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~person:"Abeler, Johannes"
~person:"Kahn, Barbara E."
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles written by one author"
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Consumer behaviour
16
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Abeler, Johannes
Kahn, Barbara E.
Han, Heesup
113
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97
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75
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73
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ECONIS (ZBW)
16
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16
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1
More than just the spice of life : using variety as a signal for change and diversification
Kahn, Barbara E.
;
Rafieian, Hoori
- In:
Consumer psychology review
5
(
2022
)
1
,
pp. 87-106
Persistent link: https://www.econbiz.de/10012795331
Saved in:
2
Fungibility, labels, and consumption
Abeler, Johannes
;
Marklein, Felix
- In:
Journal of the European Economic Association
15
(
2017
)
1
,
pp. 99-127
Persistent link: https://www.econbiz.de/10011665169
Saved in:
3
Using visual design to improve customer perceptions of online assortments
Kahn, Barbara E.
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 29-42
Persistent link: https://www.econbiz.de/10011704679
Saved in:
4
A "wide" variety : effects of horizontal versus vertical display on assortment processing, perceived variety, and choice
Deng, Xiaoyan
;
Kahn, Barbara E.
;
Unnava, Hanumantha Rao
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 682-698
Persistent link: https://www.econbiz.de/10011600533
Saved in:
5
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
6
Anticipation of future variety reduces satiation from current experiences
Sevilla, Julio
;
Zhang, Jiao
;
Kahn, Barbara E.
- In:
Journal of marketing research : JMR
53
(
2016
)
6
,
pp. 954-968
Persistent link: https://www.econbiz.de/10011648416
Saved in:
7
Consumer behavior
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337122
Saved in:
8
The completeness heuristic : product shape completeness influences size perceptions, preference, and consumption
Sevilla, Julio
;
Kahn, Barbara E.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 57-68
Persistent link: https://www.econbiz.de/10010349038
Saved in:
9
Consumer and managerial goals in assortment choice and design
Kahn, Barbara E.
;
Chernev, Alexander
;
Böckenholt, Ulf
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10010401332
Saved in:
10
Assortment variety : too much of a good thing?
Kahn, Barbara E.
;
Weingarten, Evan
;
Townsend, Claudia
-
2013
Persistent link: https://www.econbiz.de/10009781370
Saved in:
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