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~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~subject:"Bibliometrics"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Luxury goods"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
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Bibliometrics
Consumer behaviour
Indien
Luxury goods
Konsumentenverhalten
184
Brand management
69
Markenführung
69
Relationship marketing
69
Beziehungsmarketing
68
Brand image
46
Markenimage
46
Luxusgüter
43
Fashion
39
Mode
39
Social Web
37
Social web
37
Customer satisfaction
36
Kundenzufriedenheit
36
Internet marketing
33
Online-Marketing
33
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31
Dienstleistungsqualität
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31
Markenartikel
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Bibliometrie
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Marketingmanagement
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Einzelhandel
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Globalisierung
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18
Virales Marketing
18
India
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217
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223
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8
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4
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3
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3
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research-article
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Beatty, Sharon E.
Kim, Kyung Hoon
Ko, Eunju
Paul, Justin
Roy, Sanjit
Seo, Yuri
Han, Heesup
125
Kumar, Satish
120
Mattila, Anna S.
100
Ghosh, Saibal
90
Khare, Arpita
85
Dwivedi, Yogesh Kumar
84
Kamaiah, Bandi
82
Lusk, Jayson L.
78
Phau, Ian
78
Lim, Weng Marc
65
Belk, Russell W.
64
Loureiro, Sandra Maria Correia
64
Grewal, Dhruv
63
Kumar, Vikas
63
Reddy, Y. V.
63
Septianto, Felix
63
Nayga, Rodolfo M.
62
Law, Chun Hung Roberts
59
Tiwari, Aviral Kumar
59
Vrontis, Demetris
59
Jang, Soocheong
58
Jain, Pramod Kumar
54
Rahman, Zillur
54
Kraus, Sascha
53
Rangarajan, Chakravarthi
52
Sen, Kunal
52
Chawla, Deepak
51
Laroche, Michel
51
Budhwar, Pawan S.
50
Jha, Raghbendra
49
Kumar, Sunil
49
Pelsmacker, Patrick de
49
Bagozzi, Richard P.
48
Hollebeek, Linda D.
48
Kim, Jungkeun
48
Rana, Nripendra P.
48
Joshi, Himanshu
47
Eisend, Martin
46
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Journal of business research : JBR
65
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Journal of retailing and consumer services
15
Asia Pacific journal of marketing and logistics
7
European management journal
6
International journal of advertising : the review of marketing communications
6
International journal of consumer studies
5
Journal of strategic marketing
5
Psychology & marketing
5
Technological forecasting & social change : an international journal
5
International journal of advertising : the quarterly review of marketing communications
4
International marketing review
4
Asia Pacific business review
3
Business strategy and the environment
3
International business review : the official journal of the European International Business Academy
3
International journal of market research
3
Journal of consumer behaviour : an international research review
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing theory and practice
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
The journal of consumer marketing
3
European journal of marketing
2
International journal of Indian culture and business management
2
Journal of advertising
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Qualitative market research : an international journal
2
The journal of services marketing
2
Asian journal of business ethics : AJBE
1
British journal of management
1
Cross-cultural buyer behavior
1
Electronic commerce research
1
Entrepreneurship and regional development : an international journal
1
European journal of marketing : EJM
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
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ECONIS (ZBW)
225
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1
Between cultural appreciation and cultural appropriation : self-authorizing the consumption of cultural difference
Cruz, Angela Gracia B.
;
Seo, Yuri
;
Scaraboto, Daiane
- In:
Journal of consumer research : JCR ; an …
50
(
2024
)
5
,
pp. 962-984
Persistent link: https://www.econbiz.de/10014526251
Saved in:
2
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
3
Encouraging prolonged consumption through habit-boosting efforts : conceptualization and research agenda
Taylor, Jennifer Fries
;
Beatty, Sharon E.
;
Roberto, …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10014473581
Saved in:
4
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
5
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
6
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
7
The interaction effect of fashion retailer categories on sustainable labels : the role of perceived benefits, ambiguity, trust, and purchase intention
Cho, Minjung
;
Ko, Eunju
;
Borenstein, Benjamin E.
- In:
International journal of advertising : the review of …
43
(
2024
)
6
,
pp. 1016-1038
Persistent link: https://www.econbiz.de/10015050105
Saved in:
8
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
9
Mindful luxury : a case of the Faroe Islands
Leban, Marina
;
Errmann, Amy
;
Seo, Yuri
;
Voyer, Benjamin G.
- In:
Tourism management : research, policies, practice
104
(
2024
),
pp. 1-8
Persistent link: https://www.econbiz.de/10015052200
Saved in:
10
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
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