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~language:"bul"
~language:"eng"
~language:"fin"
~language:"hrv"
~language:"nld"
~language:"pol"
~language:"tur"
~language:"ukr"
~person:"Das, Gopal"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Collection of articles written by one author"
~type_genre:"Sammlung"
~type_genre:"Statistics"
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Consumer behaviour
Konsumentenverhalten
39
Einzelhandel
16
Retail trade
16
Beziehungsmarketing
14
Relationship marketing
14
Brand image
12
Markenimage
12
India
9
Indien
9
Brand management
8
Markenführung
8
Purchase intention
7
Online retailing
5
Online-Handel
5
Advertising
4
Advertising effects
4
Emotion
4
Werbewirkung
4
Werbung
4
purchase intention
4
Arousal
3
Bekleidung
3
Bibliometrics
3
Bibliometrie
3
Clothing
3
Confidence
3
Customer satisfaction
3
E-commerce
3
Electronic Commerce
3
Experiential value
3
Gender
3
Geschenk
3
Geschlecht
3
Gifts
3
Kundenzufriedenheit
3
Personality psychology
3
Persönlichkeitspsychologie
3
Regulatory focus
3
Vertrauen
3
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Article
39
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Article in journal
Collection of articles written by one author
Sammlung
Statistics
Aufsatz in Zeitschrift
39
research-article
1
review
1
Language
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Bulgarian
English
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Dutch
Polish
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Author
All
Das, Gopal
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Belk, Russell W.
67
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
62
Sheth, Jagdish N.
62
Septianto, Felix
61
Grewal, Dhruv
60
Jang, Soocheong
57
Paul, Justin
54
Ko, Eunju
50
Laroche, Michel
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
47
Kim, Jungkeun
46
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Bang, Nguyen
40
Thaichon, Park
40
Kim, Seongseop
38
Rajagopal
38
Vrontis, Demetris
38
Ko, Yong Jae
37
Park, Jungkun
36
Rana, Nripendra P.
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Eisend, Martin
35
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Verhoef, Peter C.
35
Bruwer, Johan
34
Dens, Nathalie
34
Walsh, Gianfranco
34
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Journal of business research : JBR
6
Journal of retailing and consumer services
6
Psychology & marketing
4
International journal of Indian culture and business management
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of strategic marketing
3
Global business review
2
Marketing intelligence & planning
2
The journal of services marketing
2
Asia Pacific journal of marketing and logistics
1
International journal of business and emerging markets : IJBEM
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Journal of fashion marketing and management
1
The international review of retail, distribution and consumer research
1
The marketing review
1
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ECONIS (ZBW)
39
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39
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1
Unmasking the pivotal role of ad-target ethnic congruence in driving consumers' response to fear appeals
Talebi, Arash
;
Mukherjee, Sourjo
;
Das, Gopal
- In:
Psychology & marketing
41
(
2024
)
6
,
pp. 1346-1362
Persistent link: https://www.econbiz.de/10014531218
Saved in:
2
Gifting digital versus physical gift cards : how and why givers and recipients have different preferences for a gift card's mode of delivery
Reshadi, Farnoush
;
Givi, Julian
;
Das, Gopal
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 970-978
Persistent link: https://www.econbiz.de/10014290873
Saved in:
3
Preference for partner or servant brand roles depends on consumers' power distance belief
Van Esch, Patrick
;
Cui, Yuanyuan
;
Sledge, April
;
Das, Gopal
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014302557
Saved in:
4
Improving base-of-the-pyramid consumer welfare through mobile technology services
Pandey, Devansh
;
Mukherjee, Srabanti
;
Das, Gopal
; …
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 232-244
Persistent link: https://www.econbiz.de/10013407479
Saved in:
5
Online group buying behavior : a study of experiential versus material purchases
Agarwal, James
;
Das, Gopal
;
Spence, Mark T.
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1946-1963
Persistent link: https://www.econbiz.de/10013465131
Saved in:
6
The role of contextual factors in increasing Pay-What-You-Want payments : evidence from field experiments
Roy, Rajat
;
Das, Gopal
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1540-1552
Persistent link: https://www.econbiz.de/10013194477
Saved in:
7
"Surge price precision and political ideology"
Cui, Yuanyuan
;
Van Esch, Patrick
;
Das, Gopal
;
Jain, …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 214-224
Persistent link: https://www.econbiz.de/10013194522
Saved in:
8
To earmark or not to earmark when gift-giving : gift-givers' and gift-recipients' diverging preferences for earmarked cash gifts
Givi, Julian
;
Das, Gopal
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 420-428
Persistent link: https://www.econbiz.de/10012796115
Saved in:
9
When do consumers prefer partitioned prices? : the role of mood and pricing tactic persuasion knowledge
Das, Gopal
;
Roy, Rajat
;
Naidoo, Vik
- In:
Journal of business research : JBR
116
(
2020
),
pp. 60-67
Persistent link: https://www.econbiz.de/10012257538
Saved in:
10
Corporate social responsibility : a boon or bane for innovative firms?
Upadhye, Bilwa Dipak
;
Das, Gopal
;
Varshneya, Geetika
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 50-66
Persistent link: https://www.econbiz.de/10012202443
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