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~language:"bul"
~language:"eng"
~language:"por"
~language:"spa"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
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Han, Heesup
113
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97
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73
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68
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63
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62
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60
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60
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59
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57
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55
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54
Ko, Eunju
49
Laroche, Michel
48
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47
Hollebeek, Linda D.
46
Pelsmacker, Patrick de
45
Kim, Jungkeun
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Diamantopoulos, Adamantios
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Sharma, Piyush
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Bang, Nguyen
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Das, Gopal
39
Thaichon, Park
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Vrontis, Demetris
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Kim, Seongseop
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Hyun, Sunghyup Sean
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Verhoef, Peter C.
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Wong, IpKin Anthony
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Dens, Nathalie
34
Eisend, Martin
34
Moschis, George P.
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Wu, Luorong
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33
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COVID-19-Consumer Law Research Group
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Consumer Behavior in Tourism Symposium <2011, Bruneck>
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Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
Global Brand Conference <11., 2016, Bradford>
1
Global Islamic Marketing Conference <2011, Dubai, Stadt>
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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International Consumer Sciences Research Conference <5, 2011, Bonn>
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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New Contributions to Retail Payments: Conference at Norges Bank <2008, Oslo>
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Journal of business research : JBR
1,971
Journal of retailing and consumer services
1,929
International journal of consumer studies
760
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
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European journal of marketing : EJM
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of international consumer marketing
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Journal of travel and tourism marketing
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Journal of marketing management : MM
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Journal of retailing
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Cogent business & management
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Journal of marketing communications
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International journal of retail & distribution management
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Tourism management : research, policies, practice
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing letters : a journal of research in marketing
289
The international review of retail, distribution and consumer research
289
Journal of marketing
288
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
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Technological forecasting & social change : an international journal
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Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
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Marketing intelligence & planning
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Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
48,295
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71
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71
B&B customer experience and satisfaction : evidence from online customer reviews
Jia, Mengke
;
Kim, Hak-Seon
;
Tao, Shuting
- In:
Service science
16
(
2024
)
1
,
pp. 42-54
Persistent link: https://www.econbiz.de/10014564178
Saved in:
72
Beauty and the brands : the interplay of celebrity attractiveness, brand envy, and social comparison in shaping masstige brand passion in hospitality
Gilal, Rukhsana Gul
;
Gilal, Faheem Gul
;
Gilal, Naeem Gul
- In:
The journal of brand management : an international journal
31
(
2024
)
3
,
pp. 251-264
Persistent link: https://www.econbiz.de/10014583570
Saved in:
73
Beauty may not be effective : the effects of imaginative display on green product evaluation
Liang, Shichang
;
Li, Jingyi
;
Zhang, Tingting
;
Zhang, Yiwei
- In:
The journal of environment & development : a review of …
33
(
2024
)
2
,
pp. 151-174
Persistent link: https://www.econbiz.de/10014578006
Saved in:
74
Beauty product brand experimentation : how celebrities and reference groups influence South African female Generation Y consumers
Dalziel, Riané Cherylise
- In:
European journal of international management : EJIM
22
(
2024
)
1
,
pp. 31-51
Persistent link: https://www.econbiz.de/10014513932
Saved in:
75
Behavioral labeling : prompting consumer behavior through activity tags
Fritze, Martin Paul
;
Völckner, Franziska
;
Melnyk, Valentyna
- In:
Journal of marketing
88
(
2024
)
4
,
pp. 22-39
Persistent link: https://www.econbiz.de/10014582926
Saved in:
76
Behavioral multi-lever decision-making : a study of consumer return policy, price, and inventory decisions
Oh, Han Kyul
;
Abdulla, Huseyn
;
Oliva, Rogelio
- In:
Journal of operations management
70
(
2024
)
1
,
pp. 137-156
Persistent link: https://www.econbiz.de/10014475606
Saved in:
77
Being emotionally supportive : exploring the value of emotional appeals retargeting in recovering consumers of financial services
Lu, Tian
;
Lu, Xianghua
;
Yang, Hui
;
Zhang, Peter
- In:
Production and operations management : the flagship …
33
(
2024
)
1
,
pp. 166-183
Persistent link: https://www.econbiz.de/10014575539
Saved in:
78
Being inclusive means being accessible : problems with digital media for visually impaired consumers
Raymond, Mary Anne
;
Smith, Hillary Ruth
;
Carlson, Les
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
1
,
pp. 5-18
Persistent link: https://www.econbiz.de/10014487479
Saved in:
79
Being well-in with the Joneses? : a lab-in-the-field experiment on conspicuous consumption among rural communities
Kuhn, Lena
;
Bobojonov, Ihtiyor B.
;
Moritz, Laura
- In:
The journal of development studies
60
(
2024
)
6
,
pp. 956-974
Persistent link: https://www.econbiz.de/10014548353
Saved in:
80
Beliefs, flow and habit in continuance of over-the-top (OTT) platforms
Soren, Anup Anurag
;
Chakraborty, Shibashish
- In:
International journal of retail and distribution management
52
(
2024
)
2
,
pp. 183-200
Persistent link: https://www.econbiz.de/10014484237
Saved in:
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