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~person:"Balmer, John M. T."
~person:"Otubanjo, Olutayo"
~person:"Sarstedt, Marko"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Corporate reputation"
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Corporate reputation
10
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10
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5
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4
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4
Corporate culture
3
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1950-2009
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Balmer, John M. T.
Otubanjo, Olutayo
Sarstedt, Marko
Beach, Lee Roy
6
Ravasi, Davide
6
Storck, Christopher
6
Hatch, Mary Jo
5
Liehr-Gobbers, Kerstin
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Foundations of corporate heritage
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1
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1
Die Automobilindustrie von morgen : wie Automobilhersteller und -zulieferer gestärkt aus der Krise hervorgehen können
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ECONIS (ZBW)
10
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1
A self-concept interactionist model of social media reputation
Abbatty, Oyindamola
;
Otubanjo, Olutayo
;
Adeola, Ogechi
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 127-144)
.
2022
Persistent link: https://www.econbiz.de/10013282697
Saved in:
2
Africapitalism and corporate branding
Otubanjo, Olutayo
- In:
Africapitalism : rethinking the role of business in Africa
,
(pp. 137-166)
.
2018
Persistent link: https://www.econbiz.de/10011888126
Saved in:
3
Corporate heritage brands : mead's theory of the past
Hudson, Bradford T.
;
Balmer, John M. T.
- In:
Foundations of corporate heritage
,
(pp. 151-166)
.
2017
Persistent link: https://www.econbiz.de/10011656849
Saved in:
4
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
Foundations of corporate heritage
,
(pp. 169-213)
.
2017
Persistent link: https://www.econbiz.de/10011656851
Saved in:
5
Corporate heritage tourism brand attractiveness and national identity
Balmer, John M. T.
;
Chen, Weifeng
- In:
Foundations of corporate heritage
,
(pp. 214-243)
.
2017
Persistent link: https://www.econbiz.de/10011656853
Saved in:
6
Organisational marketing : its nature and strategic significance
Balmer, John M. T.
- In:
Contemporary perspectives on corporate marketing : …
,
(pp. 1-20)
.
2013
Persistent link: https://www.econbiz.de/10009782164
Saved in:
7
Impact of corporate social irresponsibility on the corporate image and reputation of multinational oil corporations in Nigeria
Amujo, Olusanmi C.
;
Laninhun, Beatrice Adeyinka
; …
- In:
Corporate social irresponsibility : a challenging concept
,
(pp. 263-293)
.
2012
Persistent link: https://www.econbiz.de/10009732409
Saved in:
8
Weathervanes or signposts? Constructs or philosophy? : scrutinizing and explicating corporate image, corporate identity, corporate communications, corporate reputation, corporate b...
Balmer, John M. T.
- In:
Contemplating corporate marketing, identity and …
,
(pp. 3-35)
.
2010
Persistent link: https://www.econbiz.de/10008658063
Saved in:
9
Der Effekt von Unternehmensreputation auf die Glaubwürdigkeit von Werbeaussagen im deutschen Automobilmarkt
Pauge, Johanna
;
Sarstedt, Marko
;
Rennhak, Carsten
- In:
Die Automobilindustrie von morgen : wie …
,
(pp. 143-171)
.
2009
Persistent link: https://www.econbiz.de/10003848927
Saved in:
10
An epiphany of three : corporate identity, corporate brand management, and corporate marketing
Balmer, John M. T.
- In:
Facets of corporate identity, communication, and reputation
,
(pp. 35-54)
.
2008
Persistent link: https://www.econbiz.de/10003690297
Saved in:
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