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~isPartOf:"Tourism management : research, policies, practice"
~source:"econis"
~subject:"Hotel industry"
~subject:"Viral marketing"
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Search: subject:"Relationship marketing"
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Hotel industry
Viral marketing
Beziehungsmarketing
108
Relationship marketing
108
Customer satisfaction
50
Kundenzufriedenheit
50
Consumer behaviour
47
Konsumentenverhalten
47
Dienstleistungsqualität
29
Service quality
29
Holiday behaviour
27
Urlaubsverhalten
27
Hotellerie
24
Tourism marketing
22
Tourismusmarketing
22
Tourism
17
Tourismus
16
Brand image
15
Destination management
15
Destinationsmanagement
15
Markenimage
15
Tourism industry
15
Tourismuswirtschaft
15
Social Web
12
Social web
12
Brand management
11
Customer integration
11
Kundenintegration
11
Markenführung
11
Loyalty
10
Betriebliche Wertschöpfung
9
Destination loyalty
9
Emotion
9
Value creation
9
Virales Marketing
9
Customer value
8
Kundenwert
8
Internet marketing
7
Online-Marketing
7
Satisfaction
7
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Adongo, Raymond
1
Agyeiwaah, Elizabeth
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Alguezaui, Salma
1
Alén, Elisa
1
Barreda, Albert A.
1
Baruca, Petra Zabukovec
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Berenguer Contrí, Gloria
1
Bilgihan, Anil
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Boo, Soyoung
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Bose, Indranil
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Bradley, Graham L.
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Brey, Eric T.
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Carlos Villamarín, Pablo de
1
Casidy, Riza
1
Chen, Po-Ju
1
Chen, Shuixia
1
Cole, Shu Tian
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Cui, Geng
1
Cui, Yuanyuan
1
Dimache, Alexandru
1
Dogru, Tarik
1
Fabjan, Daša
1
Filieri, Raffaele
1
Gao, Baojun
1
Geetha, M.
1
González-Mansilla, Óscar
1
González-Serrano, Lydia
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Gou, Xunjie
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Grün, Bettina
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Hanks, Lydia
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Hu, Nan
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Hudson, Rupert
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Hwang, Jinsoo
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Ji, Haipeng
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Järvi, Henna
1
Keränen, Joona
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Tourism management : research, policies, practice
International journal of hospitality management
94
International journal of contemporary hospitality management
51
Journal of hospitality marketing & management
51
Journal of retailing and consumer services
51
Journal of business research : JBR
30
Journal of travel and tourism marketing
24
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
20
The journal of services marketing
13
Journal of service research : JSR
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Cogent business & management
10
Industrial marketing management : the international journal for industrial and high-tech firms
10
The journal of product & brand management
10
International journal of internet marketing and advertising : IJIMA
9
Tourism management perspectives : TMP
8
International journal of technology marketing : IJTMkt
7
Journal of strategic marketing
7
Psychology & marketing
7
SpringerLink / Bücher
7
Asia Pacific journal of marketing and logistics
6
European journal of marketing : EJM
6
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
6
International journal of electronic customer relationship management : IJECRM
6
International journal of electronic marketing and retailing : IJEMR
6
Journal for global business advancement : JGBA
6
Journal of marketing
6
Journal of the Academy of Marketing Science
6
The journal of brand management : an international journal
6
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
6
Tourism and hospitality research : the surrey quarterly review
6
Global business and finance review
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Journal of hospitality and tourism insights
5
Journal of marketing management : MM
5
Journal of promotion management : innovations in planning and applied research
5
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
5
Journal of service management
5
The Cornell hospitality quarterly
5
Total quality management & business excellence
5
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ECONIS (ZBW)
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1
Impacts of user-generated images in online reviews on customer engagement : a panel data analysis
Li, Hengyun
;
Liu, Hongbo
;
Shin, Hyejo Hailey
;
Ji, Haipeng
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014457727
Saved in:
2
C2C interaction in the online review system : effect of other customers' responses on subsequent review volume
Zhang, Min
;
Wang, Lu
;
Li, Yiwei
;
Wang, G. Alan
- In:
Tourism management : research, policies, practice
93
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013366151
Saved in:
3
Asymmetric effects of extreme-moderate online reviews in the language-satisfaction relationship
Nicolau, Juan Luis
;
Carlos Villamarín, Pablo de
; …
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013271638
Saved in:
4
Does love become hate or forgiveness after a double deviation? : the case of hotel loyalty program members
Lee, Jin-soo
;
Kim, Jungkeun
;
Hwang, Jinsoo
;
Cui, Yuanyuan
- In:
Tourism management : research, policies, practice
84
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012494600
Saved in:
5
Nonverbal communication in hotels as a medium of experience co-creation
Shahidul Islam, Mohammad
;
Kirillova, Ksenia
- In:
Tourism management : research, policies, practice
87
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012648372
Saved in:
6
An online reviews-driven method for the prioritization of improvements in hotel services
Zhang, Chenxi
;
Xu, Zeshui
;
Gou, Xunjie
;
Chen, Shuixia
- In:
Tourism management : research, policies, practice
87
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648426
Saved in:
7
Value co-destruction in hotel services : exploring the misalignment of cognitive scripts among customers and providers
Järvi, Henna
;
Keränen, Joona
;
Ritala, Paavo
;
Vilko, Jyri
- In:
Tourism management : research, policies, practice
77
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012152098
Saved in:
8
What do hotel customers complain about? : text analysis using structural topic model
Hu, Nan
;
Zhang, Ting
;
Gao, Baojun
;
Bose, Indranil
- In:
Tourism management : research, policies, practice
72
(
2019
),
pp. 417-426
Persistent link: https://www.econbiz.de/10011996164
Saved in:
9
The impact of value co-creation on hotel brand equity and customer satisfaction
González-Mansilla, Óscar
;
Berenguer Contrí, Gloria
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 51-65
Persistent link: https://www.econbiz.de/10012063560
Saved in:
10
Parallel pathways to brand loyalty : mapping the consequences of authentic consumption experiences for hotels and Airbnb
Mody, Makarand Amrish
;
Hanks, Lydia
;
Dogru, Tarik
- In:
Tourism management : research, policies, practice
74
(
2019
),
pp. 65-80
Persistent link: https://www.econbiz.de/10012128566
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