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~isPartOf:"The journal of services marketing"
~subject:"Beziehungsmarketing"
~subject:"Brand image"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Hochschulschrift"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Brand image
Service quality
Consumer behaviour
259
Konsumentenverhalten
259
Relationship marketing
116
Dienstleistungsqualität
106
Customer satisfaction
101
Kundenzufriedenheit
101
Customer service
35
Kundenservice
35
Emotion
31
Dienstleistungssektor
29
Service industry
29
Customer experience
21
Einzelhandel
21
Retail trade
21
Beschwerdemanagement
20
Complaint management
20
Viral marketing
20
Virales Marketing
20
Online retailing
19
Online-Handel
19
Satisfaction
17
Services
17
Social Web
17
Social web
17
USA
17
United States
17
Brand management
16
Dienstleistung
16
Markenführung
16
Customer engagement
14
Customer integration
14
Kundenintegration
14
Servicescape
13
Corporate Social Responsibility
12
Corporate social responsibility
12
Loyalty
12
Markenimage
12
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Undetermined
104
Free
3
Type of publication
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Article
171
Type of publication (narrower categories)
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Article in journal
Article
Hochschulschrift
Aufsatz in Zeitschrift
171
Language
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English
171
Author
All
Mattila, Anna S.
7
Klaus, Philipp
5
Sharma, Piyush
5
Hollebeek, Linda D.
3
Rosenbaum, Mark
3
Alkire, Linda
2
Basso, Kenny
2
Benoit, Sabine
2
Bruce, Helen L.
2
Carlson, Jamie
2
Chen, Ivy S. N.
2
Choi, Beom Joon
2
Collier, Joel E.
2
Daunt, Kate L.
2
Dodds, Sarah
2
Gabler, Colin B.
2
Greer, Dominique A.
2
Ha, Hong Youl
2
Liu, Matthew Tingchi
2
Luk, Sherriff T. K.
2
Madupalli, Ramana Kumar
2
Matos, Celso Augusto de
2
Medler-Liraz, Hana
2
Neale, Larry
2
O'Cass, Aron
2
Palakshappa, Nitha
2
Palmer, Adrian
2
Poddar, Amit
2
Seger-Guttmann, Tali
2
Shi, Guicheng
2
Tram-Anh Ngoc Pham
2
Voorhees, Clay M.
2
Wong, IpKin Anthony
2
Wu, Luorong
2
Ahmad, Hassan
1
Ahmed, Zafar U.
1
Ahn, Kwanghoon
1
Akamavi, Raphaël K.
1
Aksoy, Lerzan
1
Al-Hawari, Mohd Ahmad
1
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Published in...
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The journal of services marketing
Journal of retailing and consumer services
698
Journal of business research : JBR
642
International journal of hospitality management
312
The journal of product & brand management
269
The journal of brand management : an international journal
229
Psychology & marketing
164
Asia Pacific journal of marketing and logistics
145
Journal of travel and tourism marketing
127
International journal of contemporary hospitality management
126
Journal of hospitality marketing & management
123
European journal of marketing : EJM
121
Cogent business & management
117
Journal of the Academy of Marketing Science
113
The service industries journal
107
Journal of marketing
94
Journal of strategic marketing
93
Marketing intelligence & planning
93
Journal of retailing
90
Journal of marketing communications
89
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
88
Journal of international consumer marketing
87
Tourism management : research, policies, practice
83
International journal of retail & distribution management
82
Services marketing quarterly
82
The journal of consumer marketing
81
International journal of consumer studies
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
77
Marketing letters : a journal of research in marketing
71
International journal of internet marketing and advertising : IJIMA
70
Journal of global marketing
70
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
69
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
69
Journal of service management
68
Journal of service research : JSR
68
Journal of Islamic marketing
67
Industrial marketing management : the international journal for industrial and high-tech firms
66
The international review of retail, distribution and consumer research
66
Service business
63
Journal of fashion marketing and management
61
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ECONIS (ZBW)
171
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1
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10
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171
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date (oldest first)
1
The emperor's new clothes : self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes
Lavoye, Virginie
;
Sipilä, Jenni
;
Mero, Joel
; …
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014473563
Saved in:
2
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
3
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
4
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
5
Call it robot : anthropomorphic framing and failure of self-service technologies
Barone, Ada Maria
;
Stagno, Emanuela
;
Donato, Carmela
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 272-287
Persistent link: https://www.econbiz.de/10014515617
Saved in:
6
The other extreme of the circumplex of emotion : an investigation of consumer outrage
Bourdeau, Brian L.
;
Cronin, J. J.
;
Padgett, Daniel T.
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 312-325
Persistent link: https://www.econbiz.de/10014515634
Saved in:
7
Transforming health-care service through consumer co-creation : directions for service design
Carlini, Joan
;
Muir, Rachel
;
McLaren-Kennedy, Annette
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10014515638
Saved in:
8
Shaping brand attitudes through sustainability practices : a TSR approach
Jagani, Sandeep
;
Saboorideilami, Vafa
;
Tarannum, Saraf
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 369-382
Persistent link: https://www.econbiz.de/10014516054
Saved in:
9
Language-related stereotype threat, customers' well-being and its outcome
Malik, Aaminah Zaman
;
Paswan, Audhesh
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 895-910
Persistent link: https://www.econbiz.de/10014333405
Saved in:
10
Helping the organization but harming customers : a social identity perspective of unethical pro-organizational behavior
Yan, Hongmin
;
Solnet, David
;
Okimoto, Tyler G.
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 927-943
Persistent link: https://www.econbiz.de/10014333407
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