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~language:"eng"
~subject:"Online-Handel"
~type_genre:"Aufsatz im Buch"
~type_genre:"Sammelwerk"
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Online-Handel
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371
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371
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
6
Emotional, sensory, and social dimensions of consumer buying behavior
4
Handbook of research on the platform economy and the evolution of e-commerce
4
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
4
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
3
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
3
Advances in electronic marketing
3
Contemporary research in e-branding
3
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
3
Handbook of research on consumer behavior change and data analytics in the socio-digital era
3
Online consumer behavior : theory and research in social media, advertising, and e-tail
3
Retailing in emerging markets : a policy and strategy perspective
3
The Routledge companion to digital consumption
3
AI impacts in digital consumer behavior
2
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
2
Brick & mortar shopping in the 21st century
2
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
2
Contemporary issues in digital marketing
2
Contemporary research in e-marketing ; 1
2
E-adoption and socio-economic impacts : emerging infrastructural effects
2
E-business management : integration of Web technologies with business models
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Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
2
Handbook of research on digital transformation management and tools
2
Handbook of strategic e-business management
2
Impact of e-commerce on consumers and small firms
2
Innovative technologies for information resources management
2
Marketing in a digital world
2
Marketing in the new global order : challenges and opportunities
2
Mass Customization and Customer Centricity : In Honor of the Contributions of Cipriano Forza
2
New perspectives on critical marketing and consumer society
2
Omnichannel approach to co-creating customer experiences through metaverse platforms
2
Paradigm Shift in Business : Critical Appraisal of Agile Management Practices
2
Perspectives in marketing, innovation and strategy
2
Psychological and behavioral examinations in cyber security
2
Strategic information systems ; Vol. 3
2
Strategies and tools for managing connected consumers
2
Sustainable marketing, branding, and reputation management : strategies for a greener future
2
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
2
Value creation in e-business management : 15th Americas Conference on Information Systems, AMCIS 2009, SIGeBIZ track, San Francisco, CA, USA, August 6 - 9, 2009; selected papers
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ECONIS (ZBW)
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231
Intercultural consumer classifications in e-commerce
Bauer, Hans H.
;
Neumann, Marcus M.
;
Huber, Frank
- In:
Classification - the ubiquitous challenge : proceedings …
,
(pp. 561-568)
.
2005
Persistent link: https://www.econbiz.de/10003569653
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232
Identifying purchase perceptions that affect consumers' Internet buying
Dillon, Thomas W.
;
Reif, Harry L.
- In:
Strategies for generating e-business returns on investment
,
(pp. 235-253)
.
2005
Persistent link: https://www.econbiz.de/10002259278
Saved in:
233
E-commerce as knowledge management : managing consumer knowledge
McLean, Rachel
;
Blackie, Nigel M.
-
2005
Persistent link: https://www.econbiz.de/10003297595
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234
How innovativeness influences Internet shopping
Goldsmith, Ronald E.
;
Lafferty, Barbara A.
-
2005
Persistent link: https://www.econbiz.de/10003297644
Saved in:
235
Attracting and retaining online buyers : comparing B2B and B2C customers
Bridges, Eileen
;
Goldsmith, Ronald E.
;
Hofacker, Charles F.
- In:
Advances in electronic marketing
,
(pp. 1-27)
.
2005
Persistent link: https://www.econbiz.de/10003167884
Saved in:
236
Drivers and barriers to online shopping : the interaction of product, consumer, and retailer factors
Dall'Olmo Riley, Francesca
;
Scarpi, Daniele
;
Manaresi, …
- In:
Advances in electronic marketing
,
(pp. 45-66)
.
2005
Persistent link: https://www.econbiz.de/10003167945
Saved in:
237
An online consumer purchase decision cycle
Markellou, Penelope
;
Rigou, Maria
;
Sirmakessis, Spiros
- In:
Advances in electronic marketing
,
(pp. 287-299)
.
2005
Persistent link: https://www.econbiz.de/10003168557
Saved in:
238
Loyalty in e-tailing : a conceptual framework
Grewal, Dhruv
;
Lindsey-Mullikin, Joan
;
Munger, Jeanne
- In:
Customer relationship management in electronic markets
,
(pp. 31-49)
.
2003
Persistent link: https://www.econbiz.de/10002410888
Saved in:
239
From the user interface to the consumer interface
Cole, Melissa
;
O'Keefe, Robert M.
;
Siala, Haytham
- In:
E-business management : integration of Web technologies …
,
(pp. 173-193)
.
2003
Persistent link: https://www.econbiz.de/10001748620
Saved in:
240
Information foraging in Internet-based selling: a system design value assessment framework
Hahn, Jungpil
;
Kauffman, Robert J.
- In:
E-business management : integration of Web technologies …
,
(pp. 195-230)
.
2003
Persistent link: https://www.econbiz.de/10001748622
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