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~person:"Alkhateeb, Fadi M."
~person:"Homburg, Christian"
~type_genre:"Article in journal"
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Search: subject_exact:"Vertriebssteuerung"
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Alkhateeb, Fadi M.
Homburg, Christian
Herzog, Marc
3
Jensen, Ove
3
Mantrala, Murali K.
3
Moncrief, William C.
3
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Journal of business economics : JBE
1
Journal of hospital marketing & public relations
1
Journal of marketing
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ECONIS (ZBW)
5
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1
Is certification for pharmaceutical sales representatives necessary?
Alkhateeb, Fadi M.
;
Baidoo, Patricia
;
Mikulskis Cavana, …
- In:
International journal of pharmaceutical and healthcare …
5
(
2011
)
3
,
pp. 222-233
Persistent link: https://www.econbiz.de/10009355307
Saved in:
2
Performancemaße zur Leistungsbewertung von Managern in Marketing und Vertrieb : Ergebnisse einer branchenübergreifenden empirischen Studie
Homburg, Christian
;
Artz, Martin
- In:
Controlling : Zeitschrift für erfolgsorientierte …
22
(
2010
)
8/9
,
pp. 448-455
Persistent link: https://www.econbiz.de/10008649547
Saved in:
3
Characteristics of physicians who frequently see pharmaceutical sales representatives
Alkhateeb, Fadi M.
;
Khanfar, Nile M.
;
Clauson, Kevin A.
- In:
Journal of hospital marketing & public relations
19
(
2009
)
1
,
pp. 2-14
Persistent link: https://www.econbiz.de/10003820122
Saved in:
4
Configurations of marketing and sales : a taxonomy
Homburg, Christian
;
Jensen, Ove
;
Krohmer, Harley
- In:
Journal of marketing
72
(
2008
)
2
,
pp. 133-154
Persistent link: https://www.econbiz.de/10003684152
Saved in:
5
Closeness to the customer in industrial markets : towards a theory-based understanding of measurement, organizational antecedents, aand performance outcomes
Homburg, Christian
- In:
Journal of business economics : JBE
65
(
1995
)
3
,
pp. 309-331
Persistent link: https://www.econbiz.de/10001176325
Saved in:
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