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~language:"eng"
~source:"econis"
~subject:"Store brand"
~type:"article"
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Store brand
Markenrecht
392
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392
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124
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124
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99
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98
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74
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1
Brands in the boardroom : key branding issues for senior executives
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IIC : international review of intellectual property and competition law
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International journal of sports marketing & sponsorship
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
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The Estey Centre journal of international law and trade policy
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1
Trademarks and denomination of origin in Portuguese wine sector (1918-1924)
Sequeira, Carla
- In:
Athens journal of business & economics : AJBE
10
(
2024
)
1
,
pp. 19-42
Persistent link: https://www.econbiz.de/10014555716
Saved in:
2
Trademarks, own brand manufacturing, and firm growth at different stages of development in Korea
Kang, Raeyoon
;
Lee, Keun
- In:
Seoul journal of economics : SJE
36
(
2023
)
1
,
pp. 113-136
Persistent link: https://www.econbiz.de/10014279636
Saved in:
3
Building an internet-based knowledge ontology for trademark protection
Trappey, Charles V.
;
Chang, Ai-Che
;
Trappey, Amy J. C.
- In:
Journal of global information management
29
(
2021
)
1
,
pp. 123-144
Persistent link: https://www.econbiz.de/10012508120
Saved in:
4
Remedy for trademark infringing domain names and counterfeits
Dhingra, Jayems
- In:
Journal of world trade : law, economic policy, public policy
57
(
2023
)
4
,
pp. 643-662
Persistent link: https://www.econbiz.de/10014372946
Saved in:
5
Trademarks and the cost of equity capital
Yang, Bin
;
An, Zhe
;
Gao, Xin
;
Li, Donghui
- In:
The journal of corporate finance : contracting, …
83
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014513171
Saved in:
6
Trademark portfolio and enterprise performance : systematic literature review
Huaqing, Ran
;
Pereira, Leandro
;
Xiao, Yangao
- In:
International journal of intellectual property …
12
(
2022
)
2
,
pp. 260-280
Persistent link: https://www.econbiz.de/10013256142
Saved in:
7
Rethinking coexistence between prior trademarks and later geographical indications
Wang, Xiaoyan
;
Song, Xinzhe
- In:
Journal of world trade : law, economic policy, public policy
56
(
2022
)
5
,
pp. 831-852
Persistent link: https://www.econbiz.de/10013450775
Saved in:
8
Building brand assets : the role of trademark rights
Krasnikov, Alexander
;
Jayachandran, Satish
- In:
Journal of marketing research
59
(
2022
)
5
,
pp. 1059-1082
Persistent link: https://www.econbiz.de/10013389289
Saved in:
9
Strategic trademark management : a systematic literature review and prospects for future research
Cao, Yougen
;
Ren, Shengce
;
Du, Mei
- In:
The journal of brand management : an international journal
29
(
2022
)
5
,
pp. 435-453
Persistent link: https://www.econbiz.de/10013391006
Saved in:
10
Trademarks in branding : legal issues and commercial practices
Sáiz, Patricio
;
Castro, Rafael
- In:
Business history
60
(
2018
)
8
,
pp. 1105-1126
Persistent link: https://www.econbiz.de/10012042114
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