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~person:"Akram, Umair"
~person:"Bartikowski, Boris"
~person:"Campo, Sara"
~person:"Loginova, Oksana"
~subject:"Online-Marketing"
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Online-Marketing
Website
19
Consumer behaviour
16
Konsumentenverhalten
16
Internet marketing
14
E-commerce
10
Electronic Commerce
10
Social Web
9
Social web
9
Brand image
8
Markenimage
8
Online retailing
8
Online-Handel
8
Brand management
6
Markenführung
6
Preiswettbewerb
5
Price competition
5
Brand
4
China
4
Markenartikel
4
Competition
3
Destination management
3
Destinationsmanagement
3
Holiday behaviour
3
Tourism marketing
3
Tourismusmarketing
3
Urlaubsverhalten
3
Website cultural congruity
3
Wettbewerb
3
competition
3
online marketplace
3
pricing
3
Amazon
2
COVID-19
2
Coronavirus
2
Credibility
2
Destination brand
2
Destination social media
2
Destination website
2
Digital platform
2
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English
14
Author
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Akram, Umair
Bartikowski, Boris
Campo, Sara
Loginova, Oksana
Hauser, John R.
8
Liberali, Guilherme
8
Urban, Glen L.
8
Rita, Paulo
6
Braun, Michael
5
Law, Chun Hung Roberts
5
Schwarz, Torsten
5
Usman, Osly
5
Barrio-García, Salvador del
4
Bilgihan, Anil
4
Jiménez-Barreto, Jano
4
Laroche, Michel
4
Nusair, Khaldoon
4
Okumus, Fevzi
4
Peters, Anja
4
Singh, Nitish
4
Agrebi, Meriem
3
Ahuja, Vandana
3
Bucklin, Randolph E.
3
Chatterjee, Patrali
3
Crespo-Almendros, Esmeralda
3
Das, Subhankar
3
Germano, Fabrizio
3
Jain, Neha
3
Jones, Kristopher B.
3
Keßler, Esther
3
Mazaheri, Ebrahim
3
Moro, Sérgio
3
Murphy, Jamie
3
Pan, Bing
3
Rabsch, Stefan
3
Ramos, Ricardo F.
3
Richard, Marie-Odile
3
Rubio Benito, Natalia
3
Sauldie, Sanjay
3
Seitz, Katharina
3
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Journal of business research : JBR
3
Working paper series / Department of Economics, University of Missouri-Columbia
3
Tourism management : research, policies, practice
2
International journal of enterprise information systems : an official publication of the Information Resources Management Association
1
International journal of information systems and change management : IJISCM
1
Journal of economic behavior & organization : JEBO
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of retailing and consumer services
1
Tourism management perspectives : TMP
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ECONIS (ZBW)
14
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1
Branded websites, marketplace selling and price competition
Loginova, Oksana
-
2021
Persistent link: https://www.econbiz.de/10012659075
Saved in:
2
Price competition online : platforms vs. branded websites
Loginova, Oksana
-
2021
Persistent link: https://www.econbiz.de/10012659099
Saved in:
3
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
4
Branded websites and marketplace selling : competing during COVID-19
Loginova, Oksana
- In:
Journal of economic behavior & organization : JEBO
203
(
2022
),
pp. 577-592
Persistent link: https://www.econbiz.de/10014228171
Saved in:
5
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
6
The role of motivational factors for determining attitude towards eWOM in social media context
Bilal, Muhammad
;
Zeng, Jianqiu
;
Akram, Umair
;
Tanveer, Yasir
- In:
International journal of enterprise information systems …
16
(
2020
)
2
,
pp. 73-91
Persistent link: https://www.econbiz.de/10012292081
Saved in:
7
Destination brand authenticity : what an experiential simulacrum! : a multigroup analysis of its antecedents and outcomes through official online platforms
Jiménez-Barreto, Jano
;
Rubio Benito, Natalia
;
Campo, Sara
- In:
Tourism management : research, policies, practice
77
(
2020
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012152097
Saved in:
8
Linking the online destination brand experience and brand credibility with tourists' behavioral intentions toward a destination
Jiménez-Barreto, Jano
;
Rubio Benito, Natalia
;
Campo, Sara
- In:
Tourism management : research, policies, practice
79
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012237277
Saved in:
9
Feeling hungry? : let's order through mobile! : examining the fast food mobile commerce in China
Akram, Umair
;
Ansari, Aisha Rehman
;
Fu, Guoqun
;
Junaid, …
- In:
Journal of retailing and consumer services
56
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012389983
Saved in:
10
Exploring the dimensions of online destination brand experience : Spanish and North American tourists' perspectives
Jiménez-Barreto, Jano
;
Sthapit, Erose
;
Rubio Benito, …
- In:
Tourism management perspectives : TMP
31
(
2019
),
pp. 348-360
Persistent link: https://www.econbiz.de/10012113021
Saved in:
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