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~isPartOf:"The journal of consumer marketing"
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Age group
17
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17
Consumer behaviour
9
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USA
8
United States
8
Advertising effects
5
Werbewirkung
5
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Eastman, Jacqueline K.
1
Errajaa, Karim
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1
Gurău, Călin
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1
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Le Serre, Delphine
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Legohérel, Patrick
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The journal of consumer marketing
Young Consumers
171
Discussion paper series / IZA
152
Working paper / National Bureau of Economic Research, Inc.
146
NBER working paper series
133
NBER Working Paper
120
IZA Discussion Paper
84
Journal of Consumer Marketing
38
OECD Education Statistics
36
International Journal of Social Economics
34
Journal of managerial psychology
30
Journal of retailing and consumer services
30
CESifo working papers
29
Discussion paper / Centre for Economic Policy Research
24
Journal of health economics
24
Journal of economic behavior & organization : JEBO
23
Demography : a publication of the Population Association of America ; the statistical study of human populations
22
The review of economics and statistics
22
Economics letters
20
MPIDR working papers
20
ZEW discussion papers
20
IMF Staff Country Reports
19
Journal of Managerial Psychology
18
Journal of human resources : JHR
18
Journal of vocational behavior
18
SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
18
Working paper
18
GLO discussion paper
17
Journal of business and psychology
17
Labour economics : official journal of the European Association of Labour Economists
17
Population and development review
17
International Journal of Manpower
15
Journal of business research : JBR
15
Economics of education review
14
IMF Working Papers
14
Journal of population economics
14
Discussion paper / Tinbergen Institute
13
International journal of consumer studies
13
Journal of the economics of ageing
13
Southern economic journal
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ECONIS (ZBW)
18
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18
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1
Examining the effectiveness of WOM/eWOM communications across age-based cohorts : implications for political marketers
Iyer, Pramod
;
Yazdanparast, Atefeh
;
Strutton, David
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 646-663
Persistent link: https://www.econbiz.de/10011808334
Saved in:
2
Culture as a moderator of cognitive age and travel motivation/perceived risk relations among seniors
Le Serre, Delphine
;
Weber, Karin
;
Legohérel, Patrick
; …
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 455-466
Persistent link: https://www.econbiz.de/10011783141
Saved in:
3
Motivational effects and age differences of gamification in product advertising
Bittner, Jenny V.
;
Shipper, Jeffrey
- In:
The journal of consumer marketing
31
(
2014
)
5
,
pp. 391-400
Persistent link: https://www.econbiz.de/10010423834
Saved in:
4
Insights into mature consumers of financial services
Milner, Trenton
;
Rosenstreich, Daniela
- In:
The journal of consumer marketing
30
(
2013
)
3
,
pp. 248-257
Persistent link: https://www.econbiz.de/10009765040
Saved in:
5
The influence of parental styles on children's consumption
Wisenblit, Joseph Z.
;
Priluck, Randi
;
Pirog, Stephen F.
- In:
The journal of consumer marketing
30
(
2013
)
4
,
pp. 320-327
Persistent link: https://www.econbiz.de/10009788908
Saved in:
6
Age-related reaction to a product harm crisis
Silvera, David H.
;
Meyer, Tracy
;
Laufer, Daniel
- In:
The journal of consumer marketing
29
(
2012
)
4
,
pp. 302-309
Persistent link: https://www.econbiz.de/10009582043
Saved in:
7
Interactive media usage among millennial consumers
Moore, Marguerite
- In:
The journal of consumer marketing
29
(
2012
)
6
,
pp. 436-444
Persistent link: https://www.econbiz.de/10009681518
Saved in:
8
The emergence of marketing in Millennial new ventures
Lingelbach, David
;
Patino, Anthony
;
Pitta, Dennis A.
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 136-145
Persistent link: https://www.econbiz.de/10009541758
Saved in:
9
Do Millennials read books or blogs? : introducing a media usage typology of the internet generation
Kilian, Thomas
;
Hennings, Nadine
;
Langner, Sascha
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 114-124
Persistent link: https://www.econbiz.de/10009541762
Saved in:
10
A life-stage analysis of consumer loyalty profile : comparing Generation X and Millennial consumers
Gurău, Călin
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 103-113
Persistent link: https://www.econbiz.de/10009541763
Saved in:
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