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~language:"eng"
~language:"ukr"
~language:"zho"
~person:"Gázquez-Abad, Juan Carlos"
~person:"Sharma, Piyush"
~subject:"Consumer behaviour"
~subject:"Hong Kong"
~subject:"Unternehmensdienstleistung"
~type_genre:"Article in journal"
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Consumer behaviour
Hong Kong
Unternehmensdienstleistung
Konsumentenverhalten
58
Customer satisfaction
21
Kundenzufriedenheit
21
Dienstleistungsqualität
19
Service quality
19
Lieferantenmanagement
15
Supplier relationship management
15
Einzelhandel
14
Retail trade
14
Beziehungsmarketing
11
Relationship marketing
11
Innovation
10
B-to-B-Marketing
9
Brand management
9
Business-to-business marketing
9
Markenführung
9
Cross-cultural management
8
Handelsmarke
8
India
8
Indien
8
Interkulturelles Management
8
Store brand
8
USA
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United States
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Brand image
7
China
7
Cultural identity
7
Emerging economies
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Kulturelle Identität
7
Markenimage
7
Marketing management
7
Marketingmanagement
7
Schwellenländer
7
Theorie
7
Theory
7
Unternehmenserfolg
7
Advertising effects
6
Brand
6
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Undetermined
31
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Article
59
Book / Working Paper
1
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Article in journal
Aufsatz in Zeitschrift
60
Konferenzschrift
7
Aufsatz im Buch
5
Book section
5
Collection of articles of several authors
3
Sammelwerk
3
Conference paper
2
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2
Konferenzbeitrag
2
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Language
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English
Ukrainian
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Gázquez-Abad, Juan Carlos
Sharma, Piyush
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Kim, Seongseop
43
Diamantopoulos, Adamantios
42
Law, Chun Hung Roberts
42
Thaichon, Park
41
Bang, Nguyen
40
Das, Gopal
39
Vrontis, Demetris
39
Rajagopal
38
Wong, IpKin Anthony
38
Ko, Yong Jae
37
Park, Jungkun
37
Chan, Kara
36
Verhoef, Peter C.
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Walsh, Gianfranco
35
Bruwer, Johan
34
Dens, Nathalie
34
Eisend, Martin
34
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Institution
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
11
The journal of services marketing
9
Journal of business research : JBR
8
Marketing intelligence & planning
5
European journal of marketing : EJM
4
Journal of international consumer marketing
3
Journal of marketing management : MM
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Electronic commerce research and applications
1
European retail research
1
International journal of business environment : IJBE
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of retail & distribution management
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of euromarketing
1
Journal of food products marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Psychology & marketing
1
The journal of product & brand management
1
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Source
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ECONIS (ZBW)
60
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1
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10
of
60
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date (oldest first)
1
Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
2
Cultural differences in deliberate counterfeit purchase behavior
Sharma, Piyush
;
Chan, Ricky Y. K.
;
St. Davčik, Nebojša
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 121-137
Persistent link: https://www.econbiz.de/10013172901
Saved in:
3
Demystifying the impact of customer participation on citizenship behaviors through interpersonal attraction and its contingencies
Chan, Kimmy Wa
;
Gong, Taeshik
;
Sharma, Piyush
;
Chu, Candace
- In:
Journal of business research : JBR
150
(
2022
),
pp. 297-310
Persistent link: https://www.econbiz.de/10013365716
Saved in:
4
The effect of retail assortment size on perceptions, choice, and sales : review and research directions
Sethuraman, Raj
;
Gázquez-Abad, Juan Carlos
; …
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 24-45
Persistent link: https://www.econbiz.de/10013207540
Saved in:
5
I read, therefore I buy? : analyzing the impact of flyer distribution and readership on purchase behaviour
Ieva, Marco
;
Ziliani, Cristina
;
Gázquez-Abad, Juan Carlos
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209462
Saved in:
6
Interactive effects of self-congruity and need for uniqueness on brand loyalty via brand experience and brand attachment
Chieng, Fayrene
;
Sharma, Piyush
;
Kingshott, Russel PJ
; …
- In:
The journal of product & brand management
31
(
2022
)
6
,
pp. 870-885
Persistent link: https://www.econbiz.de/10013407569
Saved in:
7
Editorial: some insights in retailing : gluten-free products, veg private labels, stock-outs and in-store merchandisers
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-2
Persistent link: https://www.econbiz.de/10012666024
Saved in:
8
Editorial: special issue on the National Brand & Private Label Marketing Conference 2014
Martínez-López, Francisco J.
;
Brown, James R.
; …
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-2
Persistent link: https://www.econbiz.de/10012431714
Saved in:
9
Self-service technology in supermarkets : do frontline staff still matter?
Sharma, Piyush
;
Ueno, Akiko
;
Kingshott, Russel
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012433423
Saved in:
10
What factors moderate the effect of assortment reduction on store switching? : insights and implications for grocery brands
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of business research : JBR
133
(
2021
),
pp. 98-115
Persistent link: https://www.econbiz.de/10012590174
Saved in:
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