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~person:"Adjei, Mavis T."
~person:"Ye, Qiang"
~subject:"Social Web"
~type_genre:"Article in journal"
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Social Web
Personalisierung
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Personalization
4
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4
Viral marketing
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Customer satisfaction
2
Internet marketing
2
Kundenzufriedenheit
2
Online retailing
2
Online reviews
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Online-Handel
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Online-Marketing
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Apologetic responses
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Artificial intelligence
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China
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Customer online reviews
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Adjei, Mavis T.
Ye, Qiang
Law, Rob
4
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3
Midha, Vishal
3
Sullivan, Nicholas
3
Gu, Bin
2
Guo, Junpeng
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International journal of hospitality management
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
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ECONIS (ZBW)
4
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Enhancing consumer online reviews : the role of moral identity
Adjei, Mavis T.
;
Zhang, Nan
;
Bagherzadeh, Ramin
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 110-125
Persistent link: https://www.econbiz.de/10013536283
Saved in:
2
Power of apologetic responses in online travel community
Guo, Xiaoshu
;
Ye, Qiang
;
Law, Chun Hung Roberts
;
Liang, Sai
- In:
International journal of hospitality management
103
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209274
Saved in:
3
The impact of e-word-of-mouth on the online popularity of restaurants : a comparison of consumer reviews and editor reviews
Zhang, Ziqiong
;
Ye, Qiang
;
Law, Rob
;
Yijun, Li
- In:
International journal of hospitality management
29
(
2010
)
4
,
pp. 694-700
Persistent link: https://www.econbiz.de/10008758172
Saved in:
4
The impact of online user reviews on hotel room sales
Ye, Qiang
;
Law, Rob
;
Gu, Bin
- In:
International journal of hospitality management
28
(
2009
)
1
,
pp. 180-182
Persistent link: https://www.econbiz.de/10003799073
Saved in:
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