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~language:"bul"
~language:"eng"
~language:"spa"
~person:"Mattila, Anna S."
~person:"Verhoef, Peter C."
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
~type_genre:"Ratgeber"
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Konsumentenverhalten
Consumer behaviour
130
Beziehungsmarketing
71
Relationship marketing
71
Customer satisfaction
49
Kundenzufriedenheit
49
Dienstleistungsqualität
46
Service quality
46
Beschwerdemanagement
24
Complaint management
24
Corporate Social Responsibility
21
Corporate social responsibility
21
Gastronomie
21
Restaurant industry
21
USA
21
United States
21
Hotel industry
20
Hotellerie
20
Emotion
17
Preismanagement
14
Pricing strategy
14
Experiment
13
Internet marketing
13
Kundenbindungsprogramm
13
Loyalty program
13
Marketing management
13
Marketingmanagement
13
Online-Marketing
13
E-commerce
12
Einzelhandel
12
Electronic Commerce
12
Gastgewerbe
12
Hospitality industry
12
Online retailing
12
Online-Handel
12
Retail trade
12
Viral marketing
12
Virales Marketing
12
Brand management
11
Distribution channel
11
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Undetermined
81
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2
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Article
130
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Article in journal
Bibliographie enthalten
Ratgeber
Aufsatz in Zeitschrift
130
Arbeitspapier
7
Working Paper
7
Graue Literatur
3
Non-commercial literature
3
Aufsatz im Buch
1
Book section
1
Hochschulschrift
1
Thesis
1
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Language
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Bulgarian
English
Spanish
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1
Author
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Mattila, Anna S.
Verhoef, Peter C.
Han, Heesup
113
Lusk, Jayson L.
74
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Belk, Russell W.
52
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Kim, Seongseop
36
Park, Jungkun
36
Vrontis, Demetris
36
Hyun, Sunghyup Sean
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
Prashar, Sanjeev
33
Rana, Nripendra P.
33
Walsh, Gianfranco
33
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International journal of hospitality management
25
Journal of business research : JBR
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
Journal of retailing
7
The journal of services marketing
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cornell hospitality quarterly : CQ
5
Journal of hospitality marketing & management
5
International journal of contemporary hospitality management
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of service management
4
The Cornell hospitality quarterly
4
Journal of marketing
3
Journal of retailing and consumer services
3
Journal of service research : JSR
3
Journal of the Academy of Marketing Science
3
Journal of interactive marketing
2
Journal of revenue and pricing management
2
Journal of service research
2
Journal of travel and tourism marketing
2
Marketing letters : a journal of research in marketing
2
Services marketing quarterly
2
European journal of marketing
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of management reviews : IJMR
1
International journal of revenue management : IJRM
1
Journal of business ethics : JOBE
1
Journal of financial services marketing : JFSM
1
Journal of marketing theory and practice
1
Journal of strategic marketing
1
MSI reports : working paper series
1
Marketing intelligence & planning
1
The journal of product & brand management
1
Tourism management : research, policies, practice
1
Universia business review : UBR
1
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Source
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ECONIS (ZBW)
130
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1
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10
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130
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date (oldest first)
1
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
2
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
Saved in:
3
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
4
The effects of cultural differences on consumers' willingness to share personal information
Schumacher, Christopher
;
Eggers, Felix
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
1
,
pp. 72-89
Persistent link: https://www.econbiz.de/10014228866
Saved in:
5
Generation influences perceived coolness but not favorable attitudes toward cool hotel brands
Chen, Feier
;
Quadri-Felitti, Donna
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
64
(
2023
)
1
,
pp. 95-103
Persistent link: https://www.econbiz.de/10014229652
Saved in:
6
The market for privacy : understanding how consumers trade off privacy practices
Eggers, Felix
;
Beke, Frank T.
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 341-360
Persistent link: https://www.econbiz.de/10014424484
Saved in:
7
Can customer relationships backfire? : how relationship norms shape moral obligation in cancelation behavior
Shuqair, Saleh
;
Pinto, Diego Costa
;
Cruz-Jesus, Frederico
; …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 463-472
Persistent link: https://www.econbiz.de/10013459867
Saved in:
8
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
9
The effects of message framing in CSR advertising on consumers' emotions, attitudes, and behavioral intentions
Stadlthanner, Katja Anna
;
Andreu, Luisa
;
Ribeiro, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
7
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013357136
Saved in:
10
Effects of visual cues and social density on beverage consumption : a field experiment in a bar
Kim, Min Gyung
;
Yang, Hyunjoo
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
63
(
2022
)
2
,
pp. 182-194
Persistent link: https://www.econbiz.de/10013256789
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