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~person:"Bagozzi, Richard P."
~person:"Moschis, George P."
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
83
Konsumentenverhalten
83
Emotion
16
Lebensverlauf
12
Life course
12
Brand management
11
Elderly people
11
Markenführung
11
Ältere Menschen
11
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8
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Materialism
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Relationship marketing
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Business ethics
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Internet marketing
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Kaufsucht
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81
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Graue Literatur
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81
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10
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10
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English
83
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Bagozzi, Richard P.
Moschis, George P.
Han, Heesup
113
Mattila, Anna S.
97
Lusk, Jayson L.
76
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Grewal, Dhruv
62
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
61
Septianto, Felix
59
Belk, Russell W.
57
Jang, Soocheong
57
Wiedmann, Klaus-Peter
55
Herrmann, Andreas
54
Paul, Justin
54
Bauer, Hans H.
52
Janssen, Maarten C. W.
52
Huber, Frank
51
Ko, Eunju
49
Walsh, Gianfranco
49
Laroche, Michel
48
Rock, Bram de
48
Pelsmacker, Patrick de
47
Cherchye, Laurens
46
Hollebeek, Linda D.
46
Kim, Jungkeun
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Verhoef, Peter C.
40
Das, Gopal
39
Grunert, Klaus G.
38
Moraga-González, José Luis
38
Park, Jungkun
38
Rajagopal
38
Thøgersen, John
38
Warlop, Luk
38
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Journal of the Academy of Marketing Science
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Psychology & marketing
5
International journal of internet marketing and advertising : IJIMA
3
Marketing letters : a journal of research in marketing
3
Betriebswirtschaftliche Diskussionsbeiträge
2
Cogent business & management
2
International journal of consumer studies
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Journal of business research : JBR
2
Journal of consumer affairs : official publication of the American Council on Consumer Interests
2
Journal of consumer behaviour : an international research review
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of financial services marketing : JFSM
2
Journal of international consumer marketing
2
Journal of marketing research : JMR
2
Journal of retailing
2
Journal of service research
2
Marketing : journal of research and management
2
AMS review : official publication of the Academy of Marketing Science
1
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
British journal of management
1
European journal of marketing : EJM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JOBE
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing analytics : JMA
1
Journal of marketing management : MM
1
Journal of marketing theory and practice
1
Journal of marketing theory and practice : JMTP
1
Journal of nonprofit & public sector marketing
1
Journal of retailing and consumer services
1
Journal of targeting, measurement and analysis for marketing
1
Journal of travel and tourism marketing
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ECONIS (ZBW)
83
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21
Brand coolness
Warren, Caleb
;
Batra, Rajeev
;
Loureiro, Sandra Maria Correia
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 36-56
Persistent link: https://www.econbiz.de/10012176123
Saved in:
22
Paths to successful academic research : a life course perspective
Moschis, George P.
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
4
,
pp. 372-408
Persistent link: https://www.econbiz.de/10012257908
Saved in:
23
Reckless financial behaviors : an exploratory life course study of French and American consumers
Benmoyal-Bouzaglo, Sarah
;
Moschis, George P.
;
Mathur, Anil
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
4
,
pp. 440-456
Persistent link: https://www.econbiz.de/10012257912
Saved in:
24
Reshoring from a demand-side perspective : consumer reshoring sentiment and its market effects
Grappi, Silvia
;
Romani, Simona
;
Bagozzi, Richard P.
- In:
Journal of world business : JWB
53
(
2018
)
2
,
pp. 194-208
Persistent link: https://www.econbiz.de/10011805197
Saved in:
25
Three systems underpinning marketing behavior
Bagozzi, Richard P.
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 23-29
Persistent link: https://www.econbiz.de/10011919217
Saved in:
26
Social consumer neuroscience : neurophysiological measures of advertising effectiveness in a social context
Pozharliev, Rumen
;
Verbeke, Willem J. M. I.
;
Bagozzi, …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
3
,
pp. 351-362
Persistent link: https://www.econbiz.de/10011744280
Saved in:
27
Beyond cognitive age : developing a multitheoretical measure of age and its assessment
Mathur, Anil
;
Fon Sim Ong
;
Choong, Kwai Fatt
; …
- In:
Journal of marketing analytics : JMA
5
(
2017
)
1
,
pp. 31-43
Persistent link: https://www.econbiz.de/10011748237
Saved in:
28
Shared consumer needs across India and China : a path to global advertising of services?
Sadarangani, Pradip H.
;
Krishnamurthy, Anup
;
Bagozzi, …
- In:
Management international review : mir ; journal of …
57
(
2017
)
3
,
pp. 473-500
Persistent link: https://www.econbiz.de/10011708294
Saved in:
29
Research frontiers on the dark side of consumer behaviour : the case of materialism and compulsive buying
Moschis, George P.
- In:
Journal of marketing management : MM
33
(
2017
)
15/16
,
pp. 1384-1401
Persistent link: https://www.econbiz.de/10011850420
Saved in:
30
Brand love : development and validation of a practical scale
Bagozzi, Richard P.
;
Batra, Rajeev
;
Ahuvia, Aaron
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011653712
Saved in:
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