relationship performance and value co-creation in social commerce? : the role of consumer engagement and self brand-connection
Nadeem, Waqar
;
Teck Ming Tan
;
Tajvidi, Mina
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012807201
Saved in:
7
Making and breaking relationships on social media : the impacts of brand and influencer betrayals
Reinikainen, Hanna
;
Teck Ming Tan
;
Luoma-aho, Vilma
; …
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012813484
Saved in:
8
The potential of web awareness as a determinant of dually defined customer value
Caputa, Wiesława
;
Krawczyk-Sokolowska, Izabela
; …
- In:
Technological forecasting & social change : an …
163
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012667162
Saved in:
9
Consumers' value co-creation in sharing economy : the role of social support, consumers' ethical perceptions and relationship quality
Nadeem, Waqar
;
Juntunen, Mari
;
Shirazi, Farid
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
151
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012229295
Saved in:
10
Enhancing university brand image and reputation through customer value co-creation behaviour
Foroudi, Pantea
;
Yu, Qionglei
;
Gupta, Suraksha
; …
- In:
Technological forecasting & social change : an …
138
(
2019
),
pp. 218-227
Persistent link: https://www.econbiz.de/10012132181
Saved in:
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