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~isPartOf:"The journal of business & industrial marketing"
~subject:"Business-to-business marketing"
~subject:"Dienstleistung"
~subject:"Service industry"
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Business-to-business marketing
Dienstleistung
Service industry
Bundling strategy
24
Leistungsbündel
24
Industrie
10
Manufacturing industries
10
Servitization
10
Business services
8
Unternehmensdienstleistung
8
Dienstleistungssektor
7
Lieferantenmanagement
6
Supplier relationship management
6
B-to-B-Marketing
5
Dienstleistungsmanagement
5
Service management
5
Beziehungsmarketing
4
Innovation
4
New product development
4
Produktentwicklung
4
Relationship marketing
4
Services
4
Business model
3
Digital servitization
3
Digitalisierung
3
Digitization
3
Geschäftsmodell
3
Industrial services
3
Multinationales Unternehmen
3
Organisationsstruktur
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Organizational structure
3
Preismanagement
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Pricing strategy
3
Service innovation
3
Transnational corporation
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Dienstleistungsmarketing
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Kindström, Daniel
3
Kowalkowski, Christian
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Indounas, Kostis
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1
Chen, Wei-Ting
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Classen, Moritz
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Friedli, Thomas
1
Gebauer, Heiko
1
Hsieh, Yen-Hao
1
Jalkala, Anne Maarit
1
Keränen, Joona
1
Kohtamäki, Marko
1
Mao, Hongyi
1
Musante, Michael
1
Nordin, Fredrik
1
Parida, Vinit
1
Partanen, Jukka
1
Sichtmann, Christina
1
Wincent, Joakim
1
Xiao, Xiaohong
1
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1
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
42
SpringerLink / Bücher
13
International journal of production economics
10
Journal of business research : JBR
8
Journal of service management
8
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
7
International journal of production research
5
Journal of service research : JSR
5
Marketing von Solutions : innovative Ansätze und Best Practices
5
European journal of operational research : EJOR
4
Europäische Hochschulschriften / 5
4
Gabler Edition Wissenschaft
4
Gabler Edition Wissenschaft / Business-to-Business-Marketing
4
Research
4
Schriftenreihe innovatives Dienstleistungsmanagement
4
The service industries journal
4
Benchmarking : an international journal ; BIJ
3
DELFIN: Dienstleistungen für Elektromobilität, Förderung von Innovation und Nutzerorientierung
3
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
3
International journal of business environment : IJBE
3
International journal of technology management : IJTM
3
Journal of business-to-business marketing
3
Journal of the Academy of Marketing Science
3
Research technology management : RTM
3
Service business
3
Springer eBook Collection
3
Springer eBook Collection / Business and Economics
3
Arbeitspapier / Institut für Marketing, Universität Mannheim
2
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Berichte aus Energie- und Umweltforschung
2
Computers & operations research : and their applications to problems of world concern ; an international journal
2
DELFIN - Dienstleistungen für Elektromobilität, Förderung von Innovationen und Nutzerorientierung
2
Dynamik mit Verantwortung
2
Economic modelling
2
Gabler Research
2
Growth and change : a journal of urban and regional policy
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
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ECONIS (ZBW)
11
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11
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date (oldest first)
1
What can satisfy customers in servitization? : service or goods innovation
Xiao, Xiaohong
;
Zhou, Chengxu
;
Mao, Hongyi
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2030-2046
Persistent link: https://www.econbiz.de/10014471880
Saved in:
2
Eight organizational enablers of digital service-sales ambidexterity in industrial firms
Classen, Moritz
;
Friedli, Thomas
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2142-2155
Persistent link: https://www.econbiz.de/10013455410
Saved in:
3
Developing and validating a multi-dimensional scale for operationalizing industrial service offering
Partanen, Jukka
;
Kohtamäki, Marko
;
Parida, Vinit
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 295-309
Persistent link: https://www.econbiz.de/10011629576
Saved in:
4
The adoption of strategic pricing by industrial service firms
Indounas, Kostis
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 521-535
Persistent link: https://www.econbiz.de/10011339892
Saved in:
5
Brand positioning strategies for industrial firms providing customer solutions
Jalkala, Anne Maarit
;
Keränen, Joona
- In:
The journal of business & industrial marketing
29
(
2014
)
3
,
pp. 253-264
Persistent link: https://www.econbiz.de/10010345206
Saved in:
6
Service innovation in product-centric firms : a multidimensional business model perspective
Kindström, Daniel
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 96-111
Persistent link: https://www.econbiz.de/10010248166
Saved in:
7
ICT as a catalyst for service business orientation
Kowalkowski, Christian
;
Kindström, Daniel
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 506-513
Persistent link: https://www.econbiz.de/10009790087
Saved in:
8
Measuring the value variation of a
service
system
: a Markov-switching model estimation
Hsieh, Yen-Hao
;
Chen, Wei-Ting
- In:
The journal of business & industrial marketing
32
(
2017
)
8
,
pp. 1159-1171
Persistent link: https://www.econbiz.de/10011802790
Saved in:
9
Visualizing the value of service-based offerings : empirical findings from the manufacturing industry
Kindström, Daniel
;
Kowalkowski, Christian
;
Nordin, Fredrik
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 538-546
Persistent link: https://www.econbiz.de/10009672498
Saved in:
10
A model of product-to-service brand extension success factors in B2B buying contexts
Brown, Brian
;
Sichtmann, Christina
;
Musante, Michael
- In:
The journal of business & industrial marketing
26
(
2011
)
3
,
pp. 202-210
Persistent link: https://www.econbiz.de/10009010139
Saved in:
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