//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~language:"zho"
~person:"Sharma, Piyush"
~subject:"Consumer behaviour"
~subject:"Cross-cultural competence"
~subject:"Hong Kong"
~subject:"Unternehmensdienstleistung"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 8 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Cross-cultural competence
Hong Kong
Unternehmensdienstleistung
Konsumentenverhalten
41
Customer satisfaction
19
Dienstleistungsqualität
19
Kundenzufriedenheit
19
Service quality
19
Lieferantenmanagement
14
Supplier relationship management
14
Beziehungsmarketing
10
Relationship marketing
10
B-to-B-Marketing
9
Business-to-business marketing
9
Innovation
9
Cross-cultural management
8
India
8
Indien
8
Interkulturelles Management
8
Brand management
7
China
7
Cultural identity
7
Emerging economies
7
Firm performance
7
Kulturelle Identität
7
Markenführung
7
Schwellenländer
7
Unternehmenserfolg
7
Brand image
6
Customer service
6
Innovation management
6
Innovationsmanagement
6
Kundenservice
6
Markenimage
6
USA
6
United States
6
Marketing management
5
Marketingmanagement
5
Multinationales Unternehmen
5
Product counterfeiting
5
Produktpiraterie
5
Transnational corporation
5
more ...
less ...
Online availability
All
Undetermined
20
Type of publication
All
Article
44
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
44
Aufsatz im Buch
3
Book section
3
Language
All
English
Chinese
Author
All
Sharma, Piyush
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Ko, Eunju
49
Laroche, Michel
49
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Kim, Seongseop
43
Diamantopoulos, Adamantios
42
Law, Chun Hung Roberts
42
Thaichon, Park
41
Bang, Nguyen
40
Das, Gopal
39
Vrontis, Demetris
39
Rajagopal
38
Wong, IpKin Anthony
38
Ko, Yong Jae
37
Park, Jungkun
37
Chan, Kara
36
Verhoef, Peter C.
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Walsh, Gianfranco
35
Bruwer, Johan
34
Dens, Nathalie
34
Eisend, Martin
34
more ...
less ...
Published in...
All
The journal of services marketing
10
Journal of business research : JBR
7
Marketing intelligence & planning
5
European journal of marketing : EJM
4
Journal of international consumer marketing
3
Journal of retailing and consumer services
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing management : MM
2
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of euromarketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of the Academy of Marketing Science
1
Psychology & marketing
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
44
Showing
1
-
10
of
44
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
2
Cultural differences in deliberate counterfeit purchase behavior
Sharma, Piyush
;
Chan, Ricky Y. K.
;
St. Davčik, Nebojša
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 121-137
Persistent link: https://www.econbiz.de/10013172901
Saved in:
3
Demystifying the impact of customer participation on citizenship behaviors through interpersonal attraction and its contingencies
Chan, Kimmy Wa
;
Gong, Taeshik
;
Sharma, Piyush
;
Chu, Candace
- In:
Journal of business research : JBR
150
(
2022
),
pp. 297-310
Persistent link: https://www.econbiz.de/10013365716
Saved in:
4
Interactive effects of self-congruity and need for uniqueness on brand loyalty via brand experience and brand attachment
Chieng, Fayrene
;
Sharma, Piyush
;
Kingshott, Russel PJ
; …
- In:
The journal of product & brand management
31
(
2022
)
6
,
pp. 870-885
Persistent link: https://www.econbiz.de/10013407569
Saved in:
5
Self-service technology in supermarkets : do frontline staff still matter?
Sharma, Piyush
;
Ueno, Akiko
;
Kingshott, Russel
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012433423
Saved in:
6
Demystifying the impact of self-indulgence and self-control on customer-employee rapport and customer happiness
Fatima, Johra Kayeser
;
Di Mascio, Rita
;
Sharma, Piyush
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012171839
Saved in:
7
When in Rome! : complaint contagion effect in multi-actor service ecosystems
Chen, Ke
;
Chen, Jianxun
;
Zhan, Wu
;
Sharma, Piyush
- In:
Journal of business research : JBR
121
(
2020
),
pp. 628-641
Persistent link: https://www.econbiz.de/10012417383
Saved in:
8
Celebrity influences on consumer decision making : new insights and research directions
Moraes, Marcela
;
Gountas, John
;
Gountas, Sandra
; …
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
13/14
,
pp. 1159-1192
Persistent link: https://www.econbiz.de/10012178613
Saved in:
9
Looking beyond traditional measures of advertising impact : using neuroscientific methods to evaluate social marketing messages
Gountas, John
;
Gountas, Sandra
;
Ciorciari, Joseph
; …
- In:
Journal of business research : JBR
105
(
2019
),
pp. 121-135
Persistent link: https://www.econbiz.de/10012128491
Saved in:
10
Challenges and opportunities for marketers in the emerging markets
Sharma, Piyush
;
Luk, Sherriff T. K.
;
Cardinali, Silvio
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 210-216
Persistent link: https://www.econbiz.de/10011855300
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->