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~person:"Balaji, M. S."
~person:"Dawes, John"
~person:"Japutra, Arnold"
~subject:"Consumer behaviour"
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| 4 applied filters
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Consumer behaviour
Konsumentenverhalten
68
Beziehungsmarketing
50
Relationship marketing
50
Brand management
49
Markenführung
49
Brand image
36
Markenimage
36
Brand
35
Markenartikel
35
Customer satisfaction
22
Kundenzufriedenheit
22
Dienstleistungsqualität
19
Service quality
19
Brand loyalty
13
Markentreue
9
Personality psychology
8
Persönlichkeitspsychologie
8
Confidence
7
Vertrauen
7
Beschwerdemanagement
6
Complaint management
6
Corporate Social Responsibility
6
Corporate social responsibility
6
Handelsmarke
6
Indonesia
6
Indonesien
6
Lieferantenmanagement
6
Store brand
6
Supplier relationship management
6
Advertising effects
5
Einzelhandel
5
Hotel industry
5
Hotellerie
5
India
5
Indien
5
Marketing management
5
Marketingmanagement
5
Retail trade
5
Satisfaction
5
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Online availability
All
Undetermined
43
Free
13
Type of publication
All
Article
56
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
56
Aufsatz in Zeitschrift
56
Aufsatzsammlung
1
Language
All
English
68
Author
All
Balaji, M. S.
Dawes, John
Japutra, Arnold
Han, Heesup
65
Mattila, Anna S.
57
Phau, Ian
42
Hollebeek, Linda D.
40
Loureiro, Sandra Maria Correia
40
Huber, Frank
35
Bang, Nguyen
34
Bauer, Hans H.
33
Kumar, V.
33
Verhoef, Peter C.
33
Wiedmann, Klaus-Peter
31
Ko, Eunju
30
Swoboda, Bernhard
30
Septianto, Felix
29
Herrmann, Andreas
28
Melewar, T. C.
28
Sarkar, Abhigyan
28
Gierl, Heribert
26
Vrontis, Demetris
25
Walsh, Gianfranco
25
Prentice, Catherine
24
Rahman, Zillur
24
Usman, Osly
24
Homburg, Christian
23
Pelsmacker, Patrick de
23
Bagozzi, Richard P.
22
Diamantopoulos, Adamantios
22
Hyun, Sunghyup Sean
22
Klaus, Philipp
22
Grewal, Dhruv
21
Guzman, Francisco
21
Khan, Imran
21
MacInnis, Deborah J.
21
Rather, Raouf Ahmad
21
Sreejesh, S.
21
Wong, IpKin Anthony
21
Ahn, Jiseon
20
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Published in...
All
Journal of business research : JBR
15
Journal of retailing and consumer services
7
Journal of strategic marketing
4
Australasian marketing journal
3
European journal of marketing : EJM
3
International journal of market research
3
The marketing review
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Asia-Pacific journal of business administration
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European journal of marketing
1
International journal of hospitality management
1
International marketing review
1
Journal of consumer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing Research (USA) summer 2009
1
Marketing intelligence & planning
1
Psychology & marketing
1
Service business
1
Technological forecasting & social change : an international journal
1
The IUP journal of brand management : IJBRM
1
The journal of product & brand management
1
The service industries journal
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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Source
All
ECONIS (ZBW)
68
Showing
1
-
10
of
68
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relevance
articles prioritized
date (newest first)
date (oldest first)
1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Role of brand attachment and satisfaction in driving customer behaviors for durables : a longitudinal study
Guru, Ramesh Roshan Das
;
Paulssen, Marcel
;
Japutra, Arnold
- In:
European journal of marketing
58
(
2024
)
1
,
pp. 217-254
Persistent link: https://www.econbiz.de/10014466299
Saved in:
3
Extension and validation of a novel destination brand equity model
Ekinci, Yuksel
;
Japutra, Arnold
;
Molinillo, Sebastian
; …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
6
,
pp. 1257-1276
Persistent link: https://www.econbiz.de/10014295315
Saved in:
4
Three Discussion Points on the Route to Brand Growth : Acquiring More Buyers vs. Higher Loyalty, Brand Positioning, and Building Brand Equity
Dawes, John
-
2017
This paper examines three important issues in brand
management
– the route to brand growth, the idea that brands should …
Persistent link: https://www.econbiz.de/10012947029
Saved in:
5
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
6
Factors that influence manufacturer and store brand behavioral loyalty
Dawes, John
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366328
Saved in:
7
Recover from a service failure : the differential effects of brand betrayal and brand disappointment on an exclusive brand offering
Teck Ming Tan
;
Balaji, M. S.
;
Oikarinen, Eeva-Liisa
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 126-139
Persistent link: https://www.econbiz.de/10012430477
Saved in:
8
How psychological and contextual factors contribute to travelers' propensity to choose green hotels?
Yadav, Rambalak
;
Balaji, M. S.
;
Jebarajakirthy, Charles
- In:
International journal of hospitality management
77
(
2019
),
pp. 385-395
Persistent link: https://www.econbiz.de/10011988659
Saved in:
9
The role of interactivity on customer engagement in mobile e-commerce applications
Utami, Ami Fitri
;
Irwan Adi Ekaputra
;
Japutra, Arnold
; …
- In:
International journal of market research
64
(
2022
)
2
,
pp. 269-291
Persistent link: https://www.econbiz.de/10012872815
Saved in:
10
How loyalty extends across product categories
Grasby, Alicia
;
Corsi, Armando
;
Dawes, John
;
Driesener, Carl
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 153-163
Persistent link: https://www.econbiz.de/10012814006
Saved in:
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