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~person:"Balabanis, George"
~person:"Melewar, T. C."
~person:"Papadopoulos, Nicolas G."
~subject:"Attitudinal measures"
~subject:"Brand management"
~subject:"Nationalkultur"
~subject:"USA"
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Attitudinal measures
Brand management
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Balabanis, George
Melewar, T. C.
Papadopoulos, Nicolas G.
Cadot, Olivier
9
Diamantopoulos, Adamantios
7
De Melo, Jaime
6
Pike, Steven
6
Portugal-Pérez, Alberto
6
Giraldi, Janaina de Moura Engracia
5
Magnusson, Peter
5
Stepchenkova, Svetlana
5
Sun, Qin
5
Westjohn, Stanford A.
5
De Nisco, Alessandro
4
Jaffe, Eugene D.
4
Phau, Ian
4
Yue, Chengyan
4
Zdravkovic, Srdan
4
Aiello, Gaetano
3
Barnes, Liz
3
Bianchi, Constanza
3
Bruwer, Johan
3
Carrère, Céline
3
Checchinato, Francesca
3
Echeverri, Lina Maria
3
Grudecka, Anna
3
Guzman, Francisco
3
Hamzaoui-Essoussi, Leila
3
Han, C. M.
3
Harzing, Anne-Wil
3
Higgins, David M.
3
Johnson, Ray
3
Klein, Kristina
3
Koubaa, Yamen
3
Lee, Richard
3
Lee, Sangwon
3
Li, Xiang
3
Maher, Amro A.
3
Mainolfi, Giada
3
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3
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Africa journal of management
2
International marketing review
2
Journal of business research : JBR
2
Journal of international marketing
2
Corporate reputation review : an international journal
1
International business review : the official journal of the European International Business Academy
1
International journal of business and globalisation : IJBG
1
Journal of global marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing : an international journal
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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The journal of product & brand management
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ECONIS (ZBW)
16
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1
Reflective versus unreflective country images : how ruminating on reasons for buying a country's products alters country image
Balabanis, George
;
Lopez, Carmen
- In:
International business review : the official journal of …
31
(
2022
)
5
,
pp. 1-16
Persistent link: https://www.econbiz.de/10013399555
Saved in:
2
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
3
Partners or foes? : cross-country consumer animosity, ethnocentrism, and nationalism in times of international crisis
De Nisco, Alessandro
;
Massi, Marta
;
Papadopoulos, Nicolas G.
- In:
Journal of global marketing
33
(
2020
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10012260094
Saved in:
4
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
5
Ethnic identity, consumer ethnocentrism, and purchase intentions among bi-cultural ethnic consumers : "divided loyalties" or "dual allegiance"?
El Banna, Alia
;
Papadopoulos, Nicolas G.
;
Murphy, Steven A.
- In:
Journal of business research : JBR
82
(
2018
),
pp. 310-319
Persistent link: https://www.econbiz.de/10011771902
Saved in:
6
Inconsistencies in the behavioural effects of consumer ethnocentrism : the role of brand, product category and country of origin
Balabanis, George
;
Siamagka, Niloletta-Theofania
- In:
International marketing review
34
(
2017
)
2
,
pp. 166-182
Persistent link: https://www.econbiz.de/10011673987
Saved in:
7
Country branding emerging from citizens' emotions and the perceptions of competitive advantage : the case of Malaysia
Norbani Che Ha
;
Bang, Nguyen
;
Wan Kalthom Yahya
; …
- In:
Journal of vacation marketing : an international journal
22
(
2016
)
1
,
pp. 13-28
Persistent link: https://www.econbiz.de/10011539975
Saved in:
8
Nation branding for foreign direct investment : an Integrative review and directions for research and strategy
Papadopoulos, Nicolas G.
;
Hamzaoui-Essoussi, Leila
;
El …
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 615-628
Persistent link: https://www.econbiz.de/10011616245
Saved in:
9
Place images and nation branding in the African context : challenges, opportunities, and questions for policy and research
Papadopoulos, Nicolas G.
;
Hamzaoui-Essoussi, Leila
- In:
Africa journal of management
1
(
2015
)
1/4
,
pp. 54-77
Persistent link: https://www.econbiz.de/10011713738
Saved in:
10
A review of "Place images and nation branding in the African context: challenges, opportunities, and questions for policy and research" : (Nicolas Papadopoulos and Leila Hamzaoui-E...
Jaffe, Eugene D.
- In:
Africa journal of management
1
(
2015
)
1/4
,
pp. 284-294
Persistent link: https://www.econbiz.de/10011713895
Saved in:
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