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~person:"Andras, Trina Larsen"
~person:"Brodie, Roderick J."
~person:"Hyysalo, Sampsa"
~person:"Kleinaltenkamp, Michael"
~subject:"Digital platform"
~subject:"Supplier relationship management"
~subject:"USA"
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Digital platform
Supplier relationship management
USA
Customer integration
35
Kundenintegration
35
Beziehungsmarketing
16
Relationship marketing
16
Betriebliche Wertschöpfung
7
Innovation
7
Innovation management
7
Innovationsmanagement
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New product development
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Produktentwicklung
7
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Theorie
5
Theory
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Social web
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Business services
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Consumer behaviour
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Dienstleistung
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Digitale Plattform
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Internet marketing
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Knowledge management
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Konsumentenverhalten
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Lieferantenmanagement
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Marketing theory
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Marketingtheorie
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Online-Marketing
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United States
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Andras, Trina Larsen
Brodie, Roderick J.
Hyysalo, Sampsa
Kleinaltenkamp, Michael
Loginova, Oksana
6
Piller, Frank T.
5
Baumann, Jasmin
4
Feng, Taiwen
4
Hollebeek, Linda D.
4
Jacob, Frank
4
Malthouse, Edward C.
4
Ramaswamy, Venkatram
4
Reichwald, Ralf
4
Syam, Niladri B.
4
Bove, Liliana L.
3
Breidbach, Christoph F.
3
Conduit, Jodie
3
Dellaert, Benedict G. C.
3
Edvardsson, Bo
3
Flynn, Barbara Bechler
3
Grönroos, Christian
3
Hippel, Eric von
3
Ihlenburg, Ditmar
3
Kang, Mingu
3
Komulainen, Hanna
3
Krcmar, Helmut
3
Kyriakopoulos, Kyriakos
3
Le Meunier-FitzHugh, Kenneth
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Leimeister, Jan Marco
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Ng, Irene
3
Nätti, Satu
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O'Toole, Thomas
3
Papagiannidis, Savvas
3
Pauwels, Pieter
3
Perna, Andrea
3
Polese, Francesco
3
Auh, Seigyoung
2
Bolton, Ruth N.
2
Bowden, Jana
2
Brem, Alexander
2
Bretschneider, Ulrich
2
Bruhn, Manfred
2
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Journal of service research : JSR
2
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing channels : distribution systems, strategy, and management
1
Journal of service theory and practice : JSTP
1
Managing service quality : MSQ ; an international journal
1
Technology analysis & strategic management
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ECONIS (ZBW)
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1
Marketing channel evolution : from contactual efficiency to brand value co-creation and appropriation within the platform enterprise
Dimitrova, Boryana V.
;
Smith, Brent
;
Andras, Trina Larsen
- In:
Journal of marketing channels : distribution systems, …
26
(
2020
)
1
,
pp. 60-71
Persistent link: https://www.econbiz.de/10012258187
Saved in:
2
Evolution of service-dominant logic : towards a paradigm and metatheory of the market and value cocreation?
Brodie, Roderick J.
;
Löbler, Helge
;
Fehrer, Julia
- In:
Industrial marketing management : the international …
79
(
2019
),
pp. 3-12
Persistent link: https://www.econbiz.de/10012064149
Saved in:
3
Engagement platforms in the sharing economy : conceptual foundations and research directions
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 761-777
Persistent link: https://www.econbiz.de/10011730623
Saved in:
4
Beyond virtuality : from engagement platforms to engagement ecosystems
Breidbach, Christoph F.
;
Brodie, Roderick J.
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 592-611
Persistent link: https://www.econbiz.de/10010526466
Saved in:
5
Advancing and consolidating knowledge about customer engagement
Brodie, Roderick J.
;
Hollebeek, Linda D.
- In:
Journal of service research : JSR
14
(
2011
)
3
,
pp. 283-284
Persistent link: https://www.econbiz.de/10009383364
Saved in:
6
Customer engagement : opportunities and challenges for organizations
Bolton, Ruth N.
- In:
Journal of service research : JSR
14
(
2011
)
3
,
pp. 272-274
Persistent link: https://www.econbiz.de/10009383389
Saved in:
7
Constructing innovative users and user-inclusive innovation communities
Heiskanen, Eva
;
Hyysalo, Sampsa
;
Kotro, Tanja
;
Repo, Petteri
- In:
Technology analysis & strategic management
22
(
2010
)
4
,
pp. 495-511
Persistent link: https://www.econbiz.de/10003978470
Saved in:
8
Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van
;
Frauendorf, Janine
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
Saved in:
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