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Market research
28
Marktforschung
28
Consumer behaviour
10
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Customer satisfaction
3
Kundenzufriedenheit
3
Scientific method
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2
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1
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1
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1
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1
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1
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Modi, Pratik
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The marketing review
Journal of marketing research : JMR
172
International journal of market research : JMRS ; the journal of the Market Research Society
101
Journal of business research : JBR
89
SpringerLink / Bücher
86
Qualitative market research : an international journal
73
Europäische Hochschulschriften / 5
60
Journal of the Academy of Marketing Science
60
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
58
Jahrbuch der Absatz- und Verbrauchsforschung
54
Agrarexportfoerderung.de
53
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
46
Marketing letters : a journal of research in marketing
45
Gabler Edition Wissenschaft
43
Journal of marketing management : MM
42
International journal of market research
41
Marketing : ZFP ; journal of research and management
39
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Journal of consumer behaviour : an international research review
33
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Handbuch der Marktforschung
30
Journal of business economics : JBE
30
International Journal of Housing Markets and Analysis
29
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
Springer eBook Collection / Business and Economics
29
International journal of forecasting
27
Journal of advertising research
25
Industrial marketing management : the international journal for industrial and high-tech firms
24
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
23
Springer eBook Collection
23
Lehrbuch
21
Organisation und praktische Anwendung
21
Die Betriebswirtschaft : DBW
20
Journal of marketing
20
Journal of retailing and consumer services
20
Market research handbook
20
Conjoint measurement : methods and applications
19
Fundamentals of marketing research ; Vol. 2
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
19
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1
A paradigmatic and methodological examination of market orientation research
Shaikh, Ateeque
;
Modi, Pratik
;
Yadav, Vanita
;
Kumar, …
- In:
The marketing review
18
(
2018
)
3/4
,
pp. 371-400
Persistent link: https://www.econbiz.de/10012116408
Saved in:
2
Customer research : time for second thoughts
Sarstedt, Marko
;
Schütz, Tobias
- In:
The marketing review
18
(
2018
)
1
,
pp. 97-111
Persistent link: https://www.econbiz.de/10011892860
Saved in:
3
The state of art of resource-based theory in marketing research
Della Corte, Valentina
;
D'Andrea, Chiara
;
Del Gaudio, …
- In:
The marketing review
17
(
2017
)
3
,
pp. 283-306
Persistent link: https://www.econbiz.de/10011853806
Saved in:
4
Consumer research in Europe since the formation of the EU
Herjanto, Halimin
;
Gaur, Sanjaya Singh
- In:
The marketing review
17
(
2017
)
2
,
pp. 163-177
Persistent link: https://www.econbiz.de/10011820677
Saved in:
5
A conceptual framework for structuring internet-based marketing survey research
Wiley, James B.
;
Albaum, Gerald S.
- In:
The marketing review
16
(
2016
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10011597672
Saved in:
6
The gasoline industry : a review for marketing research
Lin, Yuanfang
;
Seetharaman, Seethu
- In:
The marketing review
13
(
2013
)
1
,
pp. 3-22
Persistent link: https://www.econbiz.de/10010247036
Saved in:
7
Theories of markets : insights from marketing and the sociology of markets
Diaz Ruiz, Carlos A.
- In:
The marketing review
12
(
2012
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10009549380
Saved in:
8
Co-design between consumers and companies : roles, created-exchanged value and reward systems
Cavallone, Mauro
;
Cassia, Fabio
- In:
The marketing review
12
(
2012
)
2
,
pp. 199-218
Persistent link: https://www.econbiz.de/10009657288
Saved in:
9
"Feeling bodies" in marketing : aesthetics, emotions and gender
Stevens, Lorna
- In:
The marketing review
12
(
2012
)
2
,
pp. 141-159
Persistent link: https://www.econbiz.de/10009657293
Saved in:
10
How to measure brand image : reasoned review
Cian, Luca
- In:
The marketing review
11
(
2011
)
2
,
pp. 165-187
Persistent link: https://www.econbiz.de/10009356734
Saved in:
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