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~language:"eng"
~person:"Brabazon, Philip G."
~person:"MacCarthy, Bart"
~person:"Schreier, Martin"
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Search: subject_exact:"Mass customization"
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Mass Customization
9
Mass customization
9
Auftragsabwicklung
3
Order processing
3
Product design
3
Produktgestaltung
3
Automotive industry
2
Consumer behaviour
2
Kfz-Industrie
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1
Luxury goods
1
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1
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Brabazon, Philip G.
MacCarthy, Bart
Schreier, Martin
Piller, Frank T.
22
Blecker, Thorsten
12
Salvador, Fabrizio
11
Franke, Nikolaus
10
Forza, Cipriano
9
Zhang, Min
9
Aichner, Thomas
8
Trentin, Alessio
8
Zhao, Xiande
8
Loginova, Oksana
7
Schroeder, Roger G.
7
Herrmann, Andreas
6
Abdelkafi, Nizar
5
Bellis, Emanuel de
5
Choi, Tsan-Ming
5
Coletti, Paolo
5
Hvam, Lars
5
Shamsuzzoha, A. H. M.
5
Zeng, Mingzhe
5
Alptekinoglu, Aydin
4
Guo, Hangfei
4
Helo, Petri T.
4
Huang, Xiaowen
4
Kincade, Doris H.
4
Korsakienė, Renata
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Liao, Kun
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Piller, Frank Thomas
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Qi, Yinan
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Rangaswamy, Arvind
4
Steiner, Frank
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Tang, Zhongjun
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Wong, Hartanto
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Xiao, Juan
4
Alptekinoğlu, Aydın
3
Bask, Anu
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Bock, Stefan
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Boysen, Nils
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
International journal of production research
1
Journal of marketing research
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing letters : a journal of research in marketing
1
Mass customization : challenges and solutions
1
Omega : the international journal of management science
1
Production and operations management : an international journal of the Production and Operations Management Society
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ECONIS (ZBW)
9
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1
Customization in luxury brands: can valentino get personal?
Moreau, C. Page
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 937-947
Persistent link: https://www.econbiz.de/10012271990
Saved in:
2
An analysis of order fulfilment approaches for delivering variety and customisation
MacCarthy, Bart
- In:
International journal of production research
51
(
2013
)
23/24
,
pp. 7329-7344
Persistent link: https://www.econbiz.de/10010229328
Saved in:
3
Investigating a long tail in retail vehicle sales
Brabazon, Philip G.
;
MacCarthy, Bart
- In:
Omega : the international journal of management science
40
(
2012
)
3
,
pp. 302-313
Persistent link: https://www.econbiz.de/10009406994
Saved in:
4
Why customers value self-designed products : the importance of process effort and enjoyment
Franke, Nikolaus
;
Schreier, Martin
- In:
The journal of product innovation management : an …
27
(
2010
)
7
,
pp. 1020-1031
Persistent link: https://www.econbiz.de/10008736803
Saved in:
5
The "I designed it myself" effect in mass customization
Franke, Nikolaus
;
Schreier, Martin
;
Kaiser, Ulrike
- In:
Management science : journal of the Institute for …
56
(
2010
)
1
,
pp. 125-140
Persistent link: https://www.econbiz.de/10003946178
Saved in:
6
Mass customization in the automotive industry : comparing interdealer trading and reconfiguration flexibilities in order fulfillment
Brabazon, Philip G.
;
MacCarthy, Bart
;
Woodcock, Andrew
; …
- In:
Production and operations management : an international …
19
(
2010
)
5
,
pp. 489-502
Persistent link: https://www.econbiz.de/10008661275
Saved in:
7
Product uniqueness as a driver of customer utility in mass customization
Franke, Nikolaus
;
Schreier, Martin
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
2
,
pp. 93-107
Persistent link: https://www.econbiz.de/10003703875
Saved in:
8
Complementing mass customization toolkits with user communities : how peer input improves customer self-design
Franke, Nikolaus
;
Keinz, Peter
;
Schreier, Martin
- In:
The journal of product innovation management : an …
25
(
2008
)
6
,
pp. 546-559
Persistent link: https://www.econbiz.de/10003761027
Saved in:
9
Order fulfillment models for the catalog mode of mass customization - a review
Brabazon, Philip G.
;
MacCarthy, Bart
- In:
Mass customization : challenges and solutions
,
(pp. 211-232)
.
2006
Persistent link: https://www.econbiz.de/10003375773
Saved in:
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