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Search: subject:"Variety-seeking"
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Consumer behaviour
63
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63
variety seeking
29
Variety seeking
15
Variety-seeking
14
Beziehungsmarketing
13
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13
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10
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variety-seeking
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Kahn, Barbara E.
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1
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1
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Journal of retailing and consumer services
5
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Marketing letters : a journal of research in marketing
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Asia Pacific journal of marketing and logistics
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DLSU business & economics review
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International journal of Islamic marketing and branding
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International journal of consumer studies
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International journal of electronic marketing and retailing : IJEMR
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International journal of hospitality management
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International journal of internet marketing and advertising : IJIMA
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of technology marketing : IJTMkt
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International journal of wine business research : IJWBR
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International review of economics & finance : IREF
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Journal for global business advancement : JGBA
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ECONIS (ZBW)
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EconStor
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1
How regulatory focus-mode fit impacts
variety-seeking
Thuy Pham
;
Mathmann, Frank
;
Jin, Hyun Seung
;
Higgins, …
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 77-96
Persistent link: https://www.econbiz.de/10014289733
Saved in:
2
Have consumers escaped from COVID-19 restrictions by seeking variety? : a machine learning approach analyzing wine purchase behavior in the United States
Rinke, Wolfram
;
Ho, Shuay-Tsyr
- In:
Journal of wine economics
18
(
2023
)
4
,
pp. 302-311
Persistent link: https://www.econbiz.de/10014520138
Saved in:
3
Charting the evolution of research on the paradoxes in consumer choice : systematic review and future research agenda
Sharma, Arun
;
Sharma, Manisha
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014465875
Saved in:
4
Feeling bored, seeking more? : the assimilation and contrast effect of environmental monotony on
variety
seeking
behavior
Jin, Ziniu
- In:
International review of economics & finance : IREF
93
(
2024
)
1
,
pp. 148-161
Persistent link: https://www.econbiz.de/10014535335
Saved in:
5
Market segmentation and dynamic analysis of sparkling wine purchases in Italy
Bassi, Francesca
;
Pennoni, Fulvia
;
Rossetto, Luca
- In:
Journal of wine economics
16
(
2021
)
3
,
pp. 283-304
Persistent link: https://www.econbiz.de/10012705496
Saved in:
6
Examining the influence of customer-brand relationship constructs and bandwagon effect on brand loyalty
Anantharaman, Rajesh
;
Prashar, Sanjeev
;
Tata, Sai Vijay
- In:
Benchmarking : an international journal
30
(
2023
)
2
,
pp. 361-381
Persistent link: https://www.econbiz.de/10014231853
Saved in:
7
Magic odd numbers : the effect of numerical parity on
variety-seeking
Wang, Yan
;
Jiang, Jing
;
Yang, Ying
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014303348
Saved in:
8
Why switch? : the role of customer
variety-seeking
and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda D.
;
Urbonavicius, …
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 592-605
Persistent link: https://www.econbiz.de/10014276935
Saved in:
9
Perceived value, peer influence, flavour variety and brand association as antecedents of soft drinks consumption intention amongst young consumers
Ligaraba, Neo
;
Chinje-Bodiong, Nathalie B.
;
Nyagadza, …
- In:
African journal of business and economic research : AJBER
18
(
2023
)
4
,
pp. 235-250
Persistent link: https://www.econbiz.de/10014574273
Saved in:
10
A moderated mediation model of the effect of social media advertising on consumer buying behaviour : evidence from India
Rajarathinam, Krishna Kumar
;
Rathinam, Logu
;
Parayitam, …
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 48-76
Persistent link: https://www.econbiz.de/10014318181
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