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~isPartOf:"The international journal of bank marketing : IJBM"
~subject:"Dienstleistungsqualität"
~subject:"Einzelhandel"
~subject:"Electronic Banking"
~subject:"Event-Marketing"
~subject:"Markenartikel"
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Dienstleistungsqualität
Einzelhandel
Electronic Banking
Event-Marketing
Markenartikel
Beziehungsmarketing
85
Relationship marketing
85
Consumer behaviour
41
Konsumentenverhalten
41
Bank
38
Customer satisfaction
34
Kundenzufriedenheit
34
Service quality
25
Personal banking
21
Privatkundengeschäft
21
Confidence
12
Vertrauen
12
Customer loyalty
11
Electronic banking
11
Bankgeschäft
10
Banking services
10
Brand management
9
Financial services
9
Finanzdienstleistung
9
India
9
Indien
9
Loyalty
9
Markenführung
9
Trust
9
Customers
8
Lieferantenmanagement
8
Supplier relationship management
8
Banking
7
Brand image
7
Markenimage
7
Banks
6
Corporate Social Responsibility
6
Corporate social responsibility
6
Customer value
6
Kundenwert
6
Banking industry
5
Customer orientation
5
Emotion
5
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19
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Article
31
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31
Aufsatz in Zeitschrift
31
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English
31
Author
All
Bang, Nguyen
2
Bapat, Dhananjay
2
Brun, Isabelle
2
Rajaobelina, Lova
2
Al-Hawari, Mohd Ahmad
1
Al-jazzazi, Akram
1
Amin, Muslim
1
Arcand, Manon
1
Babakus, Emin
1
Bak, Randall
1
Berraies, Sarra
1
Bhat, Suhail Ahmad
1
Buonamassa, Daniela
1
Butt, Muhammad Mohsin
1
Chikazhe, Lovemore
1
Clemes, Michael D.
1
Darzi, Mushtag Ahmad
1
Eser, Zeliha
1
Fatima, Tasneem
1
Fatma, Mobin
1
Ferguson, David
1
Gan, Christopher
1
Girard, Tulay
1
Gorgoglione, Michele
1
Hannachi, Mariem
1
Hino, Hayiel
1
Ismail, Hina
1
Jahanzeb, Sadia
1
Kalthom Abdullah
1
Kaura, Vinita
1
Khan, Imran
1
Khan, Zia
1
Khian Sin Ong
1
Klaus, Philipp
1
Ladeira, Wagner Junior
1
Larsson, Anthony
1
Levy, Shalom
1
Line, Ricard
1
Loh, Claire
1
Lähteenmaki, Ilkka
1
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Published in...
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The international journal of bank marketing : IJBM
Journal of retailing and consumer services
391
Journal of business research : JBR
235
International journal of hospitality management
159
The journal of services marketing
112
The service industries journal
90
Journal of hospitality marketing & management
89
The journal of brand management : an international journal
83
International journal of contemporary hospitality management
82
Journal of travel and tourism marketing
77
The journal of product & brand management
76
Tourism management : research, policies, practice
65
Journal of retailing
62
Services marketing quarterly
60
SpringerLink / Bücher
58
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
58
Cogent business & management
57
Journal of strategic marketing
57
Journal of service research : JSR
54
The international review of retail, distribution and consumer research
54
Journal of service management
53
Marketing intelligence & planning
51
Asia Pacific journal of marketing and logistics
50
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
49
International journal of retail & distribution management
48
Service business
48
Psychology & marketing
46
International journal of retail and distribution management
43
European journal of marketing : EJM
39
Industrial marketing management : the international journal for industrial and high-tech firms
38
The TQM journal : the international review of organizational improvement
38
Journal of service research
33
Journal of the Academy of Marketing Science
32
International journal of event and festival management
31
Journal of marketing
30
International journal of quality and service sciences
29
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
28
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
28
International journal of electronic customer relationship management : IJECRM
25
International journal of electronic marketing and retailing : IJEMR
25
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ECONIS (ZBW)
31
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date (oldest first)
1
Impact of brand familiarity on brands
experience
dimensions for financial services brands
Bapat, Dhananjay
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 637-648
Persistent link: https://www.econbiz.de/10011725709
Saved in:
2
Are you providing the "right" customer
experience
? : the case of Banca Popolare di Bari
Klaus, Philipp
;
Gorgoglione, Michele
;
Buonamassa, Daniela
; …
- In:
The international journal of bank marketing : IJBM
31
(
2013
)
7
,
pp. 506-528
Persistent link: https://www.econbiz.de/10010200806
Saved in:
3
The role of customer brand engagement and brand
experience
in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
4
Does the interactive quality of premium asset management service promote customers' referral intentions? : the moderating effect of customer's asset size
Park, Kyoo Bae
;
Park, Min Jae
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 596-615
Persistent link: https://www.econbiz.de/10011725701
Saved in:
5
Exploring the antecedents of loyalty in the context of multi-channel banking
Bapat, Dhananjay
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 174-186
Persistent link: https://www.econbiz.de/10011707751
Saved in:
6
Demographic differences in Jordanian bank service quality perceptions
Al-jazzazi, Akram
;
Sultan, Parves
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 275-297
Persistent link: https://www.econbiz.de/10011707781
Saved in:
7
Relative importance of service value by customer relationship stages : evidence from the Indian retail banking
Ponnam, Abhilash
;
Paul, Rik
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 319-334
Persistent link: https://www.econbiz.de/10011707953
Saved in:
8
Building customer loyalty in digital banking : a study of bank staff's perspectives on the challenges of digital CRM and loyalty
Larsson, Anthony
;
Viitaoja, Yamit
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 858-877
Persistent link: https://www.econbiz.de/10011788204
Saved in:
9
Identifying the effects of perceived values of mobile banking applications on customers : comparative study between baby boomers, generation X and generation Y
Berraies, Sarra
;
Yahia, Karim Ben
;
Hannachi, Mariem
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 1018-1038
Persistent link: https://www.econbiz.de/10011788307
Saved in:
10
Mobile banking service quality and customer relationships
Arcand, Manon
;
Tep, Sandrine Prom
;
Brun, Isabelle
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1066-1087
Persistent link: https://www.econbiz.de/10011814538
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