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~language:"ara"
~language:"eng"
~language:"est"
~language:"fra"
~person:"Haan, Jakob de"
~person:"Kamaiah, Bandi"
~person:"Phau, Ian"
~subject:"Auslandsinvestition"
~subject:"EU countries"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~subject:"Supply chain"
~subject:"Wirkungsanalyse"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
~type_genre:"Konferenzbeitrag"
~type_genre:"No longer published / No longer aquired"
~type_genre:"Statistik"
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Haan, Jakob de
Kamaiah, Bandi
Phau, Ian
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138
Cheng, T. C. E.
120
Han, Heesup
118
Mattila, Anna S.
99
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Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
11
Praj̄nȧn : journal of social and management sciences
9
European journal of political economy
8
Marketing intelligence & planning
8
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8
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7
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6
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Margin : quarterly journal of the National Council of Applied Economic Research
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2
Direct marketing : an international journal
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EIB papers
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European journal of marketing : EJM
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Indian journal of economics & business : IJEB
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
216
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1
AI marketing and AI-based promotions impact on consumer behavior and the avoidance of consumer autonomy threat
Spais, George
;
Phau, Ian
;
Jain, Varsha
- In:
Journal of consumer behaviour
23
(
2024
)
3
,
pp. 1053-1056
Persistent link: https://www.econbiz.de/10014575532
Saved in:
2
ECB communication policies : an overview and comparison with the Federal Reserve
Haan, Jakob de
;
Hoogduin, Lex H.
- In:
Journal of international money and finance
142
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549847
Saved in:
3
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
4
Pursuing travel calculated hedonism : scale development and validation
Soldat, Zorana
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 760-774
Persistent link: https://www.econbiz.de/10014566308
Saved in:
5
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
6
Does central bank independence matter for the location choices of Chinese firms' foreign investments?
Zhao, Yanping
;
Chen, Qing
;
Haan, Jakob de
- In:
International business review : the official journal of …
32
(
2023
)
4
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014373574
Saved in:
7
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
8
Motivations, attitudes and intentions towards luxury dining in airplane themed restaurants : moderating roles of desire to fly, desire for luxury and FOMO
Lau, Kong Cheen
;
Lee, Sean
;
Phau, Ian
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 1967-1989
Persistent link: https://www.econbiz.de/10014445536
Saved in:
9
The reform of the European fiscal rules : in search of mechanisms ensuring sustainable debt levels
Haan, Jakob de
;
Amtenbrink, Fabian
- In:
The Economists' voice
20
(
2023
)
2
,
pp. 169-178
Persistent link: https://www.econbiz.de/10014464499
Saved in:
10
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
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